The Power of Affect: Predicting Intention JON D. MORRIS This robust structural modeling study‚ with over 23‚000 responses to 240 advertising The University of Florida messages‚ found that affect when measured by a visual measure of emotional jonmorris@adsam.com response dominates over cognition for predicting conative attitude and action. CHONGMOO WOO The University of Florida chongmoo@ufl.edu FOR DECADES marketing and advertising profes- require cognitive processing
Premium Emotion
BACKGROUND: The history of Ireland is not unlike that of Britain in that it is marked by successive waves of invasion and colonization. Robert Welch writes in his book Changing States of a 12th century compilation called The Book of Invasions that details previous invasions of Ireland up to that point stretching back into antiquity (271); obviously "Ireland was a country which was being constantly invaded and resettled" (Welch‚ 272). When the Normans came to Ireland in the 12th century after having
Premium Ireland Northern Ireland Nationalism
ADVICE ON CONTRACTS ENTERED INTO BETWEEN MAJORITIES AND MINORS. AUTHOR: KATALILO JOY INTRODUCTION This paper is aimed at discussing contracts entered into between a majority and a minor. The discussion will centre on two scenarios whose facts are given below as follows: FACTS Scenario 1 A proprietor of a computing training school enters into a contract with one of his students. The student is below the age of 18 years at the time the
Premium Contract
The Power in a Name The term “ethnic” when in conjunction with the word “literature” in the academic discourse community of students‚ often brings out mixed feelings of excitement and dread. On the one hand‚ students understand that they will be getting away from the canonical American literature – which can equal boring in their eyes; on the other hand‚ students interpret the term “ethnic literature” to mean distinctive – which can equal confusing or ambiguous – and perhaps at times not relatable
Premium Ethnic group Minority group Han Chinese
capacity is or may be restricted include minors‚ insane persons‚ convicts and aliens. The law governing minor’s contracts shows how the law must compromise between two principles. The first and more important is that‚ the minor must be protected against his own experience. The second is that in pursuing this object the law should not cause unnecessary hardship to those who deal with minors‚ the compromise between these principles results in certain contracts with minors being valid (contracts for necessaries
Free Common law Law Contract
Philippine Literature How My Brother Leon Brought A Wife Submitted by: Ishmael E. Evangelista Submitted to: Score: _______ Content I. Title II. Author III. Setting IV. Characters a. Plot b. Exposition c. Complication d. Climax e. Denouement f. Resolution V. Reaction I. Title How my Brother Leon brought a Wife In the story‚ Leon arrived with his wife‚ Maria in the rural meeting Leon’s brother‚ Baldo for the first time. They took a surprising route home for Leon‚ but it was meant as
Premium Short story Fiction Philippines
behaviour‚ such as alcohol fuelled violence. This literature review will explore the academic readings‚ that help assist identity key issues relating to a criminology perspective of alcohol related problems. Ergo‚ based on past research from the academic readings this literature review will explore prevention strategies that help reduce social harm to the individual and the community‚ and also the consequences that alcohol can lead to. Also‚ this literature review‚ has identified gaps within the academic
Premium Child abuse Abuse Domestic violence
Religion in Literature The Role of Religion in Thomas Hardy’s “Tess of the D’Urbervilles” and Matthew Arnold’s “Dover Beach” Tess of the D’Urbervilles was published in 1891 by Thomas Hardy. Hardy was a novelist and a poet who wrote during both the Victorian and the Modern era. Tess of the D’Urbervilles shows many traditional Victorian views and religion plays a big role in those traditional views. The main character of the novel is Tess‚ a young and according to Hardy himself‚
Premium Elizabeth Barrett Browning Victorian era Gender role
ASSIGNMENT Conduct a critical appraisal of the literature on a topic of your choice relevant to an area of nursing (clinical‚ management or education). DONOR VIGILANCE A systematic review of complications associated with whole blood donation and the safety of the blood donor. CONTENTS Introduction……………………………….................................... 1 Purpose……………………………….............................................2 Search Methods………………………………............................
Premium Blood Blood donation HIV
Review of Literature Grand Canyon University NRS-429V Health promotion is about promoting‚ improving‚ advancing‚ supporting‚ encouraging and placing the health status of individuals and communities higher on personal and public agendas. The goal of health promotion is to enable the people to have increase control over the aspects of their lives and to improve their health and well-being. The purpose of health promotion in nursing practice is to promote and provide information to individuals
Premium Public health Prevention Health care