Apple SWOT Apple’s Strengths * ITunes Online Store is an excellent source of revenue derived from sales of music and applications for Apple’s iPhone‚ IPad and iPod touch devices. * Excellent brand loyalty by its customers. Many own multiple products (Mac‚ iPhone‚ etc.) * No debt‚ excellent cash flow. $13bn Net Income in most recent quarter. (Dec 2011). * Excellent Research & Development division that is able to deliver (premium) products that customers will stand in line to buy
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Maybe it is all to do with the possibility at each one of us has purchased and album or a c.d. in the past with high expectations of it being all great‚ only to be completely let down and left un-impressed with your latest £15 Investment which you and i both believe that is worth much less . Maybe then “steeling” that artists next album by downloading it for free from many different sources scattered across the internet is your way of letting them know of your frustration. If you dont like it ‚ you
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[pic][pic] May 11‚ 2011 Apple‚ Inc. Although there is hardly anyone left in the world that does not know anything about the company Apple‚ the following synopsis will demonstrate how this successful firm really does make a profit. Just go into any electronics store or a cell carrier‚ and you’ll get to see almost all other companies that are trying to keep up with Apple. When the iPhone came out‚ it was the leader in multi-touch screen phones. Now‚ almost all the phones for sale are similar
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Heather Hawkins. August 13‚ 2012 Professor Barnhill Apple’s Success Heather Hawkins Ottawa University Introduction Apple has evolved since the start of their company in the early 70’s. The company has successfully been able to develop a strong hold to being a competitor and innovator. Apple Inc. has been able to gain widespread success due to their ability to create innovative products. Apple stands out in the market because they know what the consumers want
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release of the iPod in 2001 and the subsequent introduction of the iTunes Music Store in 2003‚ Apple had created a dominant position for themselves in the sale of mp3s and mp3 players. The iPod‚ like all of Apple’s products‚ had a significantly higher price than the mp3 players of its largest competitors. However‚ the iPod’s sleek design‚ simple user interface‚ large memory‚ and most importantly‚ unique compatibility with iTunes‚ the world’s largest music library‚ all but guaranteed its success in
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The Natural Physical Environment of Apple Inc. Apple Inc. is an American intercontinental organization with a hub on conception and fabricating consumer electronics and intimately connected software products. The Company began as “Apple Computer‚” best known for its Macintosh personal computers in the 1980s and 1990s. Despite a strong brand‚ rapid growth‚ and high profits in the late 1980s‚ Apple almost went bankrupt in 1996. Then Steve Jobs went to work‚ transforming Apple Computer into “Apple
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memory. It also serves as an external data storage device when connected to a computer. It plays media files anywhere a user chooses and is designed in a very convenient size. In 2003‚ Apple released another series of iPods that included the iTunes software. iTunes is program that stores a comprehensive library of the users music‚ video and photos on their computer (Donovan‚ 2006). This program can play‚ download and rip music from a CD onto the library and is exclusive to Apple iPods. The Apple iPod
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Table of contents Apple competitive advantage ……………………………………………………………… p 3 The personal computer industry ………………………………………………………….. p 6 Apple’s competitive advantage in PCs …………………………………………………... p 9 The introduction of IPhone as a blue ocean strategy ……………………………………. p 13 Apple’s competitive position in smartphones …………………………………………… p 19 How does the death of Steve Jobs affect Apple’s overall strategy for the next 5 years …. P References list ……………………………………………………………………………
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the Apple iPhone. Secondly‚ the iPhone offers a wide range of entertainment. I can listen to the music of my choice. Like my favorite band The Beatles‚ I can also download the music I love from the iTunes store‚ for example‚ Strawberry Fields Forever is one of my favorites. A different option to iTunes is a music app like Spotify where I can stream music free. Another pro is that there is an endless amount of apps to download. The app store is the place to buy all of these apps. One of my favorites
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com/od/instartinventions/a/ipod.htm>. Elliott‚ Amy-Mae. "The Impact of the IPod." Mashable.com. N.p.‚ 23 Oct. 2011. Web. 04 Dec. 2012. <http://mashable.com/2011/10/23/impact-of-ipod/>. McNulty‚ Scott. "ITunes: From 0 to 7.0." TUAW.COM. Scott McNulty‚ 14 Sept. 2006. Web. 04 Dec. 2012. <http://www.tuaw.com/2006/09/14/itunes-from-0-0-to-7-0/>. Richtel‚ Matt. “Technology; Apple Introduces What It Calls an Easier to Use Portable Music Player.” The New York Times. 24 Oct. 2001. Web. 06 Nov. 2012. The New York
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