The International Asian Research Journal 01(01): 59-65‚ 2013 ISSN: 2310-337X ©TIARJ Publications‚ 2013 www.tiarj.com ROLE OF ELECTRONIC MEDIA IN CHANGING VALUE SYSTEM IN PAKISTAN 1 1 Zafar Ali‚ 2Mirza Jan and 3Syed Qamar Bukhari PhD Scholar‚ Department of Mass Communication‚ Gomal University‚ D. I. Khan‚ Pakistan. Email: zafaralizfr@yahoo.com 2 3 Associate professor‚ Department of Mass Communication‚ Gomal University‚ D. I. Khan‚ Pakistan. PRO/Registrar‚ Department of Public
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Mass media denotes a section of the media specifically designed to reach a very large audience such as the population of a nation state. The term was coined in the 1920s with the advent of nationwide radio networks‚ mass-circulation newspapers and magazines. However‚ some forms of mass media such as books and manuscripts had already been in use centuries. The term public media has a similar meaning: it is the sum of the public mass distributors of news and entertainment across media such as newspapers
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News media has affected American culture in many different ways. News media is considered to be those elements of the mass media that focus on delivering news to the general public or a target public ( Parks‚ 2012). The media is the means of communication. The development of media has increased massively over the last few years. Now that social media has taken over the world we now ask does media have a social responsibility. If there is social responsibility what is it? Media has also played
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Nowadays‚ some may hold the opinion that using mass media‚ include television‚ radio and newspaper‚ obviously influence on the thoughts and behaviors of people. But‚ others think that what people think and behave in daily life has nothing to do with mass media. As far as I am concerned. However‚ I disagree that Mass media influences people’s ideas. When people watch TV‚ listen to radio and read newspaper‚ people would be shaping their ideas. My arguments for this point are listed as follows; The
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In the last 50 years the media influence has grown exponentially with the advance of technology‚ first there was the telegraph‚ then the radio‚ the newspaper‚ magazines‚ television and now the internet. We live in a society that depends on information and communication to keep moving in the right direction and do our daily activities like work‚ entertainment‚ health care‚ education‚ personal relationships‚ traveling and anything else that we have to do. A common person in the city usually wakes
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ELECTRONIC MEDIA AND PRINT MEDIA INTRODUCTION TO ELECTRONIC MEDIA This is a type of MASS MEDIA which uses ELECTRONIC Energy in the user end. The most familiar electronic media includes video recording‚ audio recording‚ multimedia presentations‚ slide presentations‚ CD ROM’S and online contents. Also‚ recorded broadcasting in television‚ radio‚ telephone etc. could be considered as electronic media. THE BASIC USES OF ELECTRONIC MEDIA Electronic Media is probably the most diversified subject of study
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20-16-2013 ASSIGNMENT NO: 2 MEDIA GIANTS AND CROSS MEDIA ACTIVITIES. DEFINE THE UNDERSTANDING OF THE MEDIA STRATEGIES OF THESE MEDIA GIANTS. MEDIA GIANTS AND CROSS MEDIA ACTIVITIES A World of Blurred Media Boundaries Six related trends describe the mass media world at the turn of the twentieth century. 1 media fragmentation 2 audience segmentation 3 distribution of products across media boundaries 4 globalization 5 conglomeration 6 digital convergence. MEDIA FRAGMENTATION: This term
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Role of media Introduction It is often said that the world has become global village. Telecommunication‚ radio and television and finally computer have reduced distance and brought the most countries aloes enough to each other. Indeed‚ it has become an effective instrument for norms of democracy facilitate the decision‚ making process. In complex globalized world‚ role of media has become diversified and effective. Hence‚ peace or war politics or trade‚ diplomacy or commerce‚ religions or conflicts
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and functions of the mass media are frequently a subject of debate in modern societies and critically asses a range of theories of their influence on beliefs and behaviours. From the beginning of 15th century with the development of media‚ it had the simple meaning of communication‚ which used tools to produce‚ store and deliver information. Later‚ society witnessed new ways of spreading more types of information as in data‚ image‚ sound and communication tools between people. Modalities to share
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The culture industry is responsible for all the rubbish we have in the media. Discuss. IntroductionThe purpose of this essay is to critically discuss who is ultimately responsible for all the rubbish in the media. In this argument I will prove that the responsible parties would in fact be both the producer and its consumers. I will elucidate the issue with Osgood Schramms model of communication and the concept of hegemony with TMZ‚ a tabloid website and television series‚ as representation of the
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