1. Visit minimum 5 retailers of NIKE/ADIDAS and prepare a brief summary report of: a) Typical customer profile/demographic profile of the products of NIKE/ADIDAS shoes. b) Acceptance levels of the 2 brands in the consumers of your city. c) Consumer feedback for improvement‚ if any‚ of NIKE/ADIDAS. Ans: The Finally report After visit of Six Outlets of Nike & Adidas: Introduction: As we know that both the brands NIKE and ADIDAS are having a very good reputed brands
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Mythology The word myth on this century is used to identify a story of some sort. Which usually is a fiction story stating it is not real? “It’s a myth” means that it is not a fictional story‚ it is sort of like a rumor no one really knows if it truly happened or not. In contrast‚ the word myth in academic context is used as follows; a myth is a form of story that did or did not happened in ancient times. To me a myth is a story that is told to children to either scare them or make them feel like
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2. Discuss the dimension of Service Quality and explain how you will use those dimensions to gain competitive advantage over your competitors. In today’s competitive environment‚ organizations must earn the customer’s trust by consistently meeting or exceeding expectations. The disparity between expectation and perception is the major determining factor in a customer’s assessment of quality of service. Service quality and customer service is very important. One of the most important customer
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Hofstede’s value’s system Dimensions of Values The affect the four dimensions‚ Power Distance‚ Uncertainty avoidance‚ Masculine/femininity and Individual v. Collectivism have on organzational behavior shows in all cultures and cross cultures. As with power distance when dealing with other cultures you have to adapt your company values to that of the society in which you live and the people that you employ and the public that you deal with. In organizational behavior you have to be able
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potential strengths‚ weaknesses‚ opportunities‚ and threats within the Nike Corporation. It will look at the role of promotions as a consumer product company‚ offer possible promotional objectives‚ and consider other promotional methods the Nike Corporation may wish to implement in its quest to remain the market leader. History‚ Development‚ and Growth From their marketing strategies to their selling philosophies‚ Nike has developed one of the most recognizable and demanded name and logo
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Nike Inc. International Strategic Marketing 8 Prepared for: 22-03-2009 Prepared by: Table of contents Case summary 3 Analysis Growth strategy 4 Competitor Analysis 6 SWOT analysis 8 Five forces model 9 Nike Case Summary Nike is a major publicly traded sportswear and equipment supplier based in the United States. It is the world ’s leading supplier of athletic shoes and apparel‚ and a major manufacturer of sports equipment
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120-035L 2 October 2014 The Seven Dimensions of Wellness What does wellness mean to me? Well‚ wellness to me is being healthy in every aspect of life. It is not just when you aren’t feeling sick. It is when you strive to be in good health with anything whether it’s studying for a test‚ eating healthy foods‚ or just simply interacting with friends. With this there is always room for improvement when it comes to anybody. So I have set some goals with the seven dimensions of wellness and by the end of the
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other sources has been used it has been acknowledged properly • This work meets the requirement of the University’s ethics policy Student Name: nidi kumar Student Number : 9048219 Faculty: FBSE Level of study: level 6 Course title: International business management Unit title: Cross-cultural Management Assignment title: Airbus and GLOBE Assignment tutor: Peter Jordan Word count: 500 Learner request for feedback: TO BE COMPLETED BY STAFF Tutor feedback:
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MULTIPLE DIMENSIONS OF DEVELOPMENT‚ CASE STUDY: ASIA Development is a multidimensional concept. It has several objectives and components. Development is not simply a process of growth but also of change. Development can no longer viewed just as rising income‚ but should be viewed as complex process of change which is inclusive‚ sustainable‚ equal and holistic. Development has many facets‚ of which major few are discussed below by concentrating on developing nations and Asia in particular. We
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Nike vs. Adidas Deonnah Carolus Consumer Behavior – 3310 Nike‚ founded January 25‚ 1964‚ is one of the world’s best known and popular brands. Created by Bill Bowerman and Phil Knight‚ Nike has become one of the world’s largest athletic apparel suppliers and today markets it product under its own brand name which includes Nike Pro‚ Nike Golf‚ Nike Skateboarding and the infamous Nike Air Jordan. At the end of 2012 the company had an estimated net worth of $15.9 Billion had over
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