physicians use iPhone 3G to stay connected around the clock to hospital staff‚ colleagues and patient information. 3- What kinds of businesses are most likely to benefit from equipping their employees with mobile digital devices such as iPhones and BlackBerrys? Hospitals MEDITECH electronic medical records system Apple has captivated the general public with the iPhone‚ but has it convinced the business world to take the plunge? Even after the March preview of the "business-friendly" iPhone 2.0 software
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patient’s information. Needless to say‚ the main purpose of using these applications is to improve operational efficiency and decision making by fast and easy access to the resources. In case of physicians it was very useful to have an access from the iPhone to the patient’s medical record‚ especially‚ in case of emergency when the information is needed and decisions have to be made quickly. Thus‚ instead of waiting until doctor check the information in the hospital and accesses database there‚ they can
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User Manual Critique Paper This paper is an observation and critique of the Apple iPhone 5 user manual. The criteria used to critique will be of the following; Audience Recognition‚ Development‚ Conciseness‚ Ease of Use‚ Consistency‚ and Document Design (Gerson & Gerson‚ 2012). The iPhone 5 is the most unique and popular smartphone available today. It is used worldwide by all age groups for personal and business use. This phone is known to be user friendly and have the capability to out-perform
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knowledge on what consumers think about the iPhone and determine any desired changes to ensure Apple’s top rating within the smartphone market. The results of the survey will be analyzed to identify any trends or similarities between all of the different respondents. Sampling Process and Data Collection The survey was distributed via Facebook to current and future smartphone owners. It was not a requirement for respondents to be previous or current iPhone users. Each team member was instructed to
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at a local restaurant. At dinner‚ Molly presented me with a rectangular box wrapped up with a bow. Like a little child‚ I shook the box‚ and then ’immediately tore through the wrapper. To my surprise‚ I found it was the new Apple iPhone 4s. It was an unlocked Apple iPhone 4s (approximate value of $620). I was ecstatic and overwhelmed. After the incident in the bathroom‚ I assumed I was going to have to do without a phone for a while‚ but my girlfriend had given me a new one. Perhaps the toilet incident
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based on the mistakes of market pioneers (Walker & Mullins‚ 2011). With the 2007 release‚ the iPhone’s sleeker design and innovative software improved some overall functionality of the product compared to existing smart phones in the market. The iPhone did not incorporate 3G technology and the camera offered only 2-megapixals when other companies offered up to 5-megapixals. Nevertheless‚ improvements over existing technologies resulted in Apple obtaining a share of the mobile phone market over established
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Inc.‚ formerly Apple Computer‚ Inc.‚ is a multinational corporation that creates consumer electronics‚ personal computers‚ computer software‚ and commercial servers‚ and is a digital distributor of media content. Apple ’s core product lines are the iPhone smart phone‚ iPad tablet computer‚ iPod portable media players‚ and Macintosh computer line. Founders Steve Jobs and Steve Wozniak created Apple Computer on April 1‚ 1976‚ and incorporated the company on January 3‚ 1977‚ in Cupertino‚ California.
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convenient‚ comfortable and of cause‚ a symbol of luxury. Nowadays‚ iPhone‚ a product from Apple Inc. has become a trend where most of the people wish to have one in this era of science and technology. Steve Jobs‚ former Chief Executive Officer (CEO) had done a very successful job in promoting iPhone as a legacy device. Generations of iPhone‚ ranging from first generation iPhone to iPhone 5 now‚ is famous among society‚ especially for iPhone 5‚ which surpassed Samsung Galaxy SIII‚ and become the best-selling
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2008). This sort of affection toward a product leads to another competitive advantage that Apple has capitalized on: brand loyalty. When Apple turned its direction more towards up and coming technology‚ such as the iPod‚ iTunes and now the iPhone‚ consumers already trusted the Apple name and thus were more apt to buy the products. Apple created the iPod in 2001 when MP3 technology was relatively new to consumers. There are portable music players made by other brands‚ but Apple’s iPod quickly
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Online IMC - A brief The study starts from the premise that the specific characteristics of the internet transform the application of IMC principles from an alternative option to an absolute requirement Integrated marketing communication – the evolution of a concept The IMC approach has received almost instant recognition at the end of the 1990s‚ as a result of the existing trends to reduce the budget allocated to mass advertising campaigns and to concentrate on segmented or personalised communication
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