ASSIGNMENT. MODULE: Marketing Management ASSIGNMENT: Individual Case Study Assignment LECTURER: Dr M Cullen DATE SUBMITTED: 09 April 2013 INITIALS AND SURNAME: CV Motsweni STUDENT: 21350525 SIGNATURE: CV Motsweni 1 Table of Contents Page Number 1. Question 1 - Marketing Research literature review 2. Question 2 (a) – Critical discussion of chosen Market 3. Question 2 (b) – Alternative markets 4. Question 3 – Potential market research for this case study
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The clinics have experienced problems in collecting and managing health care Medical data due to informal structures and lack of formal ways of storing their patient and staff details for their clinics. This research project will help on the development of computerized system at Muledane Clinic. The use of Clinic Management System technology can be deployed for not only bringing down health care costs but also facilitates automating and streamlining patient identification processes in clinic. The
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JERRABOMBERRA COMMUNITY® BANKS MKTG2004 | Joanna Chan U4709491 and Ankita Sen U4720342 [Type text] Page 1 DISCLAIMER The authors of this content whose views can be found within this marketing plan assure you‚ the reader that any of the opinions expressed herein are our own and are the result of the research conducted. This report is our interpretation of the market position of Bendigo Bank and the Bendigo Community Bank branches in the Curtin and Jerrabomberra region. We would like to convey
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HISTORY Our clinic was established on the year 1965 after taking the board exam. It was started with a modest dental chair and makes our living room as dental office. After several years of practice and after gaining the confidence of my patient the dental clinic expanded with two modern dental chairs. OBJECTIVES OF THE STUDY The objective of this working group was to assess and make specific recommendations to improve the quality of reporting of clinical research in implant dentistry and
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advertising for calling its eggless spread‚ ‘mayo’. The corporate giant is demanding Hampton Creek change its labels of its Just Mayo products (which is currently an egg with a plant growing over it). Founded three years ago‚ Hampton Creek uses yellow peas instead of eggs in its spread. It has great support from the people buying Just Mayo‚ to back up its new innovative way of consuming egg free products in sustainable simple ways. In less than a year‚ Just Mayo has landed on shelf space in major retailers
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Principles of Marketing‚ Arab World Edition Philip Kotler‚ Gary Armstrong‚ Anwar Habib‚ Ahmed Tolba Presentation prepared by Annelie Moukaddem Baalbaki CHAPTER FOUR Marketing Research Lecturer: Insert your name here Ch 1 4 -2 -2 Ch Copyright © 2011 Pearson Education Copyright © 2011 Pearson Education Chapter Learning Outcomes Topic Outline 4.1 Marketing Information and Customer Insights 4.2 Assessing Marketing Information Needs 4.3 Developing Marketing Information 4.4 Marketing Research 4.5 Analyzing
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M-45‚ Batch: C‚ Roll no.: 69-74 SCHOOL HEALTH CLINIC Boundary Road‚ Mymensingh Date of visit: 27/03/2011 Briefed by: Dr. Sahin Sultana‚ Medical Officer. PREFACE The school health program encompasses comprehensive health care (promotive‚ preventive‚ curative and rehabilitative) to school students in order to prepare them physically‚ mentally socially for entry into adulthood as a step towards achieving the goal of ‘Health for All’. The school health program dates
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Chang Dental Clinic Case Analysis Chris Miller has been given an opportunity to take over an established dental clinic. The benefits of taking over this clinic is that he already has loyal customers and that there is only three clinics in the city. Miller has some major decisions that he needs to think about before he takes over this practice. He needs to decide how he will finance this purchase and how will he get the bank to give him a loan? Before we can even decide if he should go ahead with
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This report on Internet marketing research supports and encourages its usage and begins with an introduction to what exactly is marketing research and how it helps organizations with their product and service development‚ as well as marketing. Outlining the pro’s and cons of online research‚ the iPhone mobile product of Apple Inc. is analyzed as the case study to support online marketing research. In addition‚ a definition of the two types of primary marketing research methods is given‚ namely quantitative
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Table of Contents Page Purpose of the Research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2-6 Methodology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7-10 Definition of the Target Population and Sample Size . . . . . . . . . . . . . . . . . . 11- 13 Potential Managerial Benefits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13-15 Proposed Budget . .
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