n the online marketing world‚ Search Engine Optimisation is one of the most important elements‚ and for good reason. It increasers your websites visibility and traffic‚ which leads to the ultimate goal every business owner has; to increase the profits. If there is a one thing I have learned from this line of work after so many years‚ it is that you cannot have a successful website without Search Engine Optimisation. The purpose of having a business website is to build your brand through increased
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WEB SEARCH ENGINE DEFINITION: A web search engine is designed to search for information on the World Wide Web. The search results are generally presented in a list of results and are often called hits. The information may consist of web pages‚ images‚ information and other types of files. Some search engines also mine data available in databases or open directories. Unlike Web directories‚ which are maintained by human editors‚ search engines operate algorithmically or are a mixture of algorithmic
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SEO Is Not Complicated‚ It Is Common Sense SEO‚ which stands for Search Engine Optimization‚ has been tagged in the past as a dark art and is still being perceived to be a very difficult and highly complex task to behold. This mindset or should I say perception‚ has led many people to believe that they can never learn or fully get acquainted with the intrinsic modus operandi of the subject matter. This piece of work is aimed at demystifying the ‘too hard’ mentality of the countless people out
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What do we want from our government? One answer is that we want a great deal more than we did several decades ago. The role of government has expanded dramatically in the last 75+ years. In 1929 (the year the Commerce Department began keeping annual data on macroeconomic performance in the United States)‚ government expenditures at all levels (state‚ local‚ and federal) were less than 10% of the nation’s total output‚ which is called gross domestic product (GDP). In the current century‚ that share
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nation; our country about which probably we had forgotten or pretended to ourselves that we don’t care about‚ because we think nothing would change. As I was thinking about our nation INDIA‚ I realized that a lot has gone wrong; we have not being able to fulfill the basic needs of our people. I zeroed down on some basic issues we should try to address if we want to see a developed‚ prosperous‚ civilized and a powerful INDIA. First and foremost we should ensure Education for all in our country. How can
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Real and Imagined Differences in Respect/Reward Systems As employees we have all felt the differences between respect amongst our co-workers. This can be real or imagined but nearly all of us‚ at some time‚ have felt this emotion. This mostly occurs when management puts forth an heir of self-importance or simply treats its employees indifferently(Pierce & Newstrom‚ 2011‚ p. 118). This benign treatment of employees lowers morale‚ causes poor work performance‚ and can cause internal strife within
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The Web Search market has been dominated by Google‚ forcing Microsoft and Yahoo to form an alliance in July 2009 to get a larger slice of the huge web search pie. The new Wolfram/Alpha Search engine‚ however‚ tries to compete with Google and other similar search engines by “researching” rather than just “searching” data. Stephen Wolfram‚ the new search engine creator gives an example; for a question like "How many Nobel Prize winners were born under a full moon?" Google would find the answer only
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Reflect on Benedict Anderson’s (1991) concept of an ‘imagined community’. How does this concept apply to the UK? This essay deals with the concept of an ‘Imagined Community’ given by Benedict Anderson in 1991‚ according to him ‘A nation is imagined because the members of even the smallest nation will never know most of their fellow-members‚ meet them‚ or even hear of them‚ yet in the minds of each lives the image of their communion’. There are different factors in society that help to define the
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SEARCH ENGINE INDUSTRY ANALYSIS In this modern day and age one cannot imagine life without the search engine. It has become an integral part for many people that they rely on to provide answers to almost all questions of their life. Some of the first web portals were online services that provided access to the web while others were search engines that enabled users to ways to find information on the web. Search engines have morphed into multi use portals where one can check emails‚ book travel‚ perform
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Preferences and Attitudes of internet users towards Search Engine Marketing‚ raises several opinions. Firstly‚ a compassionate of what Search Engine Marketing is vital for the contextualization of the development. Carrera (2009) and Chaffey et al. (2009) define Search Engine Marketing as a commotion that comprises sponsoring companies through online connected search engines‚ in order to meet marketing intentions by conveying pertinent content in the users’ search results‚ and encouraging them to click on a
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