and herbal products. * The red and black toothpowder still accounted for 35% of the tooth powder market. * The rural audience was heavily scattered. India’s diversity resided in its villages: Innumerable cultures‚ subcultures‚ languages‚ dialects‚ etc. * The awareness on oral health products was very low. * Most of rural India was media-dark. Traditional media did not reach many of India’s villages. Strategy Colgate’s rural promotional and advertising program was launched under
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varied from over the past 200 years. The Australian accent was developed so the first generation could identify themselves as Australians. During the late 19th century‚ attitudes towards the Australian accent became negative and were in favour of British English. However‚ one hundred years later‚ opinions changed and the Australian accent was once again seen as a part of the national identity of Australia. The creation of the Australian accent emanated from the need of the first generation Australians
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Clarendon‚ 1962. Print. "banana oil." Collins English Dictionary – Complete and Unabridged. 1991‚ 1994‚ 1998‚ 2000‚ 2003. HarperCollins Publishers 21 Dec. 2012 http://www.thefreedictionary.com/banana+oil Bolinger‚ Dwight "cover-up." Dictionary of American Slang and Colloquial Expressions. 21 Dec. 2012. . Davies‚ Mark. (2004-) BYU-BNC. (Based on the British National Corpus from Oxford University Press). Available online at http://corpus.byu.edu/bnc/. --- (2008-) The Corpus of Contemporary American English:
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Work : Essays : Politics and the English Language (May 1945) Most people who bother with the matter at all would admit that the English language is in a bad way‚ but it is generally assumed that we cannot by conscious action do anything about it. Our civilization is decadent and our language -- so the argument runs -- must inevitably share in the general collapse. It follows that any struggle against the abuse of language is a sentimental archaism‚ like preferring candles to electric light or
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Speaking Skills of Tour Guides * Speaking in front of a group is considered the most common fear. Qualities of a Successful Speaker * Enthusiastic * Natural * Comfortable with their audience‚ their topic and themselves * A spontaneous relaxed style draws listeners while an unenthusiastic or tense style drives them away “Nervous speakers make people nervous” How does a person overcome the fear of speaking before a group? Speaking at ease requires feeling at ease. * Preparation
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ⅡUnderstanding of American Slang 2.1 Definition of Slang 2.1.1 … According to the explanation of Oxford Advanced Learner’s English-Chinese Dictionary‚ slang means very informal words‚ phrases commonly used in speech‚ especially between people from the same social group or who work together‚ and slang is not considered suitable for formal contexts and often not in use for long. (Chomsky‚ 1999) From the perspective of sociolinguistics‚ slang is a kind of jargon marked by its rejection of formal
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CROSS- CULTURAL MANAGEMENT CHALLENGES OF MULTICULTURAL TEAMS The increasing number of multinational companies‚ the expand global market place and the diversity of the customers across cultures require new points of view. More and more companies use multicultural teams to develop new products or business solutions. Multicultural teams are task oriented groups of people from different cultures. Well managed multicultural teams thanks to the different point of views of their team members can superior
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Tekknowgerl Questions for Review 1. An organization is a unit of people or positions that is structured and managed to meet the needs or pursue a goal. 2. The evolution of organizations is divided into three approaches and time periods: a. Scientific management ( 1900-1940) i. Frederick W. Taylor 1. Theory of management concerned with the physical efficiency of an individual worker b. Human relations management (1930-1970) i. Harvard Business School at
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barriers that can effect effective communication and I will gives ways on how to overcome these barriers. Language barriers Language barriers can be overcome by the person using simple language and also clear words should be emphasized. Jargons‚ slang and dialect should be avoided because it will confuse the person because they are unfamiliar with it. Other way to overcome language barriers is by getting a translator so they can help translate for the person. Also you can communicate by using diagrams
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reader’s interpretation of information regarding her right to privacy as an individual. The conjunction coupled with the contrasting legal jargon “I was in favour of privacy law but opposed monarchy” strongly outlines Robertson own conflict towards Diana’s situation. His use of a personal‚ persuasive tone coupled with colloquial idiom and military-like jargon in “There is‚ I’m convinced‚ a
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