Field Research Project Changing Trends in Customer Relationship Management in the Airline Industry Project Proposal Anand Jumani MGB12IBWM031 Nikunj Karnani MGB12GLM013 Prachir Verma MGB12IBWM044 Under the guidance
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e-Government: The Singapore Arun Mahizhnan & Narayanan Andiappan Arun Mahizhnan is Deputy Director‚ Institute of Policy Studies‚ Singapore and Narayanan Andiappan is Assistant Manger‚ Infocomm Development Authority‚ Singapore Government. This paper draws heavily from resource materials provided by IDA. The views expressed are in the authors’ personal capacity. ___________________________________________________________________________ Introduction The term "e-Government" is used in this paper
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Task Three: Budget Airlines CONTENTS • Who and what are budget airlines • Marketing environment - Micro environment - Macro environment • Sources of information • Segmentation • Targeting • Positioning • Marketing mix – price • Questions Budget Airline Definition Budget airlines don’t have free meals and entertainment • Budget airlines don’t issue tickets • Budget airlines have only one class – budget class
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invest the money wisely. II. Company’s Background: Turkish Airlines is a government company that was established on May 20‚ 1933 as Devlet Hava Yollari (DHY) (State Airlines Administration) and it is a department of Turkey’s Ministry of Defence. Its fleet have been made up of a
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Introduction Since Singapore gained its independence in 1965‚ its economy had progressed due to globalization‚ rapid technological advances and the rise of China and India. With these different stages of development‚ Singapore’s labor market had adapted itself by transforming from a labor abundant and capital limited city into a labor deficient and capital rich country (Chia 2005). Singapore is now a popular export-manufacturing base‚ regional headquarter for foreign multinational company and
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Management Information System (MIS) All info © Planitas Systems Ltd. 2006 Management Information System (MIS) While the Planitas MIS uses modern IT technology it is‚ first and foremost‚ a tool that provides mission-critical information to airline managers. It is designed to overcome the lack of vital real-time management information relating to revenue‚ past and future. “Planitas’ commitment to working with us to customize and fine tune their MIS software to fit Hawaiian’s needs has proven
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Southwest Airlines - Company Motivation Profile Sam George Daher‚ BUS 6351 Business and Society Professor Fernando Garza Wednesday‚ May 2nd‚ 2006 Abstract Southwest Airlines is one of the most desired employers. The company ’s unique corporate culture has been established since Southwest Airlines first started. In addition‚ Southwest Airline ’s mission statement‚ organizational structure‚ and decision-making strategies are also important to Southwest ’s culture. Southwest Airline uses many
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Description of the campaign: The Fall of Singapore is considered to be one of Britain’s worst defeats in the World War II. It occurred on 15 February 1942 and marked a dramatic victory for the Japanese. It displayed the immense power of Japan and the threat they had upon many countries in the world. This battle involved both savage methods and ended with the atomic bombing on Hiroshima in August 1945. Following the Japanese attack on Pearl Harbor‚ Japan was able to pursue their other military
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The Life expectancy in Singapore has increased steadily by roughly 30% in the past 50 years—from 60 years at birth in 1960 to 80 years at birth in 2010. (Statistics Singapore‚ 2010) Since the last quarter of the twentieth century‚ the rise in life expectancy has been accompanied by a downward trend in fertility which results in an aging population. Similar to many developing countries with aging populations‚ aging populations indisputably brings challenges. The Government has many plans and policies
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of Delta Airlines‚ along with an industry analysis of the airline industry. The report uses current and past financial and statistical data for the company along with other up to date material to determine Delta’s current market position and future potential. The report finds that Delta Airlines has successfully emerged from its bankruptcy in 2005 to report successful returns in both 2007 and 2008. With its 2008 acquisition of Northwest Airlines Delta became the world’s largest airline‚ further
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