SIA SWOT TOWS SFA STUDIES Strength Young Fleet Geographical diversification Strong Brand reputation Self-sustainable business model Bold and prudent management Highly competitive human resource Effective distribution channel – CRS - ABACUS Weakness No government subsidies Short of route network Too much service classification and pricey Opportunity Open Skies – government agreement between countries‚ bilateral or multilateral Strategic alliance Growth of air passenger service
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Refers to the stability of the economic environment‚ the attitudes and movements of political parties. This is entwined in government influence on tax policies‚ trade agreements‚ legislative Laws‚ international trade regulations‚ monopolies and consumer protection. Generally Political forces are influences that present restrictions or opportunities that are not mandatory. There is a positive outlook on the Airline Industry as long as the political environment is stable. Due to positive policies and
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CASE STUDY IN TRAVEL‚ HOSPITALITY AND TOURISM Tourism in Singapore 6 May 2013 Table of Contents 1 Introduction The Singapore Tourist Promotion Board was first established in 1964 with the mandate to promote Singapore as a tourist destination. We began work with a small staff strength of 25 and that year‚ we welcomed 91‚000 visitors. The Merlion was created as a symbol as part of marketing campaigns. (Anon.‚ 2013) Travel agent licensing and tourist guide training were
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Course Syllabus COURSE TITLE: DESCRIPTION: BUS 4400 02 Marketing Planning & Analysis Studies the application of marketing as an integrative process. Topics include analysis of markets‚ planning and product strategies‚ and developing a balance in marketing decisions that considers prices‚ channels of distribution‚ concerns‚ sales force‚ and other factors. PREREQUISITES: None SEMESTER: Spring 2013 COURSE START: January 15‚ 2013 CLASS HOURS: 6:00pm-9:15pm‚ St. Mary’s Hall‚ Room 208
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A Study on the External and Internal Environment of AlCon Farm Alvarez‚ Alexis Louis A. Lumen‚ Lorenz Daniel P. Pandan‚ Carth Glouie A. March 19‚ 2014 A paper submitted in partial fulfilment of the requirements in ABE102 – Introduction to Agribusiness Economics‚ under the advisory of Instructor Exegesis Jedidiah N. Ebarle‚ 2nd Semester‚ AY 2013- 2014 TABLE OF CONTENTS Title Page 1 Table of Contents 2 I. Introduction 3 II. Objectives
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Asiatravel.com 1 Table of Contents Section Greetings from Team Cerebration About NUS Business School Cerebration 2009: Our Case Sponsors Cerebration 2009: Strategic Partner SPRING Singapore Cerebration 2009: Competition Structure and Format Cerebration 2009: Targeted Timelines Instructions: Round 1 (Executive Summary) Instructions: Round 2 (Making the Business Plan) Case study: Asiatravel.com Page # 2 3 4 5 6 7 8 9 10 Asiatravel.com 2 Greetings from Team Cerebration Thank you for
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Introduction Our group’s choice of attraction is the Singapore Flyer (FIG.1). Endorsed by the Singapore Tourism Board (STB) and opened on 25th April 2008‚ the Flyer stands at 165m in height and was built at a cost of S$240 million. It is ranked #19 out of 276 attractions in Singapore on TripAdvisor and is one of the attractions that make up the “See Singapore Pass”. A General Assessment of the Singapore Flyer With reference to Butler’s Tourism Area Cycle of Evolution theory (1980)
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Download the original attachment ANSWER 1 The best known IT system‚ and the one that plays a most significant role in Singapore ’s trade‚ is TradeNet. TradeNet is an EDI system that links over 12‚000 traders (an increase from 1‚000 in 1990)‚ support companies‚ and government agencies that are involved in Singapore ’s international trade‚ for the purpose of exchanging trade documents electronically. Through TradeNet‚ companies and agencies can submit‚ directly from their computers
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Delta Airlines Competing in a Low Cost Environment Prepared by: Prepared for: 11/20/2013 DELTA AIRLINES COMPETING IN A LOW COST ENVIRONMENT The airline industry is highly cost-driven creating an extremely competitive environment in which to operate. The majority of customers prefer an inexpensive and hassle-free airline experience; for those business customers who previously paid for the extra features‚ such as first class‚ the ability to reduce costs has become more important causing them
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