Business Writing Portfolio Introduction: A portfolio is a collection of evidence that represents achievements and learning within a module‚ course or a program of a study. This portfolio that am going to write is about Business Writing course that I’m taking in this semester. As all other students who took Business Writing‚ it ’s about understanding the audience; in this course I have learned that our goal is to adapt our message to fit the audience ’s needs‚ goals and interest. This
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http://www.casetutors.com/2735/Accounting-forthe-iPhone-at-Apple-Inc.html Accounting for the iPhone at Apple Inc Case ID - 111003 Abstract Solution ID - 2735 1277 Words Apple Inc bundled the cost of future software upgrade in the price of iphone. This led to a grave problem as Apple had to follow the subscription method of accounting by recognizing only a portion of overall revenue. This situation adversely affected the financial performance of Apple as investors were expecting high EPS. Partially
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along the Product Life Cycle Kotler‚ P.‚ & Armstrong‚ G. (2012). Principles of marketing. United States: Pearson Education. Kurtzleben‚ D. (2012). U.S News & World Report. Retrieved from http://www.usnews.com/news/articles/2012/09/12/new-iphone-thinner-lighter-but-faces-same-tough-competition. Marcu‚ M.‚ & Gherman‚ C. (2010). The efficiency of promotional instruments related to the product life cycle stages McCarthy‚ Perreault‚ & Quester. (1998). Basic marketing:a managerial approach
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Apple Inc. designs‚ manufactures‚ and markets personal computers‚ mobile communication devices‚ and portable digital music and video players and sells a variety of related software‚ services‚ peripherals‚ and networking solutions. The Company sells its products worldwide through its online stores‚ its retail stores‚ its direct sales force‚ and third-party wholesalers‚ resellers‚ and value-added resellers. (Source: Company Form 10-K) Refer to the financial reports of Apple‚ Inc. for the year ended
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strategies‚ such as television commercials‚ newspaper‚ magazines and official online website to promote their products. Apple is a multinational corporation that designs and sells electronic gadgets and software. Apple electronic gadgets include the iPhone‚ iPad‚ iPod family‚ iMac‚ MacBook’s like the MacBook Pro‚ MacBook Air‚ Mac Mini [Smallest desktop in the world]‚ Mac Pro [CPU]. Apple software includes the MAC OS X operating system‚ ITunes media browser where you can listen or play videos in it‚
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What are some of the competitive forces that have made the business environment for Apple more complex in recent years? 4 2. Which aspects of the South Korean market have significant implications for the success or failure of the iPhone in the market and why? 6 3. Besides market entry strategy and marketing mix‚ what other aspects of the planning process should Apple consider before entering the South Korean market? 8 4. Discuss the relative pros and
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computers‚ iPod and the most recently iPhone in the market. Apple has its own style of designing and developing like digital music “iPod”‚ online music stores “iTunes” and smart phone “iphone”. Application used in the products of Apple are used to make user convinence” easy to use” which was the main vision of CEO founder of the Apple company. Iphones is the combination of popular apple product ipod and smart phone which was design to surf the web through it. Iphone was designed with 3.5 inch screen
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Since Apple Inc. produce iphone‚ it seems that iphone change our defination of smart phone. Iphone create a culture seems that people cannot live without it anymore‚ people use it anytime and anywhere. Iphone has been in the name of smartphones. It can be treat as a new cultural artefact and the latest medium of modern culture‚ it changes our way of communication‚ social connection‚ and having an iphone seems to be a lifestyle. The new forms of communication IPhone is a mobile phone with Internet
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Razors to iPhones‚ Samsung Galaxies‚ Windows HTCs‚ and other substitutes. The market for smartphones is a very young one‚ currently in its maturing phase. Direct competitors of Apple‚ Inc. include Google‚ Samsung‚ Hewlett-Packard Company‚ BlackBerry Limited‚ and Microsoft (Yahoo Finance‚ 2015). There are a large number of firms in the smartphone industry‚ but not too large. Furthermore‚ each company sells the same quintessential product‚ but each is differentiated – Apple sells its iPhone with special
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of Apple’s iPhone. Price‚ income and cross elasticity of demand might be of practical use to the sales manager of Apple’s iPhones who aim to maximize sales revenue. Price elasticity of demand (PED) measures the degree of responsiveness of quantity demanded of iPhone to a given change in the price of the good itself‚ ceteris paribus. Its formula is indicated by the % change in the quantity demanded of iPhone to a % change in the price of iPhone‚ ceteris paribus. The demand for iPhones is price inelastic
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