QUEZON CITY POLYTECHNIC UNIVERSITY BATASAN SATELLITE CAMPUS IBP Road‚ Batasan Hills‚ Quezon City Date: February 4‚ 2013 Entrepreneurial Marketing Chapter 3 THE PHILIPPINE MARKETING ENVIRONMENT Written Report Group 1 Alba‚ Alyanna Marie Cleofe‚ Rancel Delos Santos‚ Ferdinand Espos‚ Norman Linag‚ Stephanie Macasojot‚ Jellie Roxas‚ Derick Villarosa‚ Christilyn INTRODUCTION We all know that the modern economy has affected the marketing practices and philosophies. The
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‘Timely and valid internal and external audits are a primary safeguard against unethical financial behaviour’. Assess the accuracy of the statement. INTERNAL AND EXTERNAL AUDITING Introduction by Emil Nacua Timely and Valid internal and external audits are a primary safeguard which prevents unethical financial behaviour within a business. Audits examine the past and present financial records as they are important to maintain accuracy for those who use the records as they are an aspect of
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successful management. Good management includes attentive evaluations of internal and external factors in the four functions of management: planning‚ organizing‚ leading‚ and controlling. Globalization was a factor that has influenced Google and vice versa. Managing the globalization for the company from Mountain View was a key aspect of the business. Google is running its business globally and with such exposure‚ the external risks are amplified. Google has international competition in all of its
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MARKETING ENVIRONMENT The aim of this lecture is: • To describe important role of Marketing Environment. • To differentiate between Macro and Micro Environments. • To assess the impact of Marketing Environment on Marketing Practices. • To describe various method/Model of Marketing Environment Scanning. Background Information Marketing cannot be practiced in a vacuum; as a business function is affected by various factors or elements within the business environments. According to Lancaster
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Name: | Unit 1: Business Environment | Lecturer: | Date Issued: | Completion Date: | Fail Pass Merit Distinction P1 | P2 | P3 | P4 | P5 | P6 | P7 | P8 | P9 | P10 | P11 | P12 | P13 | P14 | P15 | P16 | M1 | M2 | M3 | D1 | D2 | D3 | | Learning Outcomes:On successful completion of this unit a learner will:1. Understand the organizational purposes of businesses2. Understand the nature of the national environment in which businesses operate3
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| HND 104 The Business Environment | HND Business Management Name: Lauren Turnbull Student No: 04008416 Tutor: Joanne Martin
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INTRODUCTION TO BUSINESS ENVIRONMENT Chapter Outline : • Introduction • Meaning of Business • Business Objectives • What is Business Environment ? • Nature of Business Environment • Components of Business Environment • Determinant of Business Environment • Review Questions • References Introduction : Business environment is becoming highly complex‚ unstable and unpredictable in the globalised economy of today. The environment is the result of changing
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MICRO ENVIRONMENT/ INDUSTRY ANALYSIS The environment which is close to business and affects its capacity to work is called micro or operational environment. Industry is a group of companies which offer same or similar product or services. These products and services are close substitutes of each other. It consists of: 1 Suppliers Supplier are the people who supply raw materials and required components to the companies. Increasing prices and reducing the quality of their products are potential
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STRATEGIC MANAGEMENT CHAPTER 2: The General Environment The external environment facing the organization consists of both: a. A general environment‚ often referred to as the macro-environment because changes that occur here will have an effect that transcends firms and specific industries. b. A competitive environment‚ consists of the industry and markets in which an organization competes. In order to scan and monitor their environment‚ firms require tools of analysis that will allow
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JB Hi-Fi ’s corporate governance structure Effective corporate governance structures encourage companies to create value‚ through entrepreneurialism‚ innovation‚ development and exploration‚ and provide accountability and control systems commensurate with the risks involved. Electronics retailer JB Hi-Fi‚ as a publicly listed firm‚ sees affective corporate governance as critical factor to achieving corporate goals and increasing the company ’s value. JB Hi-Fi ’s corporate governance structure
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