Agile Project Development at Intel: A Scrum Odyssey by Pat Elwer‚ Intel Corporation Intel Corporation (NASDAQ: INTC) Santa Clara‚ Calif. www.intel.com Contributors included Tim Gallagher‚ Intel Corporation; Katie Playfair‚ Danube Technologies‚ Inc.; Dan Rawsthorne‚ Danube Technologies‚ Inc.; and Michael James‚ Danube Technologies‚ Inc. ABSTRACT In the microprocessor industry‚ the product development engineering (PDE) group Founded: 1968 exists to provide the test collateral
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in China Charles Tang has just got out of an emotionally charged meeting with Yong Lui‚ an account manager in Tangs division. As of Tangs arrival to China many things within Intel changed. Tangs decision to stop a project that was started by Lui a while back made Lui unhappy and against the chose Tang made. The case study “Intel in China” has many more issues then that one but this is the main one. Another issue that occurred in this situation is the changes that the China offices incurred during the
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Describe the SWOT analysis and the VRIO model and compare them. Highlight their main similarities and differences. (25 points) (A 1½-page response is required.) Student’s Response The SWOT analysis is used to describe the Strength‚ Weaknesses‚ Opportunities and Threats that face a corporation. The purpose of this analysis is to identify the particular competencies that the corporation has as well as to identify the opportunities that they are facing but unable to take advantage of due to the
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Question 1: At any of these dates‚ did Intel have a contingent liability as defined by SFAS #5? June 30: Intel has discovered the flaw No contingent liability‚ no disclosure. According to Intel‚ a series of tests has showed that an error would occur only once every nine billion random calculations‚ or every 27‚000 years for most users. Therefore‚ the chance that customers would encounter errors in calculations on their Pentium-driven PCs is slight and the event that customers would
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TABLE OF CONTENT Contents Page No. Chapter1:- INTRODUCTION 2 1.1 OVERVIEW OF INTEL CENTRINO MOBILE TECHNOLOGY: 2 CHAPTER 2:- DIFFERENCE BETWEEN MOBILE AND DESKTOP COMPUTING 5 CHAPTER 3:- INTEL PENTIUM M PROCESSOR 7 CHAPTER 4:- INTEL PENTIUM M PROCESSOR FEATURE HIGHLIGHT 9 4.1 High performance and low power core 9 4.2 Enhanced Intel SpeedStep Technology 11 4.3 400 MHz System Bus with low power features 13 4.4 32KB Level 1 Instruction and Data Caches 14 4.5 1MB
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Case Study: Chipping Away at Intel Changes CEO Craig Barrett enacted changes‚ both external and internal‚ at Intel his first three years. First‚ he initially expanded into new markets by pouring money into producing information and communication appliances and services. Later he was forced to pull out of these same markets due to lack of growth brought on by weak demand and market saturation. Some of this lack of growth was due to economic conditions occurring after September 11‚ and some was
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Bad PR Case Study Examples Perrier Recall 1) Problem Perrier‚ the largest US bottled water company (commanding 57% of US market)‚ voluntarily recalled its entire inventory in the US after tests showed the presence of the chemical benzene in small sample of bottles in North Carolina in 1990. The product was not pure and could also contain harmful substances more dangerous than tap water‚ creating a danger of product reputation collapse. Reports and statements were very inconsistent: FDA spokesperson
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for focusing on Europe versus marking a major commitment to a second region? Intel Corporation: 1968-1997 1. What was Intel’s strategy in DRAMS? What accounts for Intel’s dramatic decline in market share in the Dram market between 19974-1984? To what extent was Intel’s failure a result of its strategy? 2. What strategy did Intel use to gain a competitive advantage in microprocessors? What threats has Intel faced in sustaining its competitive advantage in
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Date: 18/07/2009 1. Was the Intel Inside campaign worth it ? What were its strengths and weaknesses? The unfavorable judgment against Intel “386” trademark in 1991 indicated that any competitor could market its product using the same marks‚ numerical sequencing‚ used by Intel. To differentiate from competitors and solve the problem of market confusion among the product offerings‚ Intel developed an alternative branding strategy by focusing on building the
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concepts and become familiar with the contents of a company’s annual report (Form 10-k)‚ and the proxy statement (DEF 14A) which are both filed with the Securities and Exchange Commission (SEC). Scope: The team shall lead a class discussion for Intel Corporation 2010‚ with an analysis of Intel’s profitability. In addition to the presentation‚ a written report will be submitted onto Blackboard by May 2‚ 2011. The report shall contain the answers to the questions in the project handout. Conclusion:
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