Welcome Course - Innovation and New Business Ventures Dr R.K. Sharma MsM Adjunct Faculty Presenter - RK Sharma Course Elements Class Lecture and Interactions Case Studies Informal Discussions Independent Reading Student Presentations/ Assignment Exam (Closed Book/ Closed Handout/ Open Mind) Recommended Books : (depending upon availability) Essentials of Entrepreneurship & Small Business Management‚ Norman Scarborough Essentials of Entrepreneurship & Small Business Management
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1. Introduction LEGO is a combination of the Danish words “leg” and “godt”‚ meaning “play well”. As their name and ideal‚ Lego has been beloved by the children as well as the parents for decades. Not only as plastic toy bricks‚ but also effective educational tools‚ the LEGO Company enjoyed continuous growth and broaden the global brand value. The LEGO brand moved to third place in 2002/2003 with only Coca-cola and Kellogg having greater respect among families with children. Even though as the
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ECONOMICS INNOVATION AND ECONOMIC GROWTH IN CHINA by Yanrui Wu Business School The University of Western Australia DISCUSSION PAPER 10.10 Innovation and Economic Growth in China Yanrui Wu ( ) Economics UWA Business School University of Western Australia Australia yanrui.wu@uwa.edu.au Abstract China has enjoyed high economic growth for three decades since the initiative of economic reform in 1978. This growth has however been driven mainly by labour-intensive‚ export-oriented
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The Amazon of Innovation Amazon is a company we all know and love. The company is widely known for its online retail shopping‚ it’s popular Kindle Series with e-bookstore‚ along with their cloud and order fulfillment services amongst many other things. Amazon has become a great example of a perfect collaboration system and utilizing all of its information systems. With the vast history of Amazon we can begin to ask certain questions that would help understand Amazon and its continual success in
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AGRICULTURAL INNOVATION PROJECT IN EGYPT Table of Contents 1. Introduction 1 2. Issue Analysis 1 3. Design to Find Solutions 3 4. Suggested Solutions 4 4.1. Construct Dams and Reservoirs 4 4.2. A forestation in Reclaimed Land 4 4.3. Control Environmental Degradation 4 4.4. Chemicals and Fertilizers 5 4.5. Other Issues 5 5. Conclusion 6 6. References 7 1. Introduction Egypt’s agriculture depends on irrigation because of the low rainfall levels. There
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Innovation Management of P&G Contents 1．Introduction 1 1.1 The introduction of P&G 1 1.2 The development of P&G 1 1.3 What the report is about 2 2. Evaluation of its innovation management 3 2.1 P&G’s way to search for ideas 3 2.2 Organic Structure of P&G 4 2.3 P&G’s way to manage human resource 5 2.4 P&G’s creative strategies 7 3. Recommendation to its innovation management 8 4．Summary 10 Reference: 11 1．Introduction
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Innovation at 3M Corporation Case Summary 3M was and still is a worldwide leader in innovation. After a rough start in 1902‚ over decades‚ 3M enjoyed national and global growth as well as a reputation for remaining a hothouse of innovation. In the 1990’s‚ 3M was trying to move away from the incrementalism and it sought to change the mix of new products to truly create something new to the world‚ instead of line extensions‚ which typically had provided two out of three new-product sales dollars
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The Failure of a Wine Closure Innovation: A Strategic Marketing Analysis Wayne J. Mortensen‚ Faculty of Business and Law‚ Victoria University of Technology‚ PO Box14428‚ Melbourne City MC‚ Victoria‚ 8001‚ Australia‚ +61 3 9688 4526‚ Wayne.Mortensen@vu.edu.au Brian K. Marks‚ Faculty of Business and Law‚ Victoria University of Technology‚ PO Box14428‚ Melbourne City MC‚ Victoria‚ 8001‚ Australia‚ +61 3 9688 4101‚ Brian.Marks@vu.edu.au Abstract In the wine closure industry cork remains the dominant
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Design thinking and innovation at Apple “Think Different”‚ the Apple advertising slogan‚ has been their main vision in every step they take towards any product design and development. Apple‚ under the belt of Steve Jobs‚ has always shown its deep commitment to understand how people used computing devices and a desire to develop “insanely great products”. This speaks a lot about the company culture and great leadership at the top of the company. In this financially driven market‚ I consider Steve
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SMART INNOVATION AND SUSTAINABILITY OF IKEA GROUP 3 Outline Review from Midterm Excerpt of IKEA SWOT of IKEA IKEA Business Model IKEA Network IKEA Innovation IKEA Niche Market IKEA Sustainability Strategy IKEA Products The Use of Technology in IKEA compare with IKEA and Wal-Mart Conclusion Excerpt of IKEA (1/3) 1943 IKEA established 1948 Furniture Business‚ Catalogue Published 1956 Self Assembly Furniture 1975 Baby Boom‚ New Customers more sofas 1973 IKEA
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