"Internal marketing audit mcdonalds" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 23 of 50 - About 500 Essays
  • Powerful Essays

    Audit

    • 11302 Words
    • 46 Pages

    Accounting Education: an international journal Vol. 20‚ No. 2‚ 203– 222‚ April 2011 Adding Value to Audit Education through ‘Living’ Cases JULIE DRAKE University of Huddersfield‚ UK Received: November 2009 Revised: July 2010 Accepted: September 2010 ABSTRACT This paper seeks to address the perceived failure of university teaching to foster critical understanding of audit practice and to identify a potential remedy. It contributes to the debate (Maltby‚ 2001‚ “Second thoughts about ‘Cases in

    Premium Auditing Audit Case study

    • 11302 Words
    • 46 Pages
    Powerful Essays
  • Powerful Essays

    article “The importance of an internal marketing orientation in social services” (International Journal of Nonprofit and Voluntary Sector Marketing‚ 14:285-295‚ 2009)‚ it’s a recent article with only three years‚ and many of the references that are used in this article are researchers well known in their field of work. Both of the two researchers have a PhD in Marketing from the University of South Florida and also both have already published several articles in various Marketing Journals. This article

    Premium Emotion Sociology Emotional intelligence

    • 2049 Words
    • 9 Pages
    Powerful Essays
  • Satisfactory Essays

    audit

    • 1863 Words
    • 8 Pages

    CHAPTER 20 Audit of Cash Balances Copyright 2003 Pearson Education Canada Inc. 20 - 1 What are the auditor’s primary concerns with regard to cash? Copyright 2003 Pearson Education Canada Inc. 20 - 2 What are the auditor’s primary concerns with regard to cash? - existence Copyright 2003 Pearson Education Canada Inc. 20 - 3 What are the auditor’s primary concerns with regard to cash? - existence - completeness Copyright 2003 Pearson Education Canada Inc

    Premium Cheque Deposit account Credit card

    • 1863 Words
    • 8 Pages
    Satisfactory Essays
  • Powerful Essays

    Mcdonalds

    • 2157 Words
    • 9 Pages

    ASSESSING THE QUALITY OF E-COURSES Jeanne Schreurs ‚Universiteit Hasselt‚ Belgium ‚Rachel Moreau‚ Universiteit Hasselt‚ Belgium Abstract The EFQM model of quality management is a universal model and is applied in this paper in the school context for the organisation of e-courses. We identified some quality criteria in this EFQM school quality model. We defined a simplified e-learning EFQM model supporting the evaluation by the learner. Based on it a questionnaire has been structured that can

    Premium Quality management Management Learning

    • 2157 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    ESTABLISHING AN INTERNAL AUDIT DEPARTMENT: THE CASE OF THE SCHWAN FOOD COMPANY Hugh Pforsich College of Business Administration California State University - Sacramento Sacramento‚ California USA Bonita K. Peterson Kramer College of Business Montana State University Bozeman‚ Montana USA G. Randolph Just* ABSTRACT An effective internal audit department adds value to its organization in numerous ways. It helps the organization to achieve its objectives‚ improves risk management‚ strengthens internal controls

    Premium Internal audit Auditing Management

    • 5598 Words
    • 23 Pages
    Powerful Essays
  • Powerful Essays

    world wide. With over 70 years of industry experience the logo of the outlets perform well in these global destinations by providing burgers‚ chicken products‚ French fries‚ break fast‚ salads‚ shakes‚ soft drinks and desserts.   McDonald India - a subsidiary of McDonald USA‚ is a joint venture company namely Co naught Plaza restaurants and Hard castle restaurants. Mc Donald’s have 50% equity share in both Joint Ventures. The former takes care of the Northern Markets and the latter looks after the

    Premium Food Hamburger Food industry

    • 3083 Words
    • 13 Pages
    Powerful Essays
  • Better Essays

    McDonalds CSR

    • 1262 Words
    • 6 Pages

    Social Responsibility Audit of McDonalds Company Social Responsibility Analysis for McDonalds CSR McDonalds operates in fast food industry. Given the competitive pressures in fast food market‚ McDonalds holds highest market share in terms of sales. McDonalds exists across the globe and has expanded in emerging economies before the main competitors expanded such as Burger Kind. Concerns for healthy food consumption and obesity are increasing therefore McDonald’s values its policies regarding stakeholders

    Premium Report Sustainability Annual report

    • 1262 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    McDonald

    • 2149 Words
    • 9 Pages

    International Journal of Business and Management Vol. 3‚ No. 11 The Business Strategy of Mcdonald’s Jing Han School of Economics‚ Yunnan University No.2Green lake north Road‚ Kun Ming‚ Yunnan 650031‚ China E-mail: hanjing0928@hotmail.com Abstract As one of the most successful fast food chain in the world‚ throughout the development of McDonald’s‚ we could easily identify many successful business strategy implementations. In this paper‚ I will discuss some critical business strategies

    Premium Fast food Strategy

    • 2149 Words
    • 9 Pages
    Powerful Essays
  • Best Essays

    McDonalds analysis

    • 3357 Words
    • 10 Pages

    strategy‚ management and marketing theories. 1. Introduction McDonalds is the world’s largest chain of hamburger restaurants‚ currently it serves around 68 million customers per day in 119 countries. One of the countries that it has moved to more recently is China; it opened its first restaurant in Shenzhen in 1990. This report will explore the various aspects associated with the move of McDonalds to China‚ including; the culture difference‚ the growth strategy‚ the marketing strategy and the competition

    Premium Fast food Marketing China

    • 3357 Words
    • 10 Pages
    Best Essays
  • Better Essays

    McDonald S

    • 1029 Words
    • 3 Pages

    management experience. The last benefit of this model is the chance of the company to identify and develop the locations‚ polices quality‚ and develops new products. Operations are large scale and efficient. Weaknesses of McDonald’s model Sharing profits McDonald and the franchisee seek to earn profits over a long period of time so the revenues must be fixed and sufficient to share profits among them. Loss of absolute control MacDonald doesn’t have the complete right to manage or take decisions alone. So

    Premium Franchising Business model Marketing

    • 1029 Words
    • 3 Pages
    Better Essays
Page 1 20 21 22 23 24 25 26 27 50