RELATIONSHIP MARKETING: THE ROLE OF INTERNAL AND EXTERNAL CUSTOMER ORIENTATION by T.F.J. Steyn*‚ S.M. Ellis** and F.A.A. Musika* *WorkWell: Research Unit for People‚ Policy & Performance School of Entrepreneurship‚ Marketing and Tourism Management Potchefstroom Campus North West University[1] **Statistical Consultation Service Potchefstroom Campus North West University Paper presented at the European Institute for Advances Studies in Management (EIASM) Workshop on Relationship Marketing
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Dikkeboom Core issue: Internal Analysis Problem statement: How can MTV optimise their value chain in order to stay competitive? Learning goals: 1.What is an internal analysis? 2.What internal analysis models are there? 3.Apply on MTV 4.What is a business model? 5.What is MTV’s current business model? 6.What is a value chain? 7.What is MTV’s value chain? 8.What is the target group of MTV? 1.What is an internal analysis? The goal of an internal analysis is to identify the
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Internal audit is a dynamic profession involved in helping organizations achieve their objectives. It is concerned with evaluating and improving the effectiveness of risk management‚ control and governance processes in an organization. To do this‚ internal auditors work with management to systematically review systems and operations. These reviews (audits) are aimed at identifying how well risks are managed including whether the right processes are in place‚ and whether agreed procedures are being
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Candidate Learning Log NCFE Level 4 Award in the Internal Quality Assurance of Assessment Processes and Practice 501/0889/X Candidate Name: Centre Number: Centre Name: Signatures Candidate: Date: Tutor/Assessor: Date: Internal Moderator*: Date: External Moderator*: Date: * for completion if part‚ or all‚ of the evidence has been sampled by the Internal and/or External Moderator Contents Page No. Section 1: Overview 1 - About
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Executive summaryThis report analyzes the primary internal and external influence on the General Motors Corporation and the influence of changing political environment on policy making and response of the corporation. Then the report discusses the changing political environment in and its influence. The influences of political environment on policies and decision making to the corporation are analyzed. The corporation response to the political environment changing is critically evaluated. At last
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MBA Semester 3 Subject Code – MF0013 Subject Name – Internal Audit and Control -4 Credits (Book ID: B1211) Assignment Set- 1 (60 Marks) Q.1 Critically evaluate the qualities of an Auditor in the wake of recent scams Ans:- What should be the qualities of Internal Audit Personnel? There is no universal answer to this question. We can only generalize about the qualities of internal Audit Personnel. It has been observed that internal auditors and independent auditors often belong to the same
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note on monitoring business and accounting systems. ------------------------------------------------- internal control systems and internal controls An internal control system is the whole system of controls‚ financial and otherwise‚ established by the management in order to * Carry on the business of the enterprise in an orderly and efficient manner‚ * Ensure adherence to management policies‚ * Safeguard the assets and secure as far as possible the completeness and accuracy of the
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Justification for an Internal Control System ACC 544 Justification for an Internal Control System Introduction According to A. A. Gramling in the Encyclopedia of Business and Finance‚ internal control can be described as “any action taken by an organization to help enhance the likelihood that the objectives of the organization will be achieved.” There are several approaches to risk management in an organization – the portfolio approach and the use of insurance are two. Both
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Impact of cultural differences‚ internal and environmental factors at Airbus Introduction Employees are affected by a number of internal and external forces that when combined produce given behaviours and attitudes. In this paper‚ I will consider the key factors affecting individual and groups’ behaviour and their corresponding relationship to the personal and organisational performance. The scenario‚ Airbus’ manufacturing plant in Toulouse‚ is dominated by tensions amongst groups of workers
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Key Internal & External Influences Affecting Tourism in Brazil | Audit Report | | | | | | Contents Page: * 1) Introduction * 2) External PESTLE Analysis Table * 2.1) Political Influences * 2.2) Environmental Influences * 2.3) Social Influences * 2.4) Technological Influences * 2.5) Legal Influences * 2.6) Environmental Influences * 3) Internal Strengths & Weaknesses * 4) References Key Internal & External Influences
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