Management Information Systems MANAGING THE DIGITAL FIRM Chapter 2 Managing the Digital Firm Kenneth C. Laudon Jane P. Laudon 9th edition PEARSON Prentice Hall 2006 www.prenhall.com/laudon Objectives After reading this chapter‚ you will be able to: 1. Evaluate the role played by the major types of systems in a business and their relationship to each other. 2. Describe the information systems supporting the major business functions: sales and marketing‚ manufacturing
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to the ocean. You come upon a motor vehicle accident and are the first responder. You call 911 and assess the situation. There is a mother and her two children in the car. The mother is not able to talk. The children appear to be about four and six. You hear the sirens and as you look up the paramedics are approaching the scene of the accident. What can you do? Technical knowledge is an amazing benefit that many of us take for granted. We are fortunate to have an abundance of technology
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Privacy and Ethics * Ethics- principles of right and wrong that indv‚ acting as free moral agents‚ use to make choices to guide their behaviors * Info sys raise new ethical questions bc they create opportunities for: intense social change‚ threatening existing distributions of power‚ money‚ rights‚ and obligations; new kinds of crime * Tech trends that raise ethical issues: * Doubling of computer power: more orgs depend on comp sys for critical operations * Rapidly
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Ellison CEO‚ oracle Cloud ``A Cloud is a type of parallel and distributed system consisting of a collection of inter-connected and virtualized computers that are dynamically provisioned and presented as one or more unified computing resource(s) based on service-level agreements established through negotiation between the service provider and consumers” Cloud ``A Cloud is a type of parallel and distributed system consisting of a collection of inter-connected and virtualized computers
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that timeframe‚ Helsel suggested. For example‚ holidays oftentimes fall on different dates and need to be taken into account when comparing year-over-year data. “Looking at the last five years will give you a better picture and you will have that information in your reports‚” Helsel said. When looking at recent history‚ such as the past month‚ pay close attention to factors that might affect pricing‚ such as lengthening booking windows‚ economic conditions‚ weather—anything that could cause data
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Marketing Research and Information Systems [pic] I.M. Crawford FOOD AND AGRICULTURE ORGANIZATION OF THE UNITED NATIONS Rome‚ 1997 This publication has previously been issued as ISBN 92-851-1005-3 by the FAO Regional Office for Africa. Produced by: Agriculture and Consumer Protection This is one of a series of four texts on marketing and agribusiness prepared by an FAO project for use in universities and colleges teaching agricultural marketing‚ agribusiness
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Case Study II Management Information Systems Founded in 1987 by Dr. Irwin Redlener‚ The New York Children’s Health Project was Dr. Redlener dream in which he took this initiative to provide the healthcare services to the disadvantaged children. Dr. Redlener learned about the special service called Volunteers In Services To America (VISTA)‚ during his tenure at the Denver Children’s Hospital‚ where came up with his vision to start the New York Children’s Health Project. The Children’s Health
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competitive advantage by using e-commerce to interact with customers. Nowadays‚ online shopping is a fast growing phenomenon. Growing numbers of consumers shop online to purchase goods and services‚ gather product information or even browse for enjoyment. Online shopping offers wide range of products and services to fulfill consumers’ needs. The fast growing and diverse Internet population means that people having diverse tastes and purposes are now going to the Web for information and to buy products
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Web‚ on computers sitting in data center rather than on the desktop. This idea is known as cloud computing‚ and it is central to Google’s business model going forward. Microsoft grew to its giant stature on the strength of its Windows operating system and Office desktop productivity applications‚ which are used by 500 million people worldwide. Sometimes vilified for its anti competitive practices‚ the company and its products are nevertheless staples for businesses and consumers looking to improve
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COURSE CONTENT: Week No. TOPIC OBJECTIVES METHODS OF TEACHING DURATION (in hours) RESOURCES EVALUATION Stepping into AutoCAD 1. CAD 2. Startup Dialog Box 3. Understanding the AutoCAD Windows requirements 4. Using Button Functions of a Mouse 5. Understanding Toolbars‚ Function Keys‚ Status Bar Know the following: Hardware and Software Requirements Default Windows Screen How to OPEN a program (from Desktop) Opening file or folder Navigating Active Windows Copying
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