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    Concept of a Myth

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    understanding of ideology and myths‚ the concept of a myth is actually a mode of communication. In addition to the popular opinion that a myth is simply a tale told and kept alive through oral traditions‚ a myth actually serves as a mode of speech that is given historical significance by human history. It is not derived or a product of a process of natural tradition or a particular time frame. The idea of speech in this context is actually parallel with the concept of a particular object signifying a

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    Product Differentiation

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    (1991)‚ “product differentiation is one of the pervasive features of modern economies” and “most of the real world markets are characterised by product differentiation”. Goods‚ even if they satisfy identical needs‚ are not always identical‚ homogenous. At the same time‚ consumers are not identical either: they can have different willingness to pay (or income) and different preferences regarding some product characteristics. The literature distinguishes between horizontal and vertical product differentiation

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    Design concept

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    Design concepts in architecture: the porosity paradigm Sotirios D. Kotsopoulos 129 Franklin Street‚ # 203‚ Cambridge‚ Massachusetts 02139‚ USA; e-mail: skots@alum.mit.edu Abstract: Presented is a paradigm of how a design concept can be converted into a system of production rules to generate designs. The rules are expressed by the means of shape grammar formalism. The paradigm demonstrates how porosity a concept transferred from biology‚ medicine and organic chemistry was implemented by architect

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    Marketing Concepts

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    1- Consumer Behaviour. One of the most challenging concept in marketing deals with understanding why consumers behave in a certain way or do what they do (or don’t do). Two major psychological concepts are often used to explain and understand the consumer’s behaviour. The first is the so called in psychology the cognitive psychology in which the focus of the study is the mental behaviour i.e. the internal influence such as perception‚ memory‚ attention‚ attitude‚ beliefs‚ values‚ personality

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    Concepts of Entrepreneurship Measured Risk Entrepreneurs are risk takers‚ staking money‚ time‚ and personal reputations to manifest their visions. But‚ like heros‚ entrepreneurs are rarely reckless. Rather‚ successful entrepreneurs take measured risks‚ weighing the stakes and the potential consequences‚ and then stepping into unknown territory to generate results. As risk takers‚ successful entrepreneurs understand that failure can be a vital part of success‚ and that learning from mistakes can be

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    Smart Products and Services A smart products is an electronic device‚ generally connected to other devices or networks via different protocols such as Bluetooth‚ NFC‚ WiFi‚ 3G‚ etc.‚ that can operate to some extent interactively and autonomously. It is widely believed that these types of devices will outnumber any other forms of smart computing and communication in a very short time‚ in part‚ acting as a useful enabler for the internet things. Uses of Smart Services Minimize maintenance and repair

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    microeconomic concept

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    APPLICATION OF MICROECONOMIC CONCEPTS TO THE ECONOMY BACKGROUND Project Description: In this project‚ you will apply the theories studied in class to analyze the microeconomic forces affecting a business. Each and every data/graph/table should have the Source with it. The contents of your presentation must incorporate concepts from the course. RESEARCH OUTLINE Choose your industry and your company - Brief background of the company. Explain the circular flow diagram and concentrate on each

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    Substitutes The power of substitutes is moderate and it actually depends on the impact of substitute products. Smart phones do wide variety of functions so any product that specialize In one of those individual functions can also be termed as a substitute. Buyer power Buyers bargaining power is high because of the following reasons: * More choice of products and very limited differentiation of those products * Elastic demand- demand is highly sensitive to economy * Less asymmetric information-buyers

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    Marketing Products

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    Strategy is defined as a marketing plan designed to achieve marketing objectives. A Marketing Strategy combines all its marketing goals into one comprehensive plan. A good marketing strategy should be drawn from market research and focus on the right product mix in order to achieve the maximum profit potential and sustain the business. The marketing strategy is the foundation of a marketing plan (http://www.businessdictionary.com/definition/marketing-strategy.html). According to Forbes Magazine‚ there

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    Lazy Super Parent Tree Augmented Naive Bayes (LSPTAN) that seeks to solve the problems discussed above‚ enabling the application of a semi-Naive Bayes techniques in large ADC tasks. Thus‚ we can evaluate whether the premise of independence among attributes‚ assumed by Naive Bayes‚ impacts effectiveness in large ADC tasks‚ an open research problem.\looseness=-1 The Lazy Super Parent TAN (LSPTAN) heuristic is a postergated version of the SP-TAN that constructs a Tree Augmented Naive Bayes for each test

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