pricing‚ etc. Price skimming is a pricing strategy in which a marketer sets a relatively high price for a product or service at first‚ and then lowers the price over time where a new‚ innovative‚ or much-improved product is launched onto a market. The objective with skimming is to “skim” off customers who are willing to pay more to have the product sooner; prices are lowered later when demand from the “early adopters” falls. The success of a price-skimming strategy is largely dependent on the inelasticity
Premium Marketing
Exploring the new applications of structural bamboo Introduction Bamboo is versatile group of grass‚ belonging to the subfamily Bambusoideae of the family Poaceae in Asia. It is fast growing‚ highest yield‚ low cost‚ and a renewable natural resource with excellent mechanical properties. To explore its potential as a building and structural material‚ further research on its properties is needed. In the following‚ the structure and mechanical properties of bamboo will be introduced. Then‚ a comparison
Premium Composite material Materials science Tensile strength
Exploring Corporate Strategy CLASSIC CASE STUDIES Nokia: The Consumer Electronics Business Martin Lindell and Leif Melin The case describes the entry of the Finnish company‚ Nokia‚ into the consumer electronics market – resulting in a significant reorientation of the company. It describes the internationalisation of the Nokia Group from a Finnish company‚ to a Nordic company‚ to a European company and finally to a global player in world markets. The case raises three main questions. Why and how
Premium Nokia Brand
NAME_______________________________________________________________ FE461 Professor Schmitt First Problem Set Due 31 January 2012 1. (20 points) Suppose Tyco International has complete control over the plastic hangar market. Suppose the inverse demand for hangars is given by: . Suppose that the total costs is given by: a) What is the equilibrium price and quantity of hangars in the market if the market is competitive? To find the competitive quantity we set price equal to marginal cost
Premium Supply and demand Marginal cost Economics
AUDIENCE STRATEGY FOR ALL PROFESSIONAL BUSINESS COMMUNICATION WHY IS STRATEGY IN BUSINESS COMMUNICATION IMPORTANT TO YOU? While this particular career-management resource tool‚ at first‚ may seem to you unrelated to your “getting the job done‚” in fact‚ the following information ultimately will make the tasks of the job search easier and more effective and will help boost your self-confidence. Communication is the use of language to inform‚ to persuade‚ or to change someone. Using an intelligent
Premium Communication Audience Audience theory
A Manual of Question Words Used in History (online version) © 留 2011 Hong Kong Examinations and Assessment Authority All Rights Reserved 2011 Online version of the Manual of Question Words Used in History Foreword A Manual of Question Words Used in History was published by the Hong Kong Examinations and Assessment Authority in 2007. It discusses History-related assessment issues‚ namely logic‚ question words and level marking‚ the totality of which forms a set of feasible assessment philosophy
Premium Question World War II Peanut
Exploring Research Methodologies: Positivism and Interpretivism Before a researcher can initiate a research project‚ they face the confusion and the range of theoretical perspectives‚ methodologies‚ methods‚ and the philosophical basis that encompasses them all. This seemingly meticulous structure for the research process is in fact aimed toward providing the researcher with a scaffolding’‚ or a direction which they can go on to develop themselves to coincide with their particular research purposes
Premium Scientific method Quantitative research Sociology
Manufacturing Strategy – MBA 622 Instructor Prof. R.R.K. Sharma rrks@iitk.ac.in Office : FB326‚ Residence H.No. 643‚ IIT‚ Campus Kanpur – 208 016 COURSE OBJECTIVES Most of our students (B Tech and MBA) are engineers in various disciplines. It is natural that they develop their career in the “Manufacturing Function” of organizations they join. This course prepares them to take up the responsibilities as the “Manufacturing Chief” or the “Manufacturing Vice President” of the company. Briefly
Premium Strategic management Management Strategic planning
The comparison of automated and manual control system Introduction Nowadays‚ with the development of information technology‚ almost every company has involved in the widely used of computer technology to deal with their daily business transactions. From this point‚ the control framework has mainly divided into two basic categories: one is manual control which requires an operator to activate or deactivate the control device. Another is automated control which regulates the business activities without
Premium Business Economics Process control
Business Start Up Barclays Introduction Barclays is a major global financial services provider. It operates in over 50 countries and employs more than 156‚000 people. In 2008‚ Barclays had an income of £23 billion‚ generating a profit before tax of just over £6 billion. In the UK‚ Barclays has 741‚000 business customers. Many of these customers run relatively small enterprises; some are new business start-ups. Barclays offers a dedicated banking service for smaller enterprises called Local Business
Premium Corporation Business