chain is moving forward in a very positive direction. St. Louisbased Panera Bread Company‚ a chain of specialty bakery-cafés‚ has grown from 602 company owned and franchised units in 2003 to over 877 today. In 2005 alone‚ its sales increased by 33.6% and its net income increased by 35.2%. So what’s Panera’s secret? How is it that this company flourishes while its industry as a whole is experiencing difficulty? As we’ll see‚ Panera Bread’s success can be explained in two words: positioning and execution
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The analysis of Panera Bread Company will focus on the demographic and sociocultural aspect of its general environment. Overall assessment of the industry environment will be specific to threat of new entrants and the rivalry among competing firms. Internal assessment will be based on – its resources/capabilities‚ core competences as a source of competitive advantage‚ weaknesses/competitive deficiencies‚ firm performance‚ business level strategy and corporate level strategy. General Environment
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What are the Panera Bread’s primary sources of competitive advantage? In your judgment‚ are these sources of advantages sustainable? Why or why not? Panera’s primary sources of competitive advantage are: (1) the distinctive nature of its bakery products‚ (2) its brand strength‚ (3) the atmosphere of its restaurants‚ and (4). its position in the restaurant industry Yes‚Panera Bread Co. (NASDAQ: PNRA) operates the signature restaurant chain Panera Bread‚ selling hand-crafted breads‚ sandwiches‚ salads
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Miami. At that places‚ people maybe know more or less about Panera Bread‚ enlarge the market that help company improve their brand awareness‚ also can improve profits. Panera Bread need inspect the low penetration markets cities or pilot project. Open new stores at untapped markets. Like New York City‚ New Orleans and Toronto. As a franchise restaurant‚ Panera Bread need open new market to attract people come the restaurant‚ Panera Bread need open new one at a big city like New York. Firstly we need
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What is Panera Bread’s strategy? Which of the five generic competitive strategies discussed in Chapter 5 most closely fit the competitive approach that Panera Bread is taking? What type of competitive advantage is Panera Bread trying to achieve? The driving concept behind Panera Bread was to provide a premium specialty bakery and café experience to urban workers and suburban dwellers. Its artisan sourdough breads made with a crafts- man’s attention to quality and detail and its award- winning
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Panera Bread Co. What strategic issues and problems does Panera Bread management need to address? With Panera Bread seeking rapid expansion and greater market share growing will lead to many problems. • Training employees and management • Supplier networks • Regional specific tastes and menus • Real-estate acquisitions • Warehousing • Product creation(Bakery dough) • Advertising • Franchise owner support • Distribution(Some delivery routes are up to 500 miles) What is Panera Bread’s
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ABDM3313 ENTREPRENEURSHIP Case 5.1 Panera Bread: Occupying a favorable position in a Highly Competitive Industry Program Finance and Investment Tutorial class Group 7 Tutor’s name Mr. Tang Jut Weng Date of Submission 8th March 2013 Student’s Name ID Number 1. Chan Shi Yoon 11WBD04413 Q1. How has Panera Bread established a unique position in the restaurant industry? How has this unique position contributed to the firm’s success? Do you think Panera Bread will reach its goal of becoming a leading
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behind Panera Bread is to provide a premium specialty bakery and café experience to urban workers and suburban dwellers. Panera Bread’s distinctive menu‚ signature café design‚ inviting ambience‚ operating systems and unit location strategy allowed it to compete successfully in five submarkets of the food away from home industry: breakfast‚ lunch‚ daytime “chill out”‚ light evening eat in or take out‚ and take home bread. In his letter to shareholders‚ in the company’s 2005 annual report‚ Panera chairman
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Executive Summary Panera Bread Company is a national bakery-café with 1027 quick service location across the U.S. and with plans to have 2000 outlets operating by end of 2010. Panera’s strategy is a focused differentiation strategy. Their strategic goal is to provide a premium specialty bakery and café experience to urban workers and suburban dwellers. The revenues are generated through sales from company-operated stores‚ fees and royalties from franchisees and sales from fresh dough facilities
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Panera Bread by NICOLE MARLEAU Independence University July 25‚ 2013 Panera Bread Ever wanted to eat healthy without having to wait for restaurant prepared meal‚ but still get the same experience as a restaurant? Then seek out a Panera Bread bakery-café! Panera Bread is a café bakery‚ established in 1981 by Ronald M. Shaich and William W. Moreton in St. Louis‚ MO (Panera Bread‚ 1999). It serves healthy food alternatives to the food you normally find in a fast food restaurant. They serve bread
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