Management HR and the practice of Management 1. Evaluate the strategic choices that Qantas has from both a theoretical and practical perspective‚ and examine how these choices affect human resource planning. 2. If you were in a position to advise Alan Joyce‚ what would you recommend he does to maintain the commitment to employees and implement HR Planning? Explain your recommendations. Name: HE CHEN Fin No: G1173124X Batch NO: CBM2 1476B Lecture: Mr. John Neo Due Date: 12 March 2015 Word Count:
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Qantas in the Airline Industry Air travel industry has come long way. Established with the intention of achieving more efficiency in communication‚ the industry has diversified itself to a far reaching economy. With the advent of war during the mid-centuries and globalization by the end of last century‚ the commerce morphed itself to become more useful in the economies of communication‚ freight‚ domestic and international investments‚ travel and leisure. Qantas which were among the
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of Virgin Blue in the Australian airline market‚ the duopoly between Ansett and Qantas kept airfare prices high. This essay will discuss Virgin Blue’s many positive attributes that provide a competitive advantage over its main competitors‚ Qantas‚ Jetstar and Tiger Airways: Affordable travel‚ maintaining a high level of customer service satisfaction through its front-line employees‚ its reputation and the peculiar company culture often associated with Virgin brands. The Low Cost Carrier (LCC) business
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com/saa/en_UK/content/company_info/siastory/history.jsp Singapore Airlines (Accessed Jan 2008) http://www.singaporeair.com/saa/en_UK/content/company_info/siastory/fleet.jsp Star Alliance (Accessed Jan 2008)Member Airlines http://www.staralliance.com/en/meta/airlines/SQ.html Jetstar Air Asia (Accessed Jan 2008) http://www.jetstar.com/sg-aboutus/our-company.html Garuda Indonesia (Accessed Jan 2008) http://www.garuda-indonesia.com/index.php?menu=aboutus&opt=organization IATA(Accessed Jan 2008)Speeches http://www.iata.org/pressroom/speeches/2006-02-20-01
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through privatization. Culture of Qantas remained unchanged and it operated as a government organization. Since Qantas was a government owned organization its cost base was not competitive compared to other Airlines. Qantas responded with low-cost Jetstar and just like Virgin Airways‚ the latter also moved into international flight paths to provide an alternative to passengers. Since then Qantas set out on a modernization path whilst adapting to the global environment. However its cost base continued
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passengers’ comfort. The goal of Qantas is to deliver great place to work‚ provide training and development for their people and harness their passion. Qantas used Cost Leadership Strategy to responds the changing market conditions by creating Jetstar‚ the lower fare airline. Cost Leadership Strategy is an effort of organisations to operate more efficient to minimise the cost. Vision‚ Mission‚ and Values The vision of Qantas is to operate each airline the best in their class‚ the world’s best
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industry‚ and the pharmaceutical industry (i) on a worldwide basis and (ii) in your country. Which industry holds more promise for earning higher returns? Why? Airline Industry (globally/Australia) According to a study generated by IBISWorld on the Annual Global Airline industry revenue for 2014‚ figures were indicated at $745bn with over 9‚000 businesses worldwide. From such figures we can infer that global competition in this industry is inevitably high. Such competition is present and can be seen
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EXECUTIVE SUMMERY There are only two major airlines in the Australian domestic aviation market‚ Qantas and Virgin Blue. Qantas has introduced a subsidiary‚ Jetstar‚ to compete directly with Virgin Blue in the ‘low cost carrier’ market and Qantas still hold the majority of the market share with 65%. Virgin Blue continues to increase their presence in the market holding the remaining 35%. At the end of March 2003 Virgin Blue posted a profit before tax of $158 billion‚ $58 billion over their budget
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but oligopolies can sometimes have as many as about 20 different companies‚ depending on other conditions. This domination is measured by concentration ratios: On the Vietnam domestic air services market‚ there are Vietnam Airlines (VNA)‚ Jetstar Pacific Airlines (JPA)‚ Vasco‚ Viet Air‚ Air Mekong‚ Blue Sky Air. Espealcially‚ Vietnam Airlines is playing the commanding position on the net of domestic flying pathway. On the other hand‚ although The law of air service was newly promulgated
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How formalized is the organization? Provide examples of formal rules and procedures‚ and indicate whether they are always followed. In an organization‚ formalization refers to the extent to which employee behavior is steered by rules and regulations that govern the organization and the degree to which these rules and regulations are standardized within the organization. It is usually an essential part of large organizations in order to ensure that their complex structures are working effectively
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