Data Mining Weekly Assignment 6: LIFT; CRM; AFFINITY POSITIONING; CROSS-SELLING AND ITS ETHICAL CONCERNS. What is meant by the term “lift”? The term “lift” describes the improved performance of an exact or specific amount of effort on a modeled sampling‚ as opposed to a random sampling (Spang‚ 2010). In other words‚ if you are able to market via a model to say‚ a given number of random customers (e.g. 1000)‚ and we expect that 50 of them would be successful‚ then a model that can generate 75
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can greatly supplement our research in secondary sources‚ such as journals‚ magazines‚ or books. We can also use it as the focus of our writing project. In primary data collection‚ we collect the data ourselves by using methods such as interviews and questionnaires. The key point here is that the data we collect is unique to us and our research and‚ until we publish‚ no one else has access to it. There are many methods of collecting primary data and the main methods include: • QUESTIONNAIRES
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Sources of Motivation 1 Sources of Motivation Motivation can be defined as a process that initiates‚ guides‚ and maintains goal oriented behaviors. Motivation is the force that drives us to act‚ whether in something as simple as getting a drink when we are thirsty to studying hard to gain more knowledge (Cherry‚ 2010). Motivation may come from a number of different places; two important forms of motivation are extrinsic and intrinsic motivation. The way individuals behave also has a
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Process in Houston CIVT 301 Outline Wastewater collection data in Houston What is sewage treatment? Where does wastewater come from? Factors that affect the flow of pipelines Industrial wastewater? Storm water/ Data The treatment plant operator Sources of wastewater Why treat wastes Waste water treatment facilities Treatment processes Drinking water What can be done to help? Wastewater collection data in Houston 640 square miles area 3 million citizens served 6‚250 miles
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3. Source of Innovation 1: Unexpected Success and Failures According to Drucker‚ the best source for successful innovation is from an Unexpected Success or Failure. Exploitation of this requires analysis simply because an unexpected success is a symptom. For example: A competitor is having unexpected success in a particular market segment. Management must find out why this is happening‚ asking themselves what it would mean to them if they exploited it. Unexpected Failures can also
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Internal audit is a dynamic profession involved in helping organizations achieve their objectives. It is concerned with evaluating and improving the effectiveness of risk management‚ control and governance processes in an organization. To do this‚ internal auditors work with management to systematically review systems and operations. These reviews (audits) are aimed at identifying how well risks are managed including whether the right processes are in place‚ and whether agreed procedures are being
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Sources of Malaysian Law Weeks 3 & 4 • The sources of Malaysian Law mean the legal rules that make the laws in Malaysia‚ which can be classified into written and unwritten law. Written Law • Is the most important source of law‚ includes the following: 1. Federal and State Constitutions. Federal Constitution – Is the supreme law of the land (Article 4 states that any law passed after Merdeka Day which is inconsistent with the constitution shall‚ to the extent of inconsistency‚
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| LJB Company Internal Control Report Review | October 2‚ 2011 | [Type the document subtitle] | The management of LJB Company is responsible for establishing and maintaining adequate internal control over financial reporting. This internal control system is designed to provide reasonable assurance to the company’s management and board of directors regarding the preparation and fair presentation of published financial statements. All internal control systems‚ no matter how well designed
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Aasim Sayani Evaluation of Sources HOA Published in 2010‚ Dick Weissman’s book Talkin’ ‘bout a Revolution: Music and Social Change in America focuses on music in America that dates back to the early 1900’s‚ but incorporating key facts about the music of the 1960s. Weissman goes in depth about the different musicians that had an impact during the 1960s‚ and also talks about how the history of America and music were interrelated. Weissman states specifically how and why historical events such
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Data Processing All through the different stages in civilization‚ man has always tried to look for ways to simplify work and to solve problems more efficiently. Many problems involved numbers and quantities‚ so man started looking for easier ways to count‚ to add‚ subtract‚ multiply and divide. As society has grown in both size and complexity‚ so have data that are generated by it through time. Definition of Terms Data – is defined as any collection of facts. Thus sales reports‚ inventory
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