Internal Factor Evaluation (IFE) Matrix for Apple Strengths | Weight | Rating | Wt.Score | 1. Customer loyalty combined with expanding closed system 2. As a leading innovator in mobile device technology 3. Strong financial performance 4. Powerful Brand reputation 5. Retail stores 6. Strong marketing and advertising teams | 0.120.100.090.110.090.10 | 443434 | 0.480.400.270.440.270.40 | Weakness | | | | 1. High Price 2. Incompatibility with different OS 3. Patent infringements
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Phil Kwon Scent of Apples The short story Scent of Apples highlights the class stratification in the Filipino community. In order to illustrate this‚ Santos foils the character of the traditional Filipino farmer‚ Fabia‚ to the main character who is from the Islands. It was interesting to see how blind the Filipinos in America were‚ to the situations present in their own country. It was as if their traditions‚ stories‚ and lifestyles were lost when they moved to the United States. Filipina exemplifies
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KISAPMATA: Plot Segmentation 1. Credits 2. Family discussion with Mila and her parents (Sunday‚ November) A. Mila asked his parents’ permission to get married with Noel B. Mila was 2 months pregnant C. Father was angry but still consented the marriage 3. Noel and Mila’s father finally met 4. Noel and his father went to Mila’s house to ask for her hand A. They discussed the plan for the wedding (when and where) B. Noel and his father was speechless when Mila’s
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Week 05 Case Study “Apple introduced the original iPhone back in 2007‚ instantly obsoleting every other smartphone on the planet in every way that mattered” (Ritchie‚ 2013‚ p.1). Within the next two years Apple came out with the iPhone 3G and 3GS which they were able to increase the functionality while simultaneously lowering the price‚ this allowed Apple to take the smartphone fully out of the niche and make them mainstream (Ritchie‚ 2013). Apple was able to bring the iPhone to broader
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Introduction to the company Apple Inc. (Apple)‚ is a multinational corporation that creates consumer electronics‚ personal computers‚ computer software‚ and commercial servers‚ and is a digital distributor of media content. Founders Steve Jobs and Steve Wozniak effectively created Apple Computer on 1st April‚ 1976‚ with the release of the Apple I‚ and incorporated the company on 3rd January‚ 1977 in Cupertino‚ California. Apple Inc. designs‚ manufactures‚ and markets mobile communication gadgets
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ubBrochure More information from http://www.researchandmarkets.com/reports/609856/ Innovation Case Study: Apple Description: With the runaway success of its products—the iPod lineup‚ iTunes‚ the Macbook—Apple has re-emerged as one of the world’s most innovative companies. Apple has managed to sustain its innovation efforts with calculated‚ consistent increases in R&D spending and rapid-fire launches of new products and upgrades. What lies behind Apple’s success is not luck—the company has very
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Apple Case Study Part I: Overview (Ren‚ Xinxin) Introduction Apple Inc. Apple Inc. Apple Inc. APPLICATIONS: 1 MAC 2 iPad 3 iPod 4 iPhone 5 iComputer 6 iTV Mission Statement of Apple Inc. 1. The best personal computing experience to students‚ educators‚ creative professionals and consumers 2. Enhance resources for future generations and for continuous improvements Customer Profile 1.50% of all households across the US and Europe 2.36% of people claim to be regular users of Apple
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Case summary Apple Inc. in 2012 Apple and its History Steve Jobs and Steve Wozniak founded Apple in California in 1976. Their mission was to introduce an easy to use computer to market‚ which led to a computing revolution and quickly became the industry leader by selling more than 100‚000 Apple IIs in 1980. After IBM entered PC market‚ IBM PCs‚ which used Microsoft’s DOS (OS)‚ gained more market share and became the new standard for the PC industry. At the same time‚ Apple introduced the
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NCC Apple Corporate Analysis Introduction to Business APPLE‚ Inc. Nasdaq: APPL “Apple designs Macs‚ the best personal computers in the world‚ along with OS X‚ iLife‚ iWork‚ and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store‚ and is defining the future of mobile media and computing devices with iPad”. This is the mission statement of Apple
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Whether “Apple Computer” or “Apple Inc”‚ the company’s competitive advantage has historically always been innovation mixed with secrecy. Their superiority arises from being the first and furtive. They broke new ground with the first usable “personal computing devices”. They created a Mac OS and refused to license it out. They changed the way we listen to music‚ the iPod‚ and what we want our cell phone to do‚ iPhone. Job’s theory was to tell people what they want and this idea made Apple a leader
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