Product Proposal Mass Mobile Cover Submitted By Aditi Soni Saumya Gupta Mandeep K. Khural Selly Goyal Megha Arora Suhani Gagrani Submitted To Ms. Priti Gadhvi Department of Fashion Management Studies (FMS) National Institute of Fashion Technology (NIFT) (Ministry of Textiles‚ Govt. of India) GH-0 Road‚ Behind Infocity Gandhinagar-382007‚ Gujarat http://www.nift.ac.in September‚ 2014 1 TABLE OF CONTENTS Executive Summary……………………………………………………………3 Design Organisation………………………………………………………
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Product placement‚ or embedded marketing‚[1][2][3][4] is a form of advertisement‚ where branded goods or services are placed in a context usually devoid of ads‚ such as movies‚ the story line of television shows‚ or news programs. The product placement is often not disclosed at the time that the good or service is featured. Product placement became common in the 1980s. 1982 ET produced by Steven Spielberg featured Reese’s Pieces. In April 2006‚ Broadcasting & Cable reported‚ "Two thirds of advertisers
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Global Crime Global crime is a serious threat to our global community. Every year global crime gets worst. Our advancements in technology not only helps and betters us‚ it also helps and betters global crime. I will discuss two of the major global crimes drug trade and piracy. The global drug trade is probably the most sought after global crime by authorities. The global drug trade industry is a multi billion-dollar industry. Drugs are produced everywhere in the world but the bulk of drugs
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Organized-Crime “Narco is rooted in society‚ so is corruption” - Ismael El Mayo Zambada What happens in Mexico is big; the whole country is living with corruption and organized crime for many years. The government‚ civil society and even the international community are fighting against it‚ but it still seems to be war‚ it still seems to be a mess. As Zambada‚ one of the biggest cartel leaders said in an interview: “The government arrived late to the (drug) fight. Nobody can solve in days problems
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MKT/571 Marketing Thursday April 11‚ 2013 Dr. Anita White‚ instructor Product Offering Beer has been a favorite past-time drink for decades and it was the first alcoholic beverage known to civilization. The first product humans made from grain and water before learning to make bread was beer. Just about every culture developed their own version of beer using various grains. One of the most popular brand beers
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is one of which products tend to be countercyclical. Demand for such products normally remains constant and unaffected by economic distress. The color cosmetics are predicted to see a slowdown in volume demand. A growing trend in the cosmetic industry is the introduction of ‘green’ products. More than one in seven (16%) of global beauty products launched in 2008 were certified organic‚ ethical or natural. There are concerns that the global economic climate will stifle new product development‚ innovation
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3. Please provide an organizational analysis that describes organized crime as a business enterprise. As such‚ please discuss the value and nature of violence within this context. How does violence‚ therefore‚ impact the nature of profitability‚ corruption‚ and the accumulation of wealth? Finally‚ what does this suggest about the relationship between organizational success and profitability. "Organized crime‚" as commonly understood today‚ is identical with economic enterprise organized for
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to potential consumers. A typical product policy created by a business for a manufactured product might attempt to manage how the item will be perceived by its target market and could also contain information about how durable the product is. Product policy covers product planning and development‚ product line‚ product-mix‚ product branding or identification‚ product style‚ product positioning and production packaging. It includes product diversification. PRODUCT POLICY
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and crime. The newspapers have a duty to report it and the stories can make for excellent TV and film‚ however the line between reporting facts and creating a story can often be blurred. The celebrity killer is now a recognized figure within society with D. Schmid describing how “The celebrity culture around serial killers has developed so far that one can now purchase the nail clippings and hair of some killers‚ as if they were religious icons.” But is the media to blame for glamorizing crime or
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scenario: product trial versus product advertising. The specific contributions of attitude strength and typw of behavior are examined‚ and results show that when ottitudes are based on trial they predict purchase very well. When attitudes are based on advertising‚ however‚ attitude-behavior consistency is significantly reduced. Implications for when attitude models should be applied in marketing research and practice are discussed. Attitude-Behavior Consistency: The Impact of Product Trial Versus
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