Date: 02/06/10 Company Overview: Dunkin’ Donuts claims to be the world’s largest coffee and baked goods chain‚ serving 2.7 million customers per day at approximately 8‚800 stores in 31 countries which include approximately 6‚400 Dunkin’ Donuts locations throughout the USA. This figure compares with the 15‚011 stores of coffee chain Starbucks‚ whose baked goods are usually prepared out of shop. Most Dunkin’ Donuts stores are franchises. There are no Dunkin’ Donuts stores anywhere in the state of California
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Dunkin Donuts The ultimate success of a company depends on the people chosen to lead the company. That fact means that it is the organization’s goal to select the best quality managers and employees possible that will push the organization to its goal. The work environment is what will ultimately reflect the employee’s view of the organization. Dunkin Donuts’ team-oriented design has helped them climb the ranks as one of the leaders in the coffeehouse industry. Although the company is widely successful
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Dunkin Donuts One of the major economic areas in north central Wisconsin is Wausau. The city is home of the most popular technical college. The love of coffee and ice cream brings the owner to open a Dunkin Donuts/Baskin Robbins near the college. Commercial space is available to build a facility‚ and the spot is right. The competition is a few fast food chains and two bakeries. The city has no Starbucks‚ but does have a Dairy Queen that is at the other side of town. The market structure is
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A Case Study on Dunkin’ Donuts Dunkin’ Donuts is a world’s leading American global doughnut company and coffeehouse chain based in Canton‚ Massachusetts. It serves more than 5 million customers per day. It sells more than 70 varieties of donuts and more than a dozen coffee beverages as well as an array of bagels‚ breakfast sandwiches and other baked goods. In 1950‚ Bill Rosenberg opened the first Dunkin’ Donuts shop in Quincy‚ Massachusetts. Dunkin’ Donuts licensed the first of many franchises
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-Dunkin’ Donuts is the world’s leading baked goods and coffee chain‚ serving more than 3 million customers per day. Dunkin’ Donuts sells 52 varieties of donuts and more than a dozen coffee beverages as well as an array of bagels‚ breakfast sandwiches and other baked goods. Dunkin donuts is a hundred percent franchised. Dunkin donuts requires that you have the qualifications to be considered as a franchise candidate. If you qualify‚ the next step would be the application. You would have to develop
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Dunkin’ Donuts – the birth of a new distribution and franchising concept Ruth A. Schmidt Acting Head of Department‚ Department of Retailing and Marketing‚ the Manchester Metropolitan University‚ Manchester‚ UK Brenda M. Oldfield Research Assistant in the Department of Retailing and Marketing‚ the Manchester Metropolitan University‚ Manchester‚ UK Dunkin’ Donuts is a global retailer of coffee and bakery products. The company is 99 per cent franchised and has used the franchising system as a route
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RADIOGRAFIA ACTUAL DE DUNKING DONUTS DUNKIN’ DONUTS‚ LA EMPRESA: Venta y distribución de productos de bollería‚ café y bebidas. Era casi exclusivamente una empresa franquiciadora dónde no existe el equilibrio entre establecimientos en propiedad y franquiciados. Distribución cadena en el año 1997: • Establecimientos propios: 29 • Franquiciados: 1.449 PROBLEMÁTICA: La falta de estrategia a nivel empresarial ha traído como consecuencia una reducción del crecimiento de ventas y por tanto una
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DUNKIN’ DONUTS Fall 2006 ® The Bright Agency The Bright Agency Roger Bright- Account Executive Sara Smith- Ad Copy Director Ashley Edwards- Art Director Michelle Taube- Media Director Katie Briggs- IMC Media Sales Director Jennifer Garriques- Research Director Robert Compton- Research Director Executive Summary Our campaign with Dunkin’ Donuts sets out to re-brand the company‚ reflective of a company that ’s expanding. The campaign allots $35‚000‚000 for the course of a calendar
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find it convenient to buy a coffee or have a breakfast on the way to work or school. • Dunkin’ Donuts is a strong brand name and ranks #1 in iced/cold coffee and also #1 in donuts category. • Initial investment for a Dunkin Donuts franchise starts from $237‚000 to $1‚500‚000. • Expected net income is above $100‚000 a year and the return on investment will be achieve in 3 years. Situation Analysis • Dunkin’ Donuts has been in the top 25 franchise food for the last 10 years. • Have a continuous average
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Food and Beverage Industry: Starbucks and Dunkin’ Donuts By Shelby Chambers Chengyuan Chen Natalie Suarez Yaxin Wang Fei Zhu Organizational Decision Making Professor Eshra St. John’s University April 7‚ 2014 Table of Contents Pages Introduction………………………………………………………………………...2 History and Background Starbucks…………………………………………………………………….2 Dunkin’ Donuts……………………………………………………………...3 Critical Decisions…………………………………………………………………..5 Decision Analysis…………………………………………………………………
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