MAKALAH E-COMMERCE MARKETING DALAM MENINGKATKAN NILAI PELANGGAN OLEH: CHANDRA SETIAWAN 3103005228 JURUSAN MANAJEMEN FAKULTAS EKONOMI UNIVERSITAS KATOLIK WIDYA MANDALA SURABAYA 2010 E-COMMERCE MARKETING DALAM MENINGKATKAN NILAI PELANGGAN PEMASARAN TUGAS AKHIR Diajukan Kepada FAKULTAS EKONOMI UNIVERSITAS KATOLIK WIDYA MANDALA SURABAYA Untuk memenuhi sebagian persyaratan Memperoleh gelar Sarjana Ekonomi Jurusan Manajemen OLEH: CHANDRA SETIAWAN 3103005228 JURUSAN MANAJEMEN FAKULTAS
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features of e-commerce technology 1. Breaks geographical barrier: Unlike traditional retail business‚ ecommerce is not bounded by geographical barriers. Today an e commerce company can easily sell its products to consumers residing in any part of the country. 2. Saves precious time: Ecommerce helps in saving the most important thing in today’s modern world: ‘Time’. Consumers from the comfort of their home‚ office and even café can buy any product they wish to buy. Thanks to e commerce‚ consumers
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Year 8 Commerce Bryan Jacob Y8 Political systems of democracy and republic History of Democracy Definition of Democracy * When looked up in the dictionary the word democracy comes up with the meaning “the government by people.” * Democracy is a form of government * It is when everyone gets to participate equally either directly or through elected representatives. * It is a political system where all the members of the society have an equal share of formal political power
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Growth Of E-commerce Transaction Among Consumers In Oman The Middle East is on the threshold of phenomenal growth in e-commerce and Oman is one of the countries at the forefront of a fast transition into the world of Information Communication Technology. The volume of e-Commerce in the Sultanate will grow under the influence of a booming economy‚ high disposable income‚ retailers offering a multi-channel offer especially fashion‚ consumer electronics and the like‚ says a study commissioned by Visa
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Contents Introduction 2 Wrycza et al. ’s Research (2007) 3 Rao et al. ’s research (2003) 5 Prananto et al. ’s research (2004) 7 Alonso Mendo and Fitzgerald ’s research (2005) 9 The usefulness of using E-Commerce Maturity Model (ECMM) 11 Conclusion 14 Reference 14 Introduction In today ’s economy‚ organisations try to gain strategic and operational advantages over other competitors in their industry because of the rapid advance of technology and globalisation. Companies
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E-commerce (electronic-commerce) refers to business over the Internet. With the growth of commerce on the Internet and the Web‚ e-commerce often refers to purchases from online stores on the Web‚ otherwise knows as e-commerce Web sites. The e-commerce marketplace is intensely and savagely competitive. Mellahi and Johnson (2000) noted that major sustainable competitive advantages are almost non-existent. That means that firm’s market advantage such as economies of scale are no longer enough to make
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Hosted e-commerce shopping cart on the Amazon Webstore 1. Briefly‚ what is this and what does it do? 2. What kind of costs can your client expect (before your design or consulting fees)? 3. What are the first steps your client needs to take to get started? I chose to write about the hosted e-commerce shopping cart that is offered by Shopify. This is a way to sell your products online by accepting credit cards. With Shopify you get an e-commerce web site that they host for you. You can make
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Situation: Submarino.com is a leading e-retailer in Latin America that offers products in multiple categories; Books‚ Rare and Imported Books‚ CDs‚ MP3s‚ Video and DVD’s‚ Toys and Games‚ Software and Computer Supplies‚ Cell Phones and Consumer Electronics (TVs‚ DVD Players‚ etc.). The company is headquartered in Brazil with virtual stores in Argentina‚ Mexico‚ Spain and Portugal. Submarino.com was launched in June 1999 by Antonio Bonchristiano. Bonchristiano obtained backing from GP Investments
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I am going to be explaining the potential risk to an organisation of committing to an E-commerce system. E-commerce has many drawbacks. I will be going through these drawbacks that risk an organisation of committing to an E-commerce system. * Advertising and maintaining website * Hackers * Identity theft * Website not being recognised * Viruses * Profit * Delivery Advertising and maintaining website A drawback of an Ecommerce is the advertising. If no-one knows
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Risk Management of Legal Issues affecting E-Commerce Introduction Risk management is the ability to identify‚ assess‚ and prioritize risks depending on the threat they poses on a business and the resources available. Most organizations are operating their business online nowadays. Many industries such as banking‚ insurance‚ selling of goods‚ offering of certain services are turning their operations online. E-commerce has many challenges that threaten to make any organization conducting online business
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