Hospitality Marketing and Consumer Behaviour Abstract This assignment looks gives an introduction about marketing and the marketing mix to the reader. We then look into India’s hospitality Industry and how it is growing as compared ot the hospitality industries of other countries. We then look at what hospitality marketing is and its need and importance in India’s hospitality and tourism industry. Then the various new upcoming trends and innovative ideas that will boom in 2014 are discussed
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TRAVEL AND TOURISM 1.1Tourist arrivals through the years Over the years Sri Lanka has been a tourist attraction. The tourism industry in Sri Lanka has gone through an up and down road mostly due to the instability of the country. The graph below shows these fluctuations. Source: Annual Statistical Report of Sri Lanka Tourism-2007 & Sri Lanka Tourism Development Authority. The above graph shows how much Sri Lanka’s tourism industry has declined considering that the world tourism rate has
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HOSPITALITY Tourism industry Hospitality is one of the most interesting and challenging industries to work in and offers a wide range of job and career opportunities and an endless variety of places to work in. Hospitality is the business of helping people to feel welcome and relaxed and to enjoy themselves. You may be providing them with accommodation‚ a meal or a cocktail or even entertaining them. But it is all about customer service and providing the best experience possible for your customers
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Case 27 “The Ritz-Carlton‚ Millenia Singapore” Summary Walter Junger is the executive assistant manager in food and beverage department of the Ritz-Carlton Millenia Singapore hotel. He came up with the event “first annual New World of Food and Wine Festival” The management believed his suggestion would be beneficial and backed the concept with budget‚ personnel and managerial support. Event also had another purposes like creating publicity for the hotel and developing scholarship fund for students
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GCC Hospitality Industry April 13‚ 2011 TABLE OF CONTENTS 1 AT A GLANCE ........................................................................................................................................... 4 2 REPORT HIGHLIGHTS ............................................................................................................................. 5 2.1 2.2 2.3 2.4 Executive Summary ..................................................................................................
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ASSIGNMENT ON “GO GREEN CONCEPT IN HOSPITALITY INDUSTRY” Course: Housekeeping Management Go green concept: Few years ago when climate change really started to come into focus and people began to think how to protect our mother Earth and of the ways to create a sustainable hospitality industry‚ many hotels and resorts started their green programs being a first choice for many guests and travelers since last decade. Governments are also encouraging their people to go green while
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Hospitality The hospitality industry is a broad category of fields within the service industry that includes lodging‚ event planning‚ theme parks‚ transportation‚ cruise line‚ and additional fields within the tourism industry. The hospitality is a several billion dollar industry that mostly depends on the availability of leisure time and disposable income. A hospitality unit such as a restaurant‚ hotel‚ or even an amusement park consists
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Title: Why is hospitality and tourism considered one of the biggest industries in the world? Why is hospitality and tourism considered one of the biggest industries in the world? At present‚ with the further development of economic globalization and world economic integration‚ the tourism and hospitality industry have entered the golden age of rapid development. In the early 1990s‚ tourism and hospitality have become the world ’s largest industry which surpassed the oil industry and the automobile
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Is tourism the world’s largest industry Tourism is a typical activity of fashion that the public participate widely and it has grown in importance over recorded human history. Innumerable articles refer tourism as “the world’s largest industry”; policy-makers‚ analysts‚ and scholars often speak of the size of the tourism compared to that of other industries (Smith 2004: 26). These series of misleading statement‚ together with the mass media’s reports (out of context)‚ make the idea that tourism is
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Case Study of Leadership and Management Style in the Hospitality Industry Errika Bates Business Management 333‚ section A Ryan Butt November 27‚ 2010 Leadership and Management Style in the Hospitality Industry Introduction In discussing the paper about leadership and the managing hospitality businesses Central Florida Investment/Westgate Hotels and Resorts according to Williams‚ (2009-2010) states that a leader is concerned with doing the right thing and focuses on their vision
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