1. What do you think about the viability of the Jamcracker business model? Jamcracker was able to identify the market gap and had the advantage of being the first mover. It also concentrated on small & medium business segment and was able to achieve a large customer base. Companies were willing to rent out IT services rather than buying as it was more cost effective. It had created all in one platform for customers or firms by providing single point for access‚ security‚ administration etc. This
Premium Economics Customer service Consultative selling
Group C 10 Nipak Das (201/46) Sanglap Banerjee (270/46) Mihir Rathod (248/46) Santosh Kumar (274/46) JAMCRACKER 1. What are the critical challenges for the business model to be sustainable? Before the business model of Jamcracker could be established‚ it had to tackle a series of critical challenges. Foremost amongst them was the issue of timing‚ the risk Jamcracker might be delivering a new model of service before the world was ready for it. The model proposed was entirely a new
Premium Service Software as a service Economics
1. What market gap Jamcracker model is trying to address? Jamcracker from its initial days has been working on expanding its product and service offering to render to the gap in the market. Chandra with fellow entrepreneurs worked on the innovative and disruptive technology from the beginning. Before reinventing as Jamcracker‚ as‚ Exodus the company had developed a substantial IT infrastructure market and were working on leveraging the web technology with that. The service was highly reliable
Premium Management Customer service Services management and marketing
Situation Started in 1999 by the founder of Exodus Communications‚ K.B. "Chandra" Chandrasekhar‚ Jamcracker had a clear and simple vision: allow businesses to consume applications like a utility. The vision was simple‚ but the implementation was difficult. Jamcracker became the pioneer in delivering Software-as-a-Service in the On Demand World. Jamcracker provides software solutions and expertise that Software Companies and Service Providers need to efficiently deliver and manage their On Demand
Premium Marketing Management Distribution
cosourced or outsourced to an ASP 6) Companies’ move towards mobile workforce Q2) How does Jamcracker fit in the ASP space? Explain the Jamcracker business model. Jamcracker’s business model was based on the ASP concept. But it wasn’t exactly the ASP. Rather‚ Jamcracker cooperated with ASP partners to combine application services through its enterprise IT management platform – “Jamcracker Enterprise”- into comprehensive offerings‚ including technical support and billing. For example‚ an
Premium Computer software Application software Customer service