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    CHAPTER 2 TEST QUESTIONS True-False 1. The utility created through the basic marketing activities is known as place utility. ANSWER: False‚ Page 40 2. Transportation is the physical movement or flow of goods. ANSWER: True‚ Page 42 3. During the 1990s and 2000s‚ logistics costs as a percentage of gross national product declined. ANSWER: True‚ Page 47 4. An aircraft manufacturer is a good example of an organization with a heavy inbound flow and a simple outbound flow. ANSWER: True

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    Information Systems‚ 13e (Laudon/Laudon) Chapter 1 Information Systems in Global Business Today 1) Internet advertising is growing at approximately 10 percent a year. Page Ref: 6 2) Developing a new product‚ fulfilling an order‚ and hiring a new employee are examples of business processes. Page Ref: 11 3) A fully digital firm produces only digital goods or services. Page Ref: 11 4) A business model describes how a company produces‚ delivers‚ and sells a product or

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    other energy saving processes‚ for example‚ use of daylight. It has incorporated the use of sun tubes that help light up the brew house with natural daylight. New Belgium Brewing Company has chosen to focus on the environment because the type of business they are in‚ which uses barley and oats‚ is greatly affected by climatic conditions and also their products are packaged in a way that if littering would permit‚ it would destroy the image of the environment. 2. Are New Belgium’s social initiatives

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    The Value of HRM to Business Organisations Section 1 This essay will evaluate the literature available on the value of the selection method of personality tests to business organisations. These tests measure individual’s responses to what are usually fixed choice questions to uncover characteristics that have important implications for their job performance (Beardwell and Claydon‚ 2007). Personality tests were first reviewed in a personnel selection context in 1965 (Guion and Gottier‚ 1965)

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    C. Planning and decision making. D. Preparation of financial statements. E. Internal auditing and control. 2. Strategic management can be defined as the development of a sustainable: A. Chain of command. B. Competitive position. C. Cash flow. D. Business entity. E. Company image. 3. Cost management has moved from a traditional role of product costing and operational control to a broader strategic focus‚ which places an emphasis on: A. Competitive pricing. B. Domestic marketing. C. Short-term thinking

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    16‚ 17 18‚ 19 Chapter 16 Why export? To serve markets where the firm has no or limited production facilities. To satisfy a host government’s requirement that the local subsidiary have exports. To remain price competitive in the home market. To test foreign markets and foreign competition inexpensively. To meet actual or prospective customer requests for the firm to export. To offset cyclical sales in the domestic market To achieve additional sales‚ which will allow the firm to use excess production

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    My presentation will be 2 sections First I will show you this ad from china airline In this ad‚ the airline staffs are friendly‚ caring and kind to the others and they did the best to improve their services. Therefore‚ the humane orientation is highlight in this ad. Humane orientation refers the degree to which member of a society are fair‚ friendly‚ generous and kind to others. Generally‚ eastern countries like china‚ Malaysia rank very high on this culture while western counties like Germany

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    Fundamentals of Multinational Finance‚ 3e (Moffett) Chapter 1 Globalization and the Multinational Enterprise 1.1 Multiple Choice and True/False Questions 1) Which of the following are critical to a firm trying to reach the top of the "firm value pyramid"? A) an open market place B) high quality strategic management C) access to capital D) all of the above Answer: A Topic: Firm Value Skill: Conceptual 2) A

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    International Journal of Business and Social Science Vol. 3 No. 3; February 2012 CUSTOMER RELATIONSHIP MANAGEMENT AND CUSTOMER LOYALTY; A SURVEY IN THE SECTOR OF BANKING Assist. Prof. Dr. Duygu KOÇOĞLU* Sevcan KIRMACI Abstract In the centre of marketing activities today is the customer satisfaction. For the banks to be successful in the intensively competitive environment‚ they are bound to attach importance to customer satisfaction. The purpose of the present study is to reveal the relationship

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    Mothers play key roles in the upbringing of children. But in the recent times both parents are getting busy with professional life. Who in your opinion should take the responsibility of child care now? There’s no denying how important a role the mother plays in the upbringing of her children. But torn by modern economics‚ mothers are leaving home for professional practice‚ raising the question “who now takes care of the children?” In my belief‚ though‚ all efforts to replace the proverbial mother

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