JetBlue Airways IPO Valuation Background Started in 1999 with the promise to “bring humanity to air travel‚” JetBlue entered the “Discount Fare Airlines” to join the likes of Southwest‚ ATA‚ Frontier and others (Bruner 2002). With a strong and experienced management team‚ having Continental Airlines’ former vice-president as president and COO‚ and Southwest Airlines’ former executive vice-president and treasurer as CFO‚ David Neeleman believed that his new airline would thrive. Neeleman built
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JetBlue Airlines Strategic Management Case Analysis Introduction to the Company History of the Firm JetBlue was established in 1999‚ and was the third airline start-up for founder and CEO David Neeleman. Neeleman managed to gather $130 million‚ the most ever raised for a start-up airline‚ from investors that included Chase Capital and financier George Soros. With the large start-up capital he purchased new Airbus A320 jets equipped with satellite TV‚ a first in the industry. In 2004 the
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Problems Identified By The Narasimham Committee 1. Directed Investment Programme : The committee objected to the system of maintaining high liquid assets by commercial banks in the form of cash‚ gold and unencumbered government securities. It is also known as the statutory liquidity Ratio (SLR). In those days‚ in India‚ the SLR was as high as 38.5 percent. According to the M. Narasimham’s Committee it was one of the reasons for the poor profitability of banks. Similarly‚ the Cash Reserve Ratio-
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CASE STUDY: JetBlue Airways & Organizational Development: Partners for Change Michael Morales March 30‚ 2012 Table of Contents Abstract ………………………………………………………………………………...3 Introduction …………………………………………………………………………….4 Stage 1 - Entering and Contracting …………………………………………………….5 Stage 2 - Diagnosis ……………………………………………………………….........6 Stage 3 - Planning and Implementing ………………………………………………….9 Stage 4 - Evaluating and Institutionalizing …………………………………………....10 Conclusion ………………………………………………………………………
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Solution to Case 01 Financial Analysis and Forecasting Growing Pains Questions 1. Since this is the first time Jim and Mason will be conducting a financial forecast for Oats’ R’ Us‚ how do you think they should proceed? Which approaches or models can they use? What are the assumptions necessary for utilizing each model? Jim and Mason should begin their planning with a reasonable sales forecast. The sales forecast ought to be based on clearly stated assumptions about future economic
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1) Give examples of needs‚wants‚ and demands that Jet Blue customers demonstrate‚ differentiating these three concepts. What are the implications of each for JetBlue`s practices? A Need is states of felt deprivation. A Want is the form human needs take as they are shaped by culture and individual personality. A Demand is human wants that are backed by buying power. Jet Blue Needs‚ Wants and Demands: • NEEDS Get to the place you payed for. • WANTS To be comfortable‚ to have good service
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Patrick R. Price2004-08-22T17:16:00Financial Analysis and Forecasting Growing Pains Questions Since this is the first time Jim and Mason will be conducting a financial forecast for Oats’ R’ Us‚ how do you think they should proceed? Which approaches or models can they use? What are the assumptions necessary for utilizing each model? Jim and Mason should begin their planning with a reasonable sales forecast. The sales forecast ought to be based on clearly stated assumptions about future
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Sample Essay: Jet Blue Airways: Starting From Scratch Three National Equal Employment Opportunities Laws Jet Blue Airways was established to adhere to corporate values of safety‚ caring‚ integrity‚ fun‚ and passion (Gittel & O’Reilly‚ 2001). These values‚ in turn‚ became the basis for the human resources policies and procedures established by the company. As a player in the highly service-oriented airline industry‚ the company’s commitment to its corporate values has enabled it to adhere to several
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JetBlue and Song: Competitive Rivalry between Low-Cost Carriers Case Analysis 2 Kathleen Quicho Prof. Rosalinda B. Lacerona Faculty‚ MGE 11A Time Context 2013 (Present) JetBlue is a United States domestic airline company who operates on a low-cost principle which translates into cheaper airfares to its customers. In February 2007 JetBlue underwent a particular event that could have been its last. Since its beginning in 1998 JetBlue became the 11th largest company in the industry
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1. JetBlue’s Mission David Neeleman found JetBlue in 1999 with the mission “to bring humanity back to air travel". This goal is achieved by creating a company that offers comfortable‚ friendly travel at low fares and by this to differentiate themselves from the mass. JetBlue has always identified itself as a customer service company first‚ focused on providing customers a unique experience on every flight and with every interaction with JetBlue. (Annual report‚ 2005) 2. Brief STEP (social‚
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