. DISTRIBUTION CHANNELS BIBLIOGRAPHIC REVIEW António Abílio da Silva Couto‚ nº 5195 Cidália Martins Domingues‚ nº 5115 Joaquim Luís Sousa Pereira‚ nº 5194 Paula Marisa da Silva Lima Ferreira‚ nº 5100 Paulo José Branco‚ nº 5198 This work was oriented by Dr. Francisco Coelho ABSTRACT: Deciding for a distribution channel is probably one of the most important actions a marketer has to take in his career. In this work we identified the main distribution channels‚ the external factors that should
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A Case Study on Pressco‚ Inc. (1985) Submitted by: Cherry Ann Abangtao Maricor Quilnat Hyacinth Mae Yarcia Jan Joseph Tayzon 4BSA Financial Management II History Jane Rogers‚ a marketing representative of Pressco Inc.‚ was attempting to sell mechanical drying equipments to Paperco but was unsuccessful in her efforts. However‚ in November 1985 new tax legislation had been rumored that gained the interest of Paperco to buy new equipments. This gave Jane Rogers the
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Study: The Fashion Channel Case Study: The Fashion Channel Table of Contents Executive Summary 1 Problem Statement 3 Proposed Scenarios & Analysis 4 Scenario #1 4 Scenario #2 5 Scenario #3 6 Proposed Solution 7 Implementation Plan 9 Conclusion 10 Exhibits 11 Exhibit 1: GFE Associates: National Consumer Survey (excerpts) 11 Exhibit 2: GFE Associates: Analysis of Attitudinal Clusters in U.S. Television Households for The Fashion Channel 12 Exhibit 3: Ad
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Brief History of Cable Television: The traditional mass media had a confined sphere in countries where it initially grew‚ functioning strictly in line with the values‚ norms‚ traditions and basic requirements of the local populace. But‚ the inventions of new technologies like satellite communication‚ cable television and internet has helped it across national boundaries and addresses the worldwide audience. These boosting inventions have‚ in fact made the world a global village by transforming media
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COMMUNICATION CHANNEL Communication channels carry the data from one computer to another Two categories of communication channels Physical Connections Ethernet cable – consists of twisted pair cable; slowest; being phased out by more advanced and reliable media Coaxial cable – single solid copper core; 80 times transmission of twisted pair; television and computer networks Fiber optic – 26‚000 times capacity of twisted pair cable; more secure and reliable; best over limited distances; lighter‚ more
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1.1 GENERAL INTRODUCTION Diabetes mellitus‚ often simply referred to as diabetes‚ is a group of metabolic diseases in which a person has high blood sugar‚ either because the body does not produce enough insulin‚ or because cells do not respond to the insulin that is produced. It is a serious‚ lifelong condition. The three main types of diabetes are: Type 1 diabetes results from the body’s failure to produce insulin‚ and presently requires the person to inject insulin. Type 2 diabetes
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Ayn Rand is a Russian-born female philosopher that was passionate about writing‚ that moved to America to pursue her dreams. Throughout her life and career‚ she developed her own philosophy‚ known as Objectivism. Her philosophy consists of four essential parts‚ reality‚ reason‚ self-interest‚ and capitalism. It is informally known as the “philosophy for living on earth.” (About Ayn Rand) On February 2‚ 1905‚ Alissa Zinovievna Rosenbaum‚ later known as Ayn Rand‚ was born in Russia (Duignan) to a
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Paul Rand‚ more than any other American designer‚ is credited with bringing the modernist design movement to America. Over a career that spanned more than six decades‚ he produced a body of work that included editorial and poster design‚ illustration‚ and most famously‚ logo designs for corporations like ABC‚ IBM‚ UPS and Westinghouse. Rand was born in Brooklyn‚ New York and attended various New York art schools before beginning his design career as an editorial designer for magazines like Apparel
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Paul Rand‚ a well know American graphic designer that is best known for his corporate logo designs. His career spanned six decades and three generations. He was born in Brooklyn‚ New York on August 15‚ 1914 with the given name of Peretz Rosenbaum. Rand was raised in an Orthodox Jewish home‚ he rebelled from his strict roots‚ taking up materialistic interests such as drawing and reading comic strips. He began his career working for his father at the family owned grocery store. He painted signs for
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It is inappropriate to use Ayn Rand to support any kind of argument other than her own. Not only is the evidence Rand Paul uses contradicting‚ but also weak. In Ayn Rand’s dystopian world‚ the Council wants to keep candles and stay primitive‚ while in reality‚ the government wants to turn to something more advanced and efficient. There’s also the fact that the evidence he uses almost has nothing to do with his argument. The objective of the governments in the dystopian world and reality are complete
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