MANAGEMENT ASSIGNMENT 1 DUE DATE: FEBRUARY 11TH‚ 2013 TRIMESTER 1 YEAR 1 Question: Explain the marketing concept and its importance to an organization making particular reference to developing relationships with customers. Use an organization familiar to you for illustration. The Marketing concept is concerned with first identifying the consumer needs and then making products that give maximum customer satisfaction. According to Jobber David (Principles and Practice of Marketing‚ 2010) in
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Quality When the products are made without any errors in production the product performs very well. The product is perceived to be above average flavor and quality. It is able to accomplish a desirable flavor but still maintain a serving size with: a low sodium context under 150mg; fat content at 0 g on 98% of products‚ sugars on average 0 to 1g.; fiber content on average 6 g. The products perform poorly when these common errors occur in production: adding too much salt‚ over/under
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1. Introduction The service concept is critical and central in managing service operations. It has become increasing important in defining what the corporations are selling and the customer buying or using. It can be used to design and improve the services. “The service concept is something that is more emotional than a business model‚ deeper than a brand‚ more complex than a good idea and customers and creates a business advantage.” (Johnston.R and Clark.G‚ 2008) The selected service organisation
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Concept Of Motivation The reason I am in college is to get a degree in business administration. I want to enhance my knowledge to run my company. I have the motivation to be successful. Nothing can hold me down or back from‚ where I would like to be in five years from now. Motivation is the concept of‚ setting your mind to what you believe that you can achieve. Anyone has the ability to do what he or she want to achieve as long as there motivated to work hard to get where their wanting to be.
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Scenario Concept JOSE E ORTIZ ANDINO ADELAIDA TORRES-DILAN ECO/561PR - ECONOMICS Scenario Concept The purpose of this paper is to explain the market equilibrating process in relation to my personal experience supported by academic research. The following factors will be included in my explanation: law of demand and the determinants of demand‚ law of supply and the determinants of supply efficient markets theory and surplus and shortage. Market Equilibrating Process Not since the
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Q1. Discuss and define the concept of ‘entrepreneurship’. The entrepreneur is our visionary‚ the creator in each of us. We’re born with that quality and it defines our lives as we respond to what we see‚ hear‚ feel‚ and experience. It is developed‚ nurtured‚ and given space to flourish or is squelched‚ thwarted‚ without air or stimulation‚ and dies. Michael Gerber The term ’entrepreneur’ has been around since the seventeenth-century‚ it originates from France‚ where the phrase “entreprendre” was
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Product distribution (or place) is one of the four elements of the marketing mix. An organization or set of organizations (go-betweens) involved in the process of making a product or service available for use or consumption by a consumer or business user. The other three parts of the marketing mix are product‚ pricing‚ and promotion. The distribution channel Distribution is also a very important component of Logistics & Supply chain management. Distribution in supply chain management refers to
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descriptive content analysis of selected advertisements from two different magazines published in February 2014 using the nine creative concepts as main emphasis. 2 RESEARCH CRITERIA The main research problem deals with the use of creative concepts in advertisements which are a mass media issue. The main research problems deal with the use of creative concepts in advertisements which are a mass media issue. The
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2012 Topic: Product costing Ningbo lecturer: Ms. Huang HuiQin – E: huanghuiqin@nbu.edu.cn – P: 86-574-87600960 Student: Lê Uyên Phương (Phoebe) – E: leuyenphuongvn@yahoo.com – P: 86-15 757 829 310 Student ID: 1211125031 NBU Intake 12‚ 2012 Required: Examine the literature to identify the different perspectives on how a product’s cost may be formulated. Assess the strengths and weaknesses of the various approaches to product costing that have been
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Prepare a Concept Paper of your research proposal using Word Processing software based on the guidelines below. Be ready for oral presentation during the class using Presentation software. Presentation Outline for Concept Paper The following guidelines should enable you to write a concise concept paper (about 2 to 3 pages) on a research topic that you intend to develop further and subsequently submit as your graduate thesis. Title The title should be comprehensive enough to indicate the nature
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