ACNIELSEN M’SIA ENTERS STRATEGIC ALLIANCE WITH 99 SPEEDMART. (From Bernama The Malaysian National News Agency) from BERNAMA‚ The Malaysian National News Agency KUALA LUMPUR‚ July 12 (Bernama) -- Marketing information provider‚ ACNielsen and 99 Speedmart retail chain has signed a strategic alliance which will give ACNielsen access to 99 Speedmart point-of-sale (POS) data and provides 99 Speedmart with a suite of reports via ACNielsen’s Retailer Advisor Personal software 99 Speedmart offers a wide
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Environment Culture influences an individual’s attitude towards environment. Environment in this context refers to our physical surroundings and nature. Man’s attitude towards his immediate environment is largely based upon his cultural upbringings. Trompenar’s concept of attitude towards environment highlights how man controls nature by imposing his will upon it (reference). Large organizations impact the nature and environment in many ways. Corporate Social responsibility has become
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ABSTRACT The main purpose of this project is to point out the relationship between external equity in discussing pay versus benefits‚ and also to investigate the best compensation package (with special focus on external market competitiveness and internal equity) that will be of benefit to recruit and retain productive and motivated staff members. Key words: external equity‚ compensation‚ internal equity‚ motivation CHAPTER
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Strategic Marketing Contents Abstract Strategic marketing is the plan and roadmap of an organization which help to fit the marketing objectives with corporate vision. An organization’s ultimate target is to achieve competitive advantage in the market. Strategic marketing assists an organization to implement its marketing strategies to create positioning in the market so it becomes easy to achieve competitive advantage. TechCom Electra‚ an organization that produces electronic products like
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1. ASSIGNMENT 2: OPERATIONS DECISION Introduction This document will briefly describe the details of a fictitious business (X-QUIZIT INC). It will show an assessment of the current environmental scan factors that are relevant to the business decision making process and the factor that will have the greatest impact on the business operations and management’s decision to continue or discontinue its operation. It will also show an evaluation of the financial performance of the company using the
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Strategic planning is an organization ’s process of defining its strategy‚ or direction‚ and making decisions on allocating its resources to pursue this strategy. In order to determine the direction of the organization‚ it is necessary to understand its current position and the possible avenues through which it can pursue a particular course of action. Generally‚ strategic planning deals with at least one of three key questions: “What do we do?”‚ “For whom do we do it?”‚ and “How do we excel?”. In
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ENVIRONMENT Defining Environment Is the circumstances or conditions that surround one; surroundings. It is the totality of circumstances surrounding an organism or group of organisms‚ especially: The combination of external physical conditions that affect and influence the growth‚ development‚ and survival of organisms: Is the complex of social and cultural conditions affecting the nature of an individual or community Hence therefore we can classify components of environment as follows;
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| | MJ Cahill | External Environmental Analysis | Executive Summary In this paper we have been asked to accomplish an external environment analysis of the California Pizza Kitchen. In the introduction section‚ the purpose‚ the outcomes‚ and the methodology adopted have been mentioned. . As part of the research for this paper‚ a PEST analysis was accomplished as well as looking at the Porter’s Five Forces Analysis. (QuickMBA‚ 2007; Value Based Management‚ 2009) As part of the PEST
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Introduction Business Environment included the actors and forces outside the organization that influence management’s stability to develop and maintain successful transactions with its target customers and stakeholders. The objective is to establish the importance of analyzing the types of environmental forces. The environmental forces are political-legal forces‚ economic forces‚ socio-cultural forces and technological forces. In other words‚ these forces (PEST) strongly affect the way of business
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Strategic Management Fred R David (1997) states that strategic management can be defined as the art and science of formulating‚ implementing and evaluating cross functional decisions that enable the organisation to achieve its objectives. νAs the definition suggests‚ strategic management focuses on integrating management‚ marketing‚ finance/accounting‚ production/operations‚ research and development and computer information systems to achieve organizational success νStrategic management is a
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