Southwest Airlines Tracy D. Braswell Benedictine University The domestic airline industry is emerging from its lost decade. Carriers suffered two recessionary swoons (one due to September 11) and a fivefold jump in fuel prices causing fifteen carriers to go bust. As frequent fliers know too well the salvation for most airlines has been to stick passengers with fees‚ reservation changes‚ bags‚ food‚ movie and headset to name a few. None of it‚ however‚ went to Southwest Airlines two and a
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An endangered species of small‚ blue butterflies. The butterfly’s life cycle depends on the wild blue lupine flower. Local conservation efforts‚ concentrating on replanting large areas of of blue lupine which have been lost to development‚ are having success at encouraging the butterfly’s repopulation. The Karner Blue Butterfly was first identified by novelist Vladimir Nabokov. The name originates from Karner‚ New York where it was first discovered. There are two generations of Karner butterflies
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Eunice Kelly MBA 522 Marketing Southwest Airlines case analysis 1. In what ways might airline customers be segmented? Airline customers might be segmented when groups with varying needs and wants are recognized. They can be segmented on a number of different types of things; such as age‚ gender‚ location‚ buying behavior‚ and demographics. a. Which segments or niches would you consider Southwest’s prime targets? Southwest’s prime targets would be that of business and leisure travelers.
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Q.2 Explain how Organizations are affected by their environment (Emphasize on : Environmental changes and complexity‚ Competitive forces and Environmental turbulence). Deliberate upon the effectiveness of PAF in her Environment. (Word limit 1000-1200) (30) . Q.3 What is Charisma? Discuss any two leaders whose Charisma has brought success or failure to their nations/followers. Critically analyze the contributing reasons/factors. (Word limit 1000-1200) (30)
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Internal Recruitment The assessment of an employer’s current staff to ascertain if any current employees are sufficiently skilled or qualified to perform required job vacancies. When a business engages in internal recruitment‚ a current employee might be reassigned to the new position by giving them either a promotion or an internal transfer. Advantages of Internal Recruitment Reduced Recruiting Costs There are costs associated with recruiting‚ especially when your search is conducted outside of
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monitor and evaluate customer service to internal customers - Knowledge Questions 1. Understand the meaning of internal customer 1.1 Describe what is meant by internal customer Internal customers are people within your own organisation such as employers or colleagues who you provide a service for‚ e.g. 2. Know the types of products and services relevant to internal customers 2.1 Describe the products and services offered by own organisation to internal customers 3. Understand how to deliver
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What is internal control and why is it important The American Institute of Accountants first defined the term internal control in 1949‚ followed by further clarifications in 1958 and 1972. In 1977 publicly held companies came under legislation to adequately implement controls to protect their financial information. A report by the Committee of Sponsoring Organizations in 1992 and the Sarbanes-Oxley Act of 2002 are more recent documents defining internal controls.( Bishop‚ 1991‚p.117-123; Colbert
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Internal Controls Internal controls are all the procedures and measures companies put in place in order to achieve two specific goals related to accounting (Kieso‚ Kimmel‚ & Weygandt‚ 2011). The first goal is the protection against loss of assets from various sources such as theft or accounting error (Kieso‚ Kimmel‚ & Weygandt‚ 2011). Companies‚ clients and shareholders must have assurance that there is suitable control over all business assets like inventory and bank accounts all the
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Imagine Widgets Airlines‚ Inc. operates 18-seat commercial flights between New York City and Washington‚ DC. After 10 seats have been sold on each aircraft‚ the company has reached the break-even point. Should Widgets consider offering a discounted fare for seats 11 through 18? Yes. Widgets Airlines‚ Inc. should offer a discount on the remaining seats. What are the advantages and disadvantages of not offering a discount on seats 11 through 18? The advantages of selling at a discounted price
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Environmental Scan of BMW‚ Toyota‚ and General Motors For the automotive manufacture ring industry (or any organization USA) to compete it is crucial to have a competitive advantage. This means the product or services requirements to be better-looking and more appealing than the competitors to influence customer traffic. Porter (1985 pp2) suggests that "If your product is not cheaper than anyone else ’s or doesn ’t serve me better or more conveniently than anyone else ’s‚ why on earth should
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