CASE STUDY: JetBlue Airways & Organizational Development: Partners for Change Michael Morales March 30‚ 2012 Table of Contents Abstract ………………………………………………………………………………...3 Introduction …………………………………………………………………………….4 Stage 1 - Entering and Contracting …………………………………………………….5 Stage 2 - Diagnosis ……………………………………………………………….........6 Stage 3 - Planning and Implementing ………………………………………………….9 Stage 4 - Evaluating and Institutionalizing …………………………………………....10 Conclusion ………………………………………………………………………
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Problems Identified By The Narasimham Committee 1. Directed Investment Programme : The committee objected to the system of maintaining high liquid assets by commercial banks in the form of cash‚ gold and unencumbered government securities. It is also known as the statutory liquidity Ratio (SLR). In those days‚ in India‚ the SLR was as high as 38.5 percent. According to the M. Narasimham’s Committee it was one of the reasons for the poor profitability of banks. Similarly‚ the Cash Reserve Ratio-
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Customer care Caring about your customers — and showing it through your service — gives you a high return on the time‚ effort and money you invest. Loyal customers are well worth nurturing. They buy more‚ more regularly. And the cost of selling to them is almost nil‚ whereas finding new customers is an expensive business. Satisfied customers will recommend your product to others. Dissatisfied customers will complain about you to an average of ten other customers and potential customers
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Chapter 12: Human Resource Management A Manager’s Challenge: Happy Employees Provide Exceptional Service at Zappos Points from the case | Interpretation | How can managers ensure that employees will provide excellent service and be happy doing so? | The actions that top‚ middle‚ and first lines managers take to measure their non-managerial employees can give a good performance in their job and in a happy and willing situation. | Zappos * founded in 1999 as a struggling online shoe shop
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the way the employees will behave the customers. In order to achieve this‚ there are some subtle behaviors that can send the most powerful messages to the customers. These involve the prompt initiation of the conversation‚ verbal greeting‚ getting customer committed which are all to welcome the customer as a guest. Hi is a good word with a smile on face to greet. Apart from these‚ icebreakers are also important which dispel the suspicious thoughts of the customers by using some compliments‚ comments
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Customer loyalty and customer satisfaction Customer Loyalty can be difficult to define given the different views that are presented within the literature. Zithaml‚ Berry and Parasuraman (1996) determine that loyalty includes a customer’s intention to stay with an organisation and that loyalty includes four elements: repurchase intentions‚ recommending the service provider to other customers‚ less complaints and tolerance of price increases. Oliver‚ (1999) provides a different definition and
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The Source of Happy Ending The prince took the princess to the great castle; they got married and lived happily ever after; everyone was very happy. An orphan boy had gone through 30 years of suffering‚ finally found his lost parents. The patient was a very optimistic person; she defeated the disease that was originally diagnosed as having no cure. Happy endings always satisfy and give deep impression to readers. Have you ever wondered how come fairy tales and short stories almost always end
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Emily Adcock 1 April 2014 BUS 467 Happy Cows Case 1. I think it has been so successful because this new campaign shifted the focus from the product (cheese) to the company. People weren’t simply buying cheese anymore; they were buying cheese because they knew it was made in their home state of California. 2. It could be used to identify natural cheese made in California from California milk. The seal has been placed on all applicable cheese packages‚ in all forms of advertising‚ on all Real California
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Barbara’s Happy Hearts Marketing 500 Barbara Marshall Dr. Kerry Lanza July 31‚ 2013 Abstract In writing about my company‚ what will be shown are the services that are provided for three different set of audiences. Discuss the marketing plans needed for the potential audience what illustration of the product and services rendered. You shall see the marketing skills and plans incorporated within my imagination building of my dreams. This is my imagination‚ but dreams do
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HAMLINE UNIVERSITY Individual Case Study: JetBlue Airways Corp‚ WestJet Airlines Ltd‚ and others: The Difficult Path to Software Upgrades Introduction I would argue that any organization undergoing system upgrades should ensure that the end result of such an upgrade must align with its business
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