Introduction of 4P’s The 4 P’s of Marketing The 4 Ps of marketing are Product‚ Price‚ Place‚ and Promotion. Think of each of these as a variable which you control. The idea is to set these variables in such a way so that sales will take place. You cannot "make" a customer pull out her credit card‚ but you can certainly help her in coming to a decision by setting the "right" price‚ the retail location‚ the level of advertising and even product attributes
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following criteria.You need to Indicate the page numbers in your work‚ where the evidence can be found. | Criteria reference | To achieve the criteria the evidence must show that the student is able to: | | Task no. | | Evidence on page? | P5 | Use IT to aid communications | | 1 | | Click here to enter text. | Learner declaration | I certify that the work submitted for this assignment is my own and research sources are fully acknowledged. | | Assignment brief Assignment
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Unit 44 – M2; Unit 6 – P5 My knowledge‚ development‚ skills and understanding has made a difference to the staff in my placement because my experiences have crafted me to become nearly as proficient as a health care professional which may have given an opportunity to the employees that there is an extra hand available. With the knowledge I have been able to pick up from college‚ I used this in practice which made a difference by maintaining team work with the other staff members and working more
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Introduction to the Company: The industry that I chose is Hotel Industry and the company that I selected is Shangri La Hotel and resort. Shangri-La Hotels and Resorts is a Hong Kong-based company. Their website: http://www.shangri-la.com/. Shangri-La is a differentiated marketing hotel. The company offers different branding hotels to meet different niche groups of customer expectations with a unique Asian hospitality services model such as spa branding hotel and trader hotel. Target Market: Shangri-La
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Introduction to Renault Renault is an international automaker founded in 1898 and is a France based company. The company acts as a parent company for its subsidiaries that are located through out the world. The two main areas of Renaults business activities are the automobile division and the sales financing division. The automobile division handles the manufacturing and the marketing and the sales activities are controlled by the sales financing division. The manufacturing division comprises
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Unit 1: Business Purposes P5 Criteria “Explain the characteristics of the local business environment.” Define a local government. Identify the departments within a local government and explain its general purpose. (Why is it beneficial for local residents to have specialist departments within the local government?) Name your local government‚ mention the: Number of ethnic minorities. What is the impact of this on the local area? (Mention more incentive for businesses to start up in
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a business needs money. Marketing is the steps of planning and executing the idea‚ products and services to create trades that pleases customers. And organizational goals. Marketing consists of advertising‚ development‚ pricing‚ and sale of products to the public. Deciding how to market your brand and what you want your companies image to be‚ and having defined brand that involves the name of the company‚ the company logo and slogan are key components of marketing. After a business has created
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Unit Title: Introduction to Business Level: 3 Learning Outcomes and Indicative Content: Candidates will be able to: 1. Unit code: IM Learning Hours: 100 Understand and describe the nature and purpose of business in terms of what businesses do‚ what resources they need and who they are accountable to 1.1 1.2 1.3 Explain the needs of different stakeholders in a business; owners/shareholders‚ customers‚ employees‚ management‚ suppliers‚ creditors and government Describe the inputs required by
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trust from my site and I have added a chat help page so customers can ask questions and present enquiries. I also have thought about celebrity promotion and how someone who people trust‚ trusting a brand can help users to build trust and confidence. P5 - Describe how the design meets user needs My website design is designed to be simplistic but interesting to look at while providing users with all the appropriate information to guide them and also keep them safe and feeling protected. The layout is
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Introduction With an annual turnover of $1 billion‚ Logitech has been able to establish itself as the pioneer in products like mice‚ keyboards‚ low –cost video cameras etc. Logitech made its name as technological innovator in the highly competitive business of personal computer peripherals. Logitech is different from its competitors by continuing innovations. Furthermore‚ the company has also adopted the strategy of cost differentiation by configuring its global value chain to lower production
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