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    Issues to determine the basic facts of the case • Run the Numbers! – use Excel and other programs • Test your assumptions! – Sensitivity Analysis Recommendation 1. Your unique solution to the Key Problem based on identifying‚ analyzing‚ and evaluating the Key Issues • There can be multiple correct solutions to the Key Problem if the underlying assumptions‚ theory‚ and the logic line are sound How To Prepare & Study Cases 1. Read the entire case straight through for a quick overall impression

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    bikers wearing helmets that reflected the bright North Carolina sunlight. "Lots of cyclists out this morning‚" she said. Carolyn had ridden the Greenway many times since she joined the company‚ but she couldn’t remember ever seeing so much traffic. "Bingo!" Gino said. "More and more people are biking to work‚ and that’s good news for us." Gino had created DMBC‚ now a public company‚ out of his passion for the outdoors and his eye for unique bicycle designs. The company’s 1‚500 employees all worked at

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    Case Study for decision making 1 Executive summary This report is made with the purpose of analyzing the decision-making practice of Nugan‚ the managing director in the Diversified Agricultural Company Nugan Group‚ from the perspective of personality and values. Decision-making is essential and regarded as the driving force for the development of a company. Therefore‚ since the takeover of the company‚ Nugan made many decisions to push forward the business. In Nugan Group‚ the decisions were

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    marketing division‚ which becomes the back end of the structure‚ can address the various issues faced by the Dynacorp‚ with one major issue of handling the change from dealing with the direct customers to the consulting firms with special practices in ITC. This can be coordinated with the engineering and the production divisions‚ which in turn spread across the globe. With the advancement in the information exchange systems‚ the communication between the divisions can be increased and the adaption to

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    AMUL – The Taste of India Report on the Product Mix and Distribution of AMUL products. This report covers the product mix of AMUL across all categories‚ studies its distribution model in India and has an in depth study on the distribution channel of AMUL products in the state of Goa. AMUL The brand name AMUL is an abbreviation for Anand Milk Union Limited. AMUL is managed by the cooperative organisation‚ Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF). AMUL’s headquarters is in Anand

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    Management Theory & Practices Question 1.Explain Decision making process and various types of decision with examples? Ans: Decision making can be regarded as the mental processes (Cognitive process) resulting in the selection of a course of action among several alternative scenarios. Every decision making process produces a final choice. The output can be an action or an opinion of choice. Developed by B. Aubrey Fisher‚ there are four stages that should be involved in all group decision

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    the Cola Wars? Steve M. McKelvey Overview of the Soft Drink Industry Coca-Cola: The Defending Champion Since its inception in the late 1800s‚ Coca-Cola has experienced meteoric growth‚ progressing from nine glasses per day to nearly 4.5 billion cases on an annual basis ("Top 10‚" 2004). Today‚ Coca-Cola offers nearly 400 brands in over 200 countries and controls the highest market share (44%) in the soft drink market ("Top 10‚" 2004). In addition to its leading global market-share‚ Coca-Cola also

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    12 Distribution Channels and Logistics Management 12.1 The nature of distribution channels Why are marketing intermediaries used? Why use intermediaries? Means giving up some control over how and to whom products are sold – They are used because they have greater efficiency in making goods available to target markets – Contacts‚ experience‚ specialization‚ scale of operation – N-to-M direct selling‚ N-to-1 + 1-to-M through channel – Producers make narrow assortments in large quantities

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    Case Study “TRANSPORTATION AND CONSOLIDATION AT ELEVALT LTD.” 1. Situation analysis Chris Summers‚ vice president of the management company to provide oilfield services Elevalt chain‚ is devoted to an analysis of their distribution centers worldwide (PED). Should evaluate network Elevalt developing countries across Europe‚ Africa and the Middle East to see if it would be beneficial to strengthen the existing network of six developing countries in one centralized DC in Europe or Africa. Before

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    that have several of delicious foods. As an oldest daughter that still in school‚ Pn. Hjh Faiza has always been a cashier when his father’s prayers or manage other business. Abu Bakar as a student from Malaysia who is pursuing a degree in religious studies and a master’s degree is highly favored by her father. Pn. Hjh Faiza and Abu Bakar had a close relationship‚ finally they got married. In 1964‚ she had migrated to Malaysia that follows her late husband‚ Abu Bakar that has a child. Now‚ she has seven

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