The war between detergent giants Hindustan Unilever (HUL) and Procter & Gamble (P&G) continues. [pic] This ad is special as it is plain stupid. However‚ a recent ad on TV takes a direct dig on the competitor’s product which is not something that has been seen on the Indi-Ad scene. The indirect references in ads have been in plenty but never ever I have seen such a direct attack. If you are familiar with Tide ads‚ their USP has been to highlight the superior technology which make the clothes more
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As I deeply contemplated what I would like about Emotionally Focused Therapy (EFT)‚ the concept of corrective emotional experience came to my mind. In the process of EFT treatment‚ therapist helps the couple to get in touch with their emotions‚ understand what it is that they need from their partners‚ and regulate their emotions to send clear and coherent emotional signals to their partner. Specifically‚ the couple learns not only to understand their own superficial and deep-seated emotions‚ needs
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Parle G: Case Analysis The Parle G case is a classic scenario where the price elasticity of a particular product is exceedingly high and any deviations as far as price change is concerned can have long term ramifications which could be in the form of declining sales‚ loss of market share consequently leading to revenue and profitability decline. At the outset it’s important to look at the case in
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A&P Updike wrote A&P using Sammy as the protagonist and as an example of an unreliable narrator. He did not want the reader to mistake Sammy’s voice and thoughts for his own although he wrote the short story in first person narration. An example of it is that Sammy in the story said “once you begin a gesture‚ its fatal not to go through with it.” This is not Updike talking personally‚ this is what Sammy feels is right. Sammy is descriptive and observes everyone in the A&P. He described
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stressful event they have experienced. One particular coping method‚ meaning-focused coping‚ is ways that people find to accomplish the meaning of a stressful situation. When something tragic happens in one’s life‚ let’s say a house fire‚ one may look at it as if “everything happens for a reason” or even‚ “Material things can be replaced‚ but people cannot‚ so it’s good no one is hurt.” When dealing with the meaning-focused coping strategy‚ one decreases the stress by reframing the stress of being
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Design Quality Standards: Intangibles that bring hospitals to life This research project assesses the effectiveness of a step-by-step model for developing site-specific‚ meaningful and measurable design quality standards‚ while creating supporters who were prepared to implement them. Tye Farrow‚ BArch‚ MArch UD‚ OAA‚ MAIBC‚ NSAA‚ NAA‚ FRAIC; Sharon VanderKaay‚ BSc Design‚ ASID | Bluewater Health in Sarnia‚ designed to provide ‘light‚ life and comfort’ (photo courtesy Farrow Partnership)
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1 There are lots of key factors for Starbucks to build the brand successful. Those are described below: Transformation of Starbucks into a global brand. Starbucks not only cover North America‚ Latin America but also Europe and Middle East. By expanding their business‚ Starbucks capture a large number of customers and people got a chance to know about the brand easily. Partnerships : Starbucks implemented joint venture with Pepsi‚ Kraft‚ Dryer’s and Capital Records and licensing partnership
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“Sammy is a nineteen year old young man who works as a cashier in A&P. He follows every rule of the store because he doesn’t want to lose his job. One day‚ while he is bored and tired‚ three attractive girls wearing swimsuits come in for snacks. Other customers in the store are shocked and the manager of the store embarrasses them for not dressing properly. After all the drama ends‚ Sammy quits his job and restarts his life all over again. “That’s such an antic‚” some people are saying. It seemed
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“A&P” The narrator’s name is Sammy. He is called this name by his boss as he his ringing up a customer. He is a very observant young man and this clearly shown by these two quotes “She was a chunky kid‚ with a good tan and a sweet broad soft-looking can with those two crescents of white just under it‚ where the sun never seems to hit‚ at the top of the backs of her legs.” and "this one‚ and a tall one‚ with black hair that hadn’t quite frizzed right‚ and one of these sunburns right across under
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P-Card Features P-card offers cost control‚ reduce administrative time and encourage cost reduction. The following factors make purchase card ideal for the University: • Spending Controls With spending controls‚ university can request as many cards as it likes and set spending limits and restrict purchases to specific categories on each card. • Fast-track Reconciliations By increasing the use of single campus-wide accounts‚ reconciliation and auditing can be automated and streamlined. • One-stop
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