executives had not supported investment in iPods? Had Apple’s top executives not supported investing in the iPod‚ Apple Computer‚ Inc. may have not come back from “near oblivion‚” as the textbook described. With MP3 players dominating the music world‚ Apple had a slim chance of becoming the leader of these devices. Focusing on a unique type of MP3 with features unlike others‚ investing in the iPod was the best decision Apple investors made because today the iPod is synonymous with MP3 just as Kleenex
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+In this essay‚ I will write about one of the main design philosophy of Victor Papanek and I will show I-phone 3G designed by Jony Ive of design team of Apple as an example to allude a his perception about an industrial design to it. The book named ’Design for the Real World’ written by Victor Papanek indicate an overall directivity and proper purpose of an industrial design‚ and also he criticize about a contemporary industrial design for alerting industrial designers to unfair distribution of design
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Silberberg Management 449 October 21‚ 2014 Apple‚ Inc. Apple has sustained itself as a fast-growing‚ competitive brand since the 1980’s. From the launch of the first iPhone and iPod‚ Apple started viewing itself as a “mobile device company”. Sixty percent of total Apple‚ Inc. sales in 2009 were strictly from the iPhone and iPod sales. Revenues and net income were still growing even in the severe economic recession. As Microsoft started introducing new software‚ consumers were becoming more open to the
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portable computers‚ iPhone‚ the iPod line of portable digital music and video players‚ Apple TV‚ Xserve‚ a portfolio of consumer and professional software applications‚ the Mac OS X operating system‚ third-party digital content and applications through the iTunes Store‚ and a variety of accessory‚ service and support offerings. The iPhone functions as a camera phone (also including text messaging and visual voicemail)‚ a portable media player (equivalent to a video iPod)‚ and an Internet client (with
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launched its famous music player iPod which was actually based on the output of the CIM. It captured the need of the consumers of a music player with innovative features which should not be a simple MP3 player offered by other competitors but a smarter one. The iPod launched was backed by information from the various market segments (research) especially the youth. This led to creating the iPod (creation). The innovation was the technology used by Apple and the user interface provided by them. It was
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players‚ such as MP3s‚ that allow them to take their favorite music with them wherever they go. Such devices require earbuds‚ and users can often be seen with at least one earbud firmly in place‚ listening to music as they go about their daily business. Some critics of these music players‚ however‚ argue that users tend to be isolated in the world of their music. Users‚ these critics say‚ do not really pay attention to what is going on around them; and they behave rudely when they carry on conversations
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Apple developed the IPod back in 2001‚ and it has proven to be a very successful product for them to date. While it wasn’t the first MP3 on the market it has proven to be a front runner among consumers. The IPod uses both the best combination of hardware and software to make the use of this product one of the best on the market. Apple has developed three different types of the IPod they have the Nano‚ Shuffle‚ and Touch. The shuffle is the least expensive to purchase and is used just for music.
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How has the digital age affected the way we access music? No one could have predicted that the vinyl record would become nonexistent because of the compact disc. However‚ in the future it wouldn’t be strange to think that the compact disc may be turned into nothing more than a collector’s item‚ thanks to the new format Moving Picture Experts Group-Audio Layer 3‚ commonly known as MP3. The impact of the digital age has become so common that it has changed the way we access music forever. Before
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technology and software that powered the iPod but also users’ entire music collections and its music store’s entire supplier base. This was not about creating switching costs (iPod users could continue to listen to their iPod while using Nokia phones). Rather‚ it was about leveraging existing relationships to create enhanced offers (by porting over your iTunes collection‚ Apple made the iPhone more valuable to you). By carrying over elements from the iPod ecosystem‚ Apple gave the iPhone a running
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same period in 2010. The sales of Mac computers increased by 14 percent from the third quarter of 2010 to reach a record 3.95 million units. The only sales disappointment for the company was a 20 percent year-over-year decline in iPod sales. The company sold 7.54 million iPods during the third quarter of 2011 compared to 9.41 million units during the third quarter of 2010. The biggest disappointment for Apple shareholders and employees was the August 24‚ 2011 resignation of Steve Jobs. Steve Jobs had
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