Inter-Mar L1 objectives basic concepts=international marketing‚internationalization‚global orientation etc. why and how firms go international=inter‚ external motivations different types of inter-mar-organizations=5types definition the marketing of goods and services across national boundaries it involves; identifying international marketing opportunities providing products and services that meet international market needs communicating with international audiences delivering products internationally
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Philippines Economy To Survive Haiyan Despite a terrible human toll‚ Haiyan is unlikely to derail the nation’s impressive economic performance. By Anthony Fensom Asia’s “strong man” economy of the Philippines is considered tough enough to weather the effects of Typhoon Haiyan. Yet even after the deadliest typhoonin the nation’s recorded history‚ analysts have warned of potentially worse storms ahead. After making landfall on November 8‚ Haiyan (known as Yolanda in the Philippines) flattened dozens
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ONE THE NATURE AND METHOD OF ECONOMICS CHAPTER OVERVIEW This chapter begins with a discussion of the meaning and importance of economics. In this first chapter‚ however‚ we will not plunge into problems and issues; instead we consider some important preliminaries. We first look at the economic perspective—how economists think about problems. Next‚ we state some of the benefits of studying economics. Then‚ we examine the specific methods economists use to examine economic behavior and the economy‚ distinguishing
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International Integration Introduction The ongoing process of international integration is often referred to as ’globalization ’. An organization called the ’United Nations ’ (UN) is specifically important as it is contributing to this process by creating a possibility for its members to discuss problems‚ initiatives and much more. Almost all states are its members and through that an important environment is created for international integration. The question
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CHAPTER 1 Nature and Scope of Economics Nowadays‚ understanding of economic issues has become quite indispensable for all sections in the society. Everyone wants to get rich; wants to increase their wealth holding; wants to have hold over productive resources; wants to expand their business activities. People want to earn more and more profits‚ and exercise control over the market and other economic system; people want to raise their living standard and enjoy more and more consumption;
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Beng Wild‚ J.J. & Wild‚ K.L.‚ (2012). International Business: The Challenges of Globalization (Global Edition)‚ 6th Edition‚ Pearson Education Limited‚ U.K 1. Describe the process of globalization and how it affects markets and production. 2. Identify the two forces causing globalization to increase. 3. Summarize the evidence for each main argument in the globalization debate. 4. Identify the types of companies that participate in international business. 5. Myths that keep small firms
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INTERNATIONAL BUSINESS Instructors: Phone: e-mail: Office: Office hours: Hermann Juergens 514-398-4000 hermann.juergens@mcgill.ca Bronfman 501 Bronf. 501 by appointment Nicholas Matziorinis 514 398- 4000 nicholas.matziorinis@mcgill.ca Bronfman 501 Bronf. 501 by appointment Secretary: Office: Gina Ceolin Bronfman 110 e-mail: gina.ceolin@mcgill.ca Phone: 514-398-4000‚ #09662 Semester: Course Number: Section CRN: 1010 Teaching Assistants: Fall 2012 MGCR 382 Section 001 TBA MW 16:05-17:25
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International Trade Trade Most economists believe in free trade - the movement of goods between countries in the absence of harsh restrictions placed upon this exchange. The comparative cost principle is that countries should produce whatever they can make the most cheaply. Countries will raise their living standards and income if they specialize in the production of the goods and services in which they have the highest relative productivity: the amount of output produced per unit of an input
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global market for goods and services across geopolitical boundaries. Global sourcing often aims to exploit global efficiencies in the delivery of a product or service. These efficiencies include low cost skilled labor‚ low cost raw material and other economic factors like tax breaks and low trade tariffs. Common examples of globally sourced products or services include: labor-intensive manufactured products produced using low-cost Chinese labor‚ call centers staffed with low-cost English speaking workers
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eNo. 2316 September 17‚ 2009 The Economic Role of Government: Focus on Stability‚ Not Spending Karen A. Campbell‚ Ph.D. Abstract: Is there a role for government in the economy? Yes‚ says Heritage analyst Karen Campbell—but the government must focus on maintaining economic stability. Fiscal responsibility is an important part of that stability. Government debt can quickly become a burden on the economy and weaken its foundations. Sound macroeconomic policies enhance the credibility of the government
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