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    Engineering Management Journal‚ 18(2)‚ pp 26-34. 5. Haberberg‚ A. & Rieple‚ A. (2001)‚ The strategic management of organizations. Harlow: Pearson Education. 6. Hendricks‚ K.‚ Menor‚ L. & Wiedman‚ C. (2004)‚ The Balanced Scorecard: To adopt or not to adopt? Ivey Business Journal‚ pp 1-6. 7. Johnson‚ G. & Scholes‚ K. (2002)‚ Exploring Corporate strategy. Harlow: Pearson Education. 8. Likierman‚ A. (2006)‚ The Balanced Scorecard. Financial Management‚ pp 29-31. 9. Mintzberg‚ H.‚ Ahlstrand‚ B. & Hampel‚ J. (2005)

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    Organizational Ethics

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    Brinkman‚ J. (2003‚ July). Enron ethics (or: culture matters more than codes). Journal of Business Ethics‚ 45(3)‚ 243-256. Stephenson‚ C. (2004‚ January/February). Rebuilding trust: the integral role of leadership in fostering values‚ honesty and vision. Ivey Business Journal Online‚ pp. 1-7.

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    system and win.  Management Today‚ June 2003‚ pp. 76-79. Huszagh‚ S.‚ Huszagh‚ F.‚ McIntyre‚ F. 1992.  International Franchising in the Context of Competitive Strategy and the Theory of the Firm.  International Marketing Review‚ vol. 8‚ no. 5‚ pp. 5-18. Ivey‚ J. 2002.  Benetton Gambles on Colour of the Future.  Corporate Finance‚ June 2002‚ pp. 13-15.

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    Why was the topic chosen and why it is relevant Whether you are an employer or an employee‚ everyone is responsible for workplace safety. Within Canada‚ each province‚ territory‚ and the federal government‚ have Occupational Health and Safety legislation establishing rights and responsibilities for employers and employees. However‚ this legislation has not made workplaces safe and healthy in general. Here are just a few examples of workplace violence‚ workplace harassment and domestic violence

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    References: Bigio‚ B. (2010) Nestlé: A Social Media Nightmare‚ case‚ The University of Western Ontorio: Richard Ivey School of Business Foundation. Boivee & Thill‚ “Business Communications Essentials‚” 4th edition‚ 2010. Munter‚ “Guide to managerial communications‚” 8th edition‚ Pearson‚ 2009.

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    Business Communication 2 credits 120.601.K2 August 20‚ 2013 to October 8‚ 2013 Tuesdays 9AM to 12 PM Fall I Baltimore Harbor Campus Instructor Kathleen Day‚ MS‚ MBA Contact Information Office: 100 International Drive (13th Floor)‚ Baltimore‚ MD 21202-1099 E-mail Address: Kathleen.Day@JHU.edu Office Hours By appointment Required Texts: Browne‚ M. N. & Keeley‚ S. M. (2012). Asking the right questions: A guide to critical thinking‚ 10th Edition. Englewood Cliffs‚ NJ:

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    What is Public Relations Good For? There are many people who think they know what public relations is‚ but for the most part they don’t understand the importance that public relations offer. Public relations the key to every organization‚ without it they couldn’t function. Most definitions of public relations contain two concepts‚ communication and management. Public relations is the way in which organizations communicate to their public. Organizations use public relations specialist to gain

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    Organizational Change

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    INTRODUCTION Organizational Development (OD) has become more and more important for today’s organizations because the world is moving so fast that organizations have to find ways to be more effective‚ more innovation‚ more customer-driven‚ and more agile. Cumming and Worley (1997) define organizational development as “a process that applies a broad range of behaviour science knowledge and practices to help organizations build their capacity to change and to achieve greater effectiveness”. Therefore

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    Section A: Introduction and Overview Crafting and executing strategy are the heart and soul of managing a business enterprise. But exactly what is involved in developing a strategy and executing it proficiently? What are the various components of the strategy-making‚ strategy-executing process and to what extent are company personnel—aside from senior management—involved in the process? This chapter presents an overview of the ins and outs of crafting and executing company strategies. Special

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    Marketing Case

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    Cases: • The following cases can be purchased at the Campus Bookstore or the Harvard Business School Online Publishing (http://harvardbusinessonline.hbsp.harvard.edu/hbsp/case_studies.jsp). o Mattel and the Toy Recall (A) (#9B08M010‚ Ivey School Case) o Heineken N.V.: Global Branding and Advertising (#9-596-015) o Strategic Inflection: TiVo in 2005 (#9-706-421) o XM Satellite Radio (A) (#9-504-009) o The Birth of the Swatch (#9-504-096) o Maria Sharapova: Marketing

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