Week 9 case study ING Direct Question 1: what level of the product hierarchy has ING Direct leveraged and how does this create value for both customers and the shareholders of ING Direct? ING Direct has leveraged the product from basic product to augmented product. Basic product from a bank industry is simply providing bank service through branch or call centre‚ which has meet core need of their target customer. The introduction of virtual Internet banking‚ which has exceeded the customer expect
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Universidad de La Laguna ING DIRECT; NEW CONCEPT OF BANKING SERVICES INGLÉS EMPRESARIAL 10.12.2012‚ Santa Cruz de Tenerife TABLE OF CONTENTS 1. ING DIRECT3 2. STRATEGY3 3. PRODUCTS4 4. THE HISTORY OF ING4‚5 5. ING DIRECT CAFES5 6. ING IN SOCIETY6 7. ING CHARITES ALL OVER THE WORLD6 8.1. SICK KIDS FOUNDATION6 8.2. RAISING THE ROOF7 8.3. CENTRE FOR SOCIAL INNOVATION7 8.4. IVEY SCHOOL OF BUSINESS7 8.5. CHILDREN’S WISH7
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Competitive Analysis‚ ING Direct. Competitor analysis is an assessment of the strengths and weaknesses of current and potential competitors. Porter (1980‚ 1998) argued that most firms do not conduct this type of analysis systematically enough. Instead‚ many enterprises operate on what he calls “informal impressions‚ conjectures‚ and intuition gained through the tidbits of information about competitors every manager continually receives.” ING’s analysis of its competitors was that they were old
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Case Report ING DIRECT CANADA Role of the Responder: Basil Bell‚ Vice-President Operations‚ ING Direct Canada Executive Summary ING Direct Canada is facing back office capacity problems in handling new and existing accounts because of a successful direct mail campaign by the marketing department. Providing same day processing of new and existing accounts has become challenging for the operations department. This is resulting in cost overruns with increased overtime hours and errors
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Banking Industry The Banking Industry was once a simple and reliable business that took deposits from investors at a lower interest rate and loaned it out to borrowers at a higher rate. However deregulation and technology led to a revolution in the Banking Industry that saw it transformed. Banks have become global industrial powerhouses that have created ever more complex products that use risk and securitisation in models that only PhD students can understand. Through technology development‚
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Library. (2007). Basic Advice About Planning Your Research. Retrieved June 20‚ 2007‚ from http://www.managementhelp.org/research/planning.htm Hodges‚ L McMahon‚ Robert J. (1986). Bank Marketing Handbook: How to compete in the Financial Services Industry Nelson Oly Ndubisi‚ Chan Kok Wah. The International Journal of Bank Marketing. Bradford: 2005 Ohio Credit Union Systems ( 2004) UCO Bank Policies (n.d.). Retrieved on June 25‚ 2007 from http://www.ucobank.com/customer-grievance-policies.html
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INDIVIDUAL ASSESSMENT ON ING INSURANCE ASIA/PACIFIC Module name – international management Module leader – Andrew Griffith Module code - BM6912 Student name - Manne PhaniDeepak Student num - 1716150 Word count
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Australia’s Banking Industry Date: May 2011 Disclaimer This publication has been prepared as a general overview of the Banking Industry in Australia and does not constitute and is not intended to constitute financial product advice as defined under the Corporations Act 2001 (Cwth). Nothing in this document should be construed as a recommendation or statement of opinion intended to influence a person in making an investment decision. The information is made available on the strict understanding
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UNDERSTANDING OF THE SITUATION ADP INDUSTRIES CORPORATION Today is an era of conspicuous consumption. It is not just individuals from the elite society who are splurging but even the Filipino middle classes are shelling out cash for premium quality products and services. This evolution in the Philippine marketplace is one of the major reasons why ADP Industries Corporation entered into the picture. ADP Industries Corporation is a 28 years old distribution‚ trading and marketing company in
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A PROJECT REPORT ON THE EFFECT OF INFORMATION AND COMMUNICATION TECHNOLOGY ON THE EFFECIENCY OF BANKING INDUSTRY (IN UDAIPUR CITY) IN THE PARTIAL FULLFILLMENT OF THE REQUIREMENT FOR MASTER OF BUSINESS ADMINISTRATION (MBA) 2007-2009 PACIFIC INSTITUTE OF MANAGEMENT‚ UDAIPUR Post Box No. 12‚ Pratap Nagar Extension‚
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