Sample Essay: Jet Blue Airways: Starting From Scratch Three National Equal Employment Opportunities Laws Jet Blue Airways was established to adhere to corporate values of safety‚ caring‚ integrity‚ fun‚ and passion (Gittel & O’Reilly‚ 2001). These values‚ in turn‚ became the basis for the human resources policies and procedures established by the company. As a player in the highly service-oriented airline industry‚ the company’s commitment to its corporate values has enabled it to adhere to several
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SWOT Analysis: JetBlue Airways DeVry University Online by Keith Escher Organizational History Known as one of the very few airlines which has actually managed to make a profit since the downturn in the travel business‚ which was a result of the September 11th attacks‚ JetBlue Airways continues to pride itself by living up to its dedication of “bringing humanity back to air travel”(JetBlue Bill of Rights). JetBlue was incorporated in Delaware in August 1998 and was founded
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is doing difficult to imitate?] 4. The Question of Organization: Are a firm’s other policies and procedures organized to support the exploitation of its valuable‚ rare‚ and costly-to-imitate resources?” ORGANIZATION : AIRLINE INDUSTRY – JETBLUE RESOURCES | CAPABILITIES | CORE COMPETENCIES | In-Flight Entertainment | JFK Airport hub: hub provides significant size and location capabilities political support from the state government | Firm’s infrastructure: Hierarchical and family oriented
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Strategic Alternatives in Health Care Organizations- Article Reviews Tina Sampers Colorado State University- Global Campus Strategic Health Care Management HCM560 Dr. David Milen December 07‚ 2014 Strategic Alternatives in Health Care Organizations- Article Reviews Strategic alternatives in health care evolve as a company determines the need to expand‚ reduce‚ or maintain the current scope (Ginter‚ Duncan‚ & Swayne‚ 2013‚ p. 215). The multitudes of companies within the health care industry share
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1. Describe the “JetBlue Experience.” How is it related to the company’s overall business strategy? With the JetBlue Airways experience‚ passengers enjoyed free amenities such as watching live satellite TV‚ listening to XM satellite radio‚ brand name snacks‚ coffee and drink. Passengers can also experience paperless ticketing‚ assigned seating with more legroom. These experiences have helped to streamline JetBlue’s business strategy as being the best customer service in the airline industry.
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JetBlue Airways SWOT Analysis Strengths • Extra Space- JetBlue has many strengths including more comfortable seating. They offer seating with more leg room some seats have 34 inches between the seats‚ while taller men and women who need the extra leg room can have seats with 38 inches. This is an extra feature that JetBlue offers to their customers. • Advanced Technology and Entertainment-They also offer exciting entertainment. The entertainment includes XM Radio which includes over 100
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Problems at JetBlue On February 14‚ 2007‚ JetBlue’s lack of preparation and poor management decisions caught up with them. They faced a disastrous turn of events that most businesses anticipate and prepare for. Most businesses plan for worse case scenarios and have contingency plans in place to address those problems should they arise. It is imperative‚ for airlines in particular‚ to have contingency plans and be well prepared in case of any and all emergencies. JetBlue’s operations and policies
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Business Finance Policy: FINA 380-01 Dr. William Brent February 3rd 2009 JetBlue Airways: IPO Valuation Table of Content I. Statement of Problem II. Alternative Solutions III. Analysis of the Alternatives IV. Final Recommendation V. Appendix I. STATEMENT OF THE PROBLEM David Neeleman‚ CEO of JetBlue Airways and his management team have realized that JetBlue is still making profit despite the many challenges facing the airline industry after the September
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JetBlue Airways airline was established by David Neeleman as a low-fare airline with high-quality customer service. His goal was to create an airline that was innovative for the current market. Their main focus was to provide service to areas that were underserved as well as to large cities with overpriced fares. He aimed to establish a strong brand that differentiated itself from its competitors by being a safe‚ reliable and low cost-airline. Neeleman managed to achieve this partially by hiring
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INTRODUCTION JetBlue Airways is a low-cost passenger airline that provides customer service primarily on point-to-point routes. JetBlue offers its customers a quality product with young‚ fuel-efficient aircraft‚ leather seats‚ free in-flight-- (24-Channel live television via satellite Direct TV‚ Thompson et al. p C-53)--entertainment at every seat‚ pre-assigned seating and reliable performance. JetBlue. . As of Dec 31 2008‚ serves 52 destinations in 19 states‚ Puerto Rico‚ Mexico‚ and five countries
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