2/22/2013 The Value Chain Strategic Management • Value Chain – Value chain is a convenient way of looking at the firm’s activities Introducing Strategy Management – The functional activities within the firm that create value in the goods and services produced (Basic Concepts of Strategic Management) Lecture 3 21.2.2013 – Value chain: all the activities that a firm uses to design‚ produce‚ market‚ deliver‚ and support its product Dr. Kayhan Tajeddini Associate Professor
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They know about great customer service and low price. Gas prices are rising and with the expansion of the e190‚ I believe this flight will help their revenue increase in the future. 2. What future strategic direction would you recommend for JetBlue? Should they continue to support both the e190 and a320 or does one model look more promising than the other? I would recommend the path they are on now. Their customer service is excellent and have different types of airlines. Both airlines
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Assessment 1B MGMT.7930 Tutor: Neihana Jacob Due Date: 4/4/12 Word Count: 1234 In 1979‚ Michael Hill started Michael Hill Jewellers (MHJ) after 20 years of working in his uncle’s jewellery store. Doing away with the usual giftware items and the more formal atmosphere‚ his strategy was to make shopping for jewellery more accessible to the public. One strength of the company is the strict use of the Friedman Group’s sales techniques. This allows the staff to maximise conversion rates and
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best job of building customer loyalty? In what ways do they attempt to build long-term relationships with customers?(Timm 14-15) One major corporation that I know of instantly that seems to be doing the best job of building customer loyalty is JetBlue Airlines. I say this from experience and what I have observed the few times I flew on other airlines. First of all they have a loyalty points program that over time can earn you rewards flights‚ as well as sister airlines for overseas trips. They
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1. In what respect does business strategy resemble military strategy? In military strategy‚ business strategy resembles a framework or an approach to obtaining an advantageous position. 2. Refer to Chapter 1’s discussion of different types of information systems. Which types of ISs can gain strategic advantage and which cannot? Why? Maximizing sales and lowering costs are two strategies in information systems that help gain strategic advantage because it helps to maximize its strength
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Week 1 Homework 1. In what respect does business strategy resemble military strategy? Obtaining an advantageous position on the opposition is a tactic that is similar in both business and military strategy. 2. Refer to Chapter 1’s discussion of different types of information systems. Which types of ISs can gain strategic advantage and which cannot? Why? Transaction Processing systems are merely used for recording transactions and thus are not used for gaining strategic advantage. Customer
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Rosario‚ Pinamalayan‚ Oriental Mindoro This is on a mountain side. Transportation is harder but issues with smell and taxes are lessened. Promotion Word of mouth only Poor promotion efforts yet still effective considering their market share. VRIO LOCATION: Rosario‚ Pinamalayan‚ Oriental Mindoro Value: Yes‚ it is a strength The
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Apple Case Discussion Notes: 1. What‚ historically‚ has been Apple’s competitive advantage? - Innovation. They were the first ones to create a personal computer‚ first to capitalize on the MP3 movement‚ first to create the tablet computer. They have the first mover advantage in their efforts. - First mover strategy of being the first company to do something - A case can be made for efficiency with their quick turnaround of product updates 2. Analyze the personal computer industry. Are
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06 Internal Analysis In this part‚ the report will briefly illustrate the result from analysing the internal environment of CEMEX by supply chain analysis and resources and competences framework and VRIO model. 6.1 Value Chain Analysis Activities | Resources | Competencies | PrimaryActivities | Supply chain management | | * Good relationships with products suppliers and transportation companies | | Operations | - Internal design | - Import products from Vietnam | | Distribution
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JET BLUE AND WESTJET: A tale of two IS projects 1. How important is the reservation systems at airlines such as WestJet and JetBlue. How does it impact operational activities and decision making? Over the past years‚ customers have been heavily relying on airline reservation systems to book their tickets‚ reserve seats‚ pay for the tickets and also check-in online. For customers‚ this has been a very convenient method and they are able to easily plan their trips. For the Airline companies
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