"Jetblue and westjet studycase" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 19 of 50 - About 500 Essays
  • Powerful Essays

    Jet Blue Case Study

    • 1912 Words
    • 8 Pages

    were developed by Ann Rhoades who was the Executive Vice President of People at JetBlue Airways. Ms. Rhoades was very innovative with the development of the new HR policies‚ which up to that time had never been implemented by any other startup airline organization. Along with the strategies‚ policies‚ and practices‚ there were five core values that were also established. These values provided an overarching vision for JetBlue Airways in order to direct all organization activities whether internal or external

    Premium Human resource management Employment Performance appraisal

    • 1912 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    Basic Marketing Concepts – Fong 16/09/13 Company Report: JET BLUE 1. Give examples of need‚ wants‚ and demands that Jetblue customers demonstrate‚ differentiating these three concepts. What are the implications of each for Jetblue’s practices? Jetblue meets customers physical needs by providing unlimited snacks and beverages during their flights‚ they even meet their social needs by providing such great customer service that their customers can feel at home‚ and they even meet their individual

    Premium Customer service Marketing

    • 544 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Swot Analysis of Jet Blue

    • 1653 Words
    • 7 Pages

    SWOT ANALYSIS Strengths JetBlue find its strength from the following: Strong Brand JetBlue is considered as a strong brand widely known among the people of US. JetBlue was named the number one U.S. domestic airline by Coned Nast Traveler magazine’s “Readers’ Choice Awards” for the six years in a row. This further strengthen people’s trust to JetBlue and improves the company’s brand name and credibility among its clients and competitors. Unique flying experience JetBlue offers a new flying experience

    Premium Airline Southwest Airlines Low-cost carrier

    • 1653 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Huy Jet Blue

    • 712 Words
    • 3 Pages

    commercial organizations in mind‚ it is of most value to JetBlue. 2. What internal resources and assets does JetBlue have that may give it a competitive advantage? JetBlue was able to lobby for exemptions for additional 75 slots at John F. Kennedy (JFK) airport. With this strategy‚ JetBlue was able to avoid the hubs for major players and at the same time‚ was able to target nineteen million New Yorkers who lived within a sixty mile radius. JetBlue was able to maximize and take advantage of the current

    Premium John F. Kennedy International Airport Customer service Southwest Airlines

    • 712 Words
    • 3 Pages
    Good Essays
  • Better Essays

    HMP1 000305944 Task 1 2

    • 4618 Words
    • 12 Pages

    JetBlue Airways: Starting From Scratch Troy Thorpe WGU JetBlue Airways: Starting from Scratch Before David Neeleman’s non-compete agreement with Southwest Airlines expired‚ he envisioned the concept of starting a low-fare airline that would combine common sense‚ innovation‚ and technology and bring the humanity back into air travel (Gittel & O’Reilly‚ 2001). In 1998‚ JetBlue was born. In order for David to fulfill his goal of a “do-it-right” kind of airline‚ he needed to recruit superior industry

    Premium Employment Performance appraisal Human resource management

    • 4618 Words
    • 12 Pages
    Better Essays
  • Powerful Essays

    Jet Blue Case Analysis

    • 1310 Words
    • 6 Pages

    1 Analysis: Financial Analysis- JetBlue‚ despite the hard times facing the airline industry‚ is doing well in comparison to its competitors. It is a much smaller company earning as much as $18 million less than its competitors in operating revenues (American had the most at 20‚657 million and JetBlue had 1‚701 million). However‚ with that being said‚ it is the only leading airline to show an operating profit besides Southwest. Does this mean JetBlue was successful? Along with all of its

    Premium Southwest Airlines Airline Avianca

    • 1310 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    PAU/LBS/2011/10/024 FINANCE - 2 EXAM ANALYSIS OF JET BLUE CASE: PREPARING FOR FINANCING SYNOPSIS OF THE CASE JetBlue Airways Corporation was formed in August 1998 as a low-fare‚ low-cost but high service passenger airline serving select United States market. JetBlue’s operations strategy was designed to achieve a low cost‚ whilst offering customers a pleasing and differentiated flying experience. JetBlue has had a successful business model and strong financial results during that period‚ and performed well

    Premium Bond Debt Option

    • 2882 Words
    • 16 Pages
    Powerful Essays
  • Better Essays

    Jet Blue Case Study

    • 1186 Words
    • 5 Pages

    Individual Case Analysis JetBlue Headquarters‚ Forest Hills‚ New York. Summary Statement JetBlue Airways‚ an American low-cost airline‚ headquartered in Forest Hills‚ New York started flying out of John F. Kennedy Airport in February of 2000.JetBlue started by following Southwest’s approach of offering low-cost travel‚ setting themselves apart from their competitor’s through the amenities they offer like in-flight entertainment‚ flat-screen TV’s on each seat‚ live digital satellite radio

    Premium Southwest Airlines Airline Low-cost carrier

    • 1186 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Jet Blue Case Study

    • 856 Words
    • 4 Pages

    JetBlue Hits Turbulence Case Study 1. What types of information systems and business functions are described in this case? The information systems that were described in this case were as follows: -Transaction processing system (TPS). Automated key processes such as; ticket sales‚ baggage handling‚ and reservation system. -Management information system (MIS). The system used for managing planes‚ crews and scheduling was run by an outside contractor. -Communication System was in place but

    Premium Information systems Customer relationship management Decision support system

    • 856 Words
    • 4 Pages
    Better Essays
  • Better Essays

    Jet Blue vs Southwest

    • 1154 Words
    • 5 Pages

    Pooja Rathan Marilyn R. Kaplan‚ Ph.D. Strategic Management 6 March 2013 Comparative Analysis: JetBlue VS Southwest This case is a report that compares the financials of two well-known firms in the airline industry‚ JetBlue and Southwest. JetBlue Airways Corp was established in the year 1998 with a vision of being a leading cost efficient passenger airline with competitive‚ low rates. The company has been working toward a goal of growing sustainably while also maintaining efficient liquidity

    Premium Southwest Airlines Airline Balance sheet

    • 1154 Words
    • 5 Pages
    Better Essays
Page 1 16 17 18 19 20 21 22 23 50