1) What is JetBlue strategy for success in the marketplace? Doe the company rely primarily on a customer intimacy‚ operational excellence‚ or product leadership customer value proposition? What evidence supports your conclusion? # 1 Based on the company’s 10-K/A filing with the SEC‚ JetBlue’s strategy for success is product leadership with customer value proposition. As a matter of fact‚ this is JetBlue’s core strategy‚ "provides high-quality customer service at low fares primarily on point-to-point
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JetBlue Beginnings and Operational Methods Steve Brindza Ohio Dominican University JetBlue Beginnings and Operational Methods This section details the history of JetBlue‚ focusing on the activities of founder‚ David Neeleman. JetBlue Airways‚ based in Forest Hills‚ New York‚ was founded in February‚ 1999‚ by David Neeleman‚ the son of Mormon missionaries. He was born in Sao Paolo‚ Brazil‚ but raised in a tightly-knit Mormon family (Gajilan‚ 2003). After
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2) What different approaches can be used to value JetBlue’s shares? 3) At what price would you recommend that JetBlue offer their shares? Potential Questions to be addressed in report submission * What is an Initial Public Offering and why is it such a big deal? * Is going public‚ particularly at the time they did‚ a good idea for JetBlue? * What do you believe JetBlue stock is really worth? * Does the financial forecast in case Exhibit 13 seem reasonable? * What are
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Strategic Report for JetBlue Airways Harkness Consulting Innovation through Collaboration Rosanna Smart Alisher Saydalikhodjayev Sayre Craig April 14‚ 2007 Table of Contents Executive Summary ………………………………………………..3 Company History ………………………………….………………..4 Competitive Analysis ………………………………………………7 Internal Rivalry …………………………………………………………. 8 Entry ………………………………………………………………………… 9 Substitutes and Complements …………………………………….. 11 Supplier Power ………………………………………………………….. 12 Buyer Power …………………………………………………
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Introduction: JetBlue is planned to establish by David Neeleman in July 1999. Although the terrorist attacks of 9/11 made the huge loss of the whole airline industry‚ JetBlue airways try to publish its own IPO after 2 years of profitable operation in 2002‚ This case study is summarizing the step to publish the IPO. Following this‚ it will discuss the disadvantage and advantage to publish the IPO and use the financial data to evaluate the price is suit for the first publish. In this case‚ there
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investigating is on how fast ice melts in different liquids. The liquids being tested are water‚ salt water‚ hydrogen peroxide‚ and Pepsi. The ice will be placed in each of these liquids when the liquids all reach room temperature. Some people assumed that Coca Cola would melt the ice the fastest because of it’s carbonation. But when tested they found that at room temperature water melted the ice the fastest(2). Another person tested how fast water‚Sprite‚ and orange juice melt ice. They found Sprite melted
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our own charisma and how oth-ers sees us. This behavior is represented in the movie “The Ice Storm” from 1997. The parents are very good at barricading their children out of their lives‚ to maintain the perfect life they think they are living. They just let all the bad stuff pass through and ignore it. They therefore have a very naïve and fake way of looking at life. They children is therefore trying to break down the barrier with a lot of challenging behav-ior. One of the main characters‚ Paul‚ describes
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The Spokane ice storm occurred on November 19th‚ 1996 in Spokane Washington. Many people‚ I’m sure if they live near Spokane have experienced this. This storm was the worst storm in 60 years. The ice storm caused many damages to the city‚ like fallen trees‚ frozen power lines costing a lot of money. All these damages totaled $22 million in 1996 money‚ now costing $33 million dollars in 2013 money. It started when freezing rain started to drizzle with fog and cover all the roads‚ trees and power
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Ice Storm 2009 As I lay in bed listening to the cracking and popping of branches falling‚ trees tumbling‚ and ice sliding off the roof tops‚ I think to myself‚ “Wow‚ this is all real.” I have awakened to this cold silent house with no electricity‚ no heat‚ and no steaming hot water‚ which is all what I’m used to. Its all hard for me to believe that my grandparents and great-grandparents had to live without all the amenities that our modern society looks upon as small privileges easily handed to
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In the short story‚ “What Happened During the Ice Storm” written by Jim Henyen‚ a group of young boys are forced to contend with their conscience when put in the situation of determining the outcome of the life or death of another creature. The story begins with an introduction of the environment‚ it describes the winter weather as deceptive‚ stating that it is beautiful and enchanting‚ but on the other hand‚ states how harsh and cold and treacherous it can be. The story takes place in a rural farming
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