com/sun-tzu-quotes.html Reference 2: http://wiki.answers.com/Q/Who_are_Apple_Inc ’s_Stakeholders Reference 3: http://investor.apple.com/faq.cfm?FaqSetID=6 Reference 4: http://www.techzine.nl/extern-nieuws/30895/tim-cook-at-goldman-sachs-worker-safety-iphone-and-ipad-growth-and-financial-strategy.html Reference 5: Yoffie D.B. & Kim R. (2011)‚ Apple inc. in 2010‚ Harvard Business school Reference 6: Porter E. (2008)‚ The five competitive forces that shape strategy‚ Harvard business review.
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------------------------------------------------- FACULTY OF BUSINESS MANAGEMENT AND PROFESSIONAL STUDIES PRINCIPLE AND PRACTICE OF MANAGEMENT DMG1013 ASSIGNMENT 1 Prepared by MOHAMAD HAZIF BIN FIJASRI 012012110239 Submission date 14TH DECEMBER 2012 THE MANAGEMENT OF STEVE JOBS In 1976 Steven P. Jobs sold his Volkswagen van‚ and his partner Steven Wozniak sold his two programmable calculators‚ and they used the proceeds of $1‚350 to build a circuit board in Jobs’s garage
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creativity‚ uniqueness‚ functionality and style is a great explanation for its success. The five product levels that can be applied to Apple’s new iPhone 4s are core benefit‚ which is the
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Apple‚ and its iPhone are very established brand names in the smart phone industry in today’s US market. As the early leader and innovator in the smart phone market‚ Apple was able to stay ahead of its competitors by releasing new iPhone versions every year‚ and software updates whenever necessary. Expansion internationally was not as fast as domestically‚ thanks to heavy competition from industry giants like Nokia‚ the world’s biggest producer of cell phones. Currently iPhones are being sold in
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I. Introduction A. Attention Getter: How many people in this room own or have owned an IPod‚ IPhone‚ or IPad? Isn’t astounding how one man’s vision and innovation gave us all devices that have made the world today more connected than it’s ever been? Devices we NOW can’t imagine leaving behind when we walk out the front door in the morning. Whether it’s listening to music in your bedroom‚ reading the news on the train ride to work‚ checking your email at home or even sitting in a waiting room watching
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around $ 32.48 billion dollars and has about 35‚000 employees worldwide. The firm was known as Apple Computer‚ Inc. for its first 30 years of existence‚ but dropped the word "Computer" from its name on 2007‚ while the introduction of the smartphone iPhone and digital video system Apple TV‚ breaking down its traditional focus only on personal computers. This is a representative of the company’s continuing expansion into other markets beyond its traditional focus on computers. Nowadays‚ Apple develops
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vital to Apple’s future‚ but they now accounted for less than half of its total revenue. Apple was no longer just a computer company. Its move into digital music‚ with the iPod and with iTunes‚ and into the next generation mobile devices‚ with the iPhone‚ had given the company a chance to transcend the constraints of the PC business. The Evolving PC Industry From its earliest days in the mid-1970s‚ the industry has experienced explosive growth. Although Apple pioneered the first usable personal
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watch. That’s why the LA Lakers are my favorite basketball team. September 2‚ 2012 Do Now My favorite phone is the IPhone 5. The iPhone 5 just came out this year. It is so tuff. You can slide the keyboard off the phone on the object or the table. You can do more stuff on an iPhone 5 than an iPhone 4. The iPhone 5 is really skinny and it’s bigger than the iPhone 4. That’s why it’s my favorite phone this year. September 3‚ 2012 Do Now Sodas aren’t good for you. Water is very
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WEEK 1- ASSIGNMENT Apple’s iphone - Not “made in America” 1) What is meant by globalization of human capital? Is this inevitable as firms increase their global operations? Globalization of human capital implies that people are moved out of their native country for employment in various fields. Since there are many companies around the globe and have branches in other countries‚ qualified people get an opportunity to move out and work. It is inevitable since globalization is established and
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How your company’s brand affects its success. | A closer look at the Intel Inside case study‚ iPhone 5‚ B2B positioning‚ and Brand Equity. | Table of Contents Introduction 2 Background 2 Intel Analysis 2 Apple (iPhone 5) Analysis 3 Case Comparison 4 Assignment Analysis 5 Conclusion 6 Works Cited 7 Introduction Branding can single handedly bring a company from the bottom to the top. Look at powerhouse companies like Intel and Apple. It pertains to an industry where a smart
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