sustainable strategic intent (Hamel& Prahalad 1989). The organizations inside and outside scope of constantly changing global market have developed dramatic impact to the organizations‚ causing difficult to develop sustainable competitive advantages. Thus the organizations have to widen their vision to all possible competitors in order to incorporate and develop competitive advantages leading the firm’s success. By firms continuously reviewing and comprehending competitor’s strategic intent and their
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Strategic Intent – Article Summary By Gary Hamel and C.K. Prahalad Primary Information This article serves a purpose to illustrate some of the flaws that are currently used by western organizations in regards to strategic planning. In this article we see are shown the detriment of the methods in practice at the time of the article‚ and examples of alternative strategic approaches in use by Japanese firms which have allowed them to have sustained success. Strategic Intent and Characteristics
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May-funel989 STRATEGIC INTENT by Gary Hamel and C.K. Prahalad "oday managers in many industries are working hard to match the competitive advantages of their new global rivals. They are moving manufacturing offshore in search of lower labor costs‚ rationalizing product lines to capture global scale economies‚ instituting quality circles and justin-time production‚ and adopting Japanese human resource practices. When competitiveness still seems out of reach‚ they form strategic alliances-often
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Strategic Analysis Of JetBlue Airways Executive Summary This report on JetBlue identifies how they have become an innovator in the airline industry by targeting customers who value a low-cost‚ customer conscious airline. They have formulated strategies that have enabled them to operate in a highly efficient and effective manner while realizing the importance of aligning their strategies with their environment. The report thoroughly discusses the strengths and weaknesses that the company
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Industry Profile: Market Size: Approximately $95 billion Market growth rate: Domestic 2.9%‚ International 5.0% (forecasted to 2017) Stage in life cycle: mature for domestic‚ growth for international Number of companies in industry: 43 mainline carriers and 79 regional airlines Scope of competitive rivalry: primarily major carriers (revenue more than $1 billion). Legacy carriers developing low-cost offshoots Customers: 661 million domestic passengers. Expected growth in business customers
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iPhone Strategic Intent Apple – A Company • Apple was founded on April 1‚ 1976 by Steve Jobs‚ Steve Wozniak‚ and Ronald Wayne to sell the Apple I personal computer kit. • Focused on designing and manufacturing consumer electronics and closely related software products. iPhone Strategic Intent Strategic Intent behind iPhone • Develops‚ sells‚ and supports a series of personal computers‚ portable media players‚ computer software‚ and computer hardware accessories. • Apple is the early
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Center for Research on Information Technology and Organizations UC Irvine Title: Strategic Intent for IT Outsourcing Author: DiRomauldo‚ Anthony‚ CSC Research Servies Gurbaxani‚ Viijay‚ University of California‚ Irvine Publication Date: 01-01-1998 Series: I.T. in Business Publication Info: I.T. in Business‚ Center for Research on Information Technology and Organizations‚ UC Irvine Permalink: http://escholarship.org/uc/item/7kc4d3p1 eScholarship provides open access‚ scholarly publishing services
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What is a Strategic Planning? It is a well written mission statement for any organization which drives its business towards its goals - be it profits‚ standards‚ market value‚ customer satisfaction? Can the plan be flexible or adaptable as many of you have discussed here? I believe that every organization need to follow the strategic intent in today’s ever changing world. There are some factors that can be predictable but many factors are not. An organization‚ in order to succeed need to have
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UPDATING As the Case says itself JetBlues history has severely changed since its financial and operational fallout at 2007 February Valentine´s day that took several days to finish and had strong repercussions against the company’s brand and reputation; surprisingly in June 19th of the same year (2007) JetBlue ranked highest in J.D. Power and Associates North America Airline Customer Satisfaction Study; focusing more on the history and progress of JetBlue during the past seven years (2007-2014)
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I. Current Situation A. Current Performance: JetBlue Airways Corporation is a passenger airline that has established a new airline category a “value airline” based on service‚ style‚ and cost. Known for its award winning customer service and free TV as much as for its low fares‚ JetBlue believes it offers its customers the best coach product in markets it serves‚ with a strong core product and reasonably priced optional upgrades. JetBlue operates primarily on point-to-point routes with its
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