(source: http://en.wikipedia.org/wiki/2011_Qantas_trade_union_disputes) * Analyzing the reasons for Qantas strike and evaluating Qantas management’s performances. * Fair salary e.g. i. Pilot—compare to Qantas airline pilots‚ pilots of Jetstar airline are paid less than 50% . ii. Qantas plans to lay off 1000 jobs in order to solve the problem of being loss in the international airline; however‚ it gave the CEO a bonus as 2 million. iii. Why it is unfair.( give the reason) (source:http://www
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------------------------------------------------- Computer reservations system A computer reservations system or central reservation system[1] (CRS) is a computerized system used to store and retrieve information and conduct transactions related to air travel. Originally designed and operated by airlines‚ CRSes were later extended for the use of travel agencies. Major CRS operations that book and sell tickets for multiple airlines are known as global distribution systems (GDS). Airlines have divested
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Le Nguyen Dan Que – CT0221284 How IKEA will conquer America 05/12/2014 1. Introduction The purpose of this report is to analyze external business environment on IKEA Company. The first framework is PESTLE analysis conducted on the USA with six segments - political‚ economic‚ sociocultural‚ technological‚ ecological and legal. In this part‚ the report will provide explanations how these six segments impact on IKEA company and draw a conclusion whether this country is attractive for business or
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Executive Summary This report analyses Virgin Australia (ASX code VAH) and identifies its potential business and audit risks that will need to be addressed in the 2014 audit. It is presented to the Virgin Australia Audit Committee as part of the 2014 Audit planning process. The first part of this report provides a broad introduction into the business of Virgin Australian by examining its principal sources of revenue‚ its nature of operating‚ its competitors‚ the market share and the regulations
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from an external influence they need to adapt their products or services. Pestle stand for ‘Political‚ Economical‚ Social‚ Technological‚ Legal and Environmental. In this report I am going to use 4 articles which are about a specific firm and discuss how each one suffers from one of the factors of the PESTLE analysis 1. Tube gets first Wi-Fi connection at Charing Cross 1.1 Technology is one external factor from the PESTLE analysis‚ The article is about project Wi-Fi which is about the introduction
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and adapt to the new environment in order to survive. Contents Summary 2 Contents 3 Introduction 4 Strategic Issues Facing the Warner Music Group 4 Macro Environmental Issues shaping the music industry 4 PESTLE Analysis 5 The Attractiveness of the music industry 5 Industry Dynamics 6 Globalisation 7 Risk 7 Ethics and CSR 7 Recommendations 8 Conclusion 8 References 8 Introduction In the 1980’s the rather stable music industry started
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and its operating environment‚ this analysis will discuss the external and internal factors‚ of EBay and the implications of their environment in relation to the factors analysed. This in-depth analysis will be aided with analytical tools such as PESTLE‚ SWOT‚ and the use of rich picture. Subsequently with the analytical findings‚ suggested strategic options will be discussed which EBay may have opted to choose. EBay’s History: EBay was established in September 1995 by Pierre Omidyar as an online
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services across a network of 182 destinations in 44 countries covering all over the world with approximately 35‚700 employees with 93 per cent of them based within Australia. The Qantas group also offers subsidiary businesses such as budget airlines‚ Jetstar‚ and other businesses in specialist services: Qantas Catering and Qantas Holidays (Qantas‚ 2010). “Our vision is to be one of Australia’s great businesses and among the world’s great airline groups” says Qantas Chief Executive Officer Alan Joyce”Qantas
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Flooding the Indian Motorcycle Market A spree of launches An Introduction: This case talks about how the Indian market got flooded with Motorcycles. In 1999 the main players in the market were :- * Hero Honda Ltd. * Kinetic Engineering Ltd. * Bajaj Ltd. * Royal Enfield Ltd. 1999: Hero Honda launched CBZ 156cc motorcycle . Bajaj launched Kawasaki‚ Boxer AT & CT .Royal enfield launched machismo A350 and lightning 535 . Kinetic engineering ltd launched Brat and kinetic challenger
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International marketing Use examples to demonstrate your ability Define you topics e.g. pestle but most marks will be in ability to apply knowledge Look at the brand republic for people doing the resit paper Mind tools and business balls and strategic models good books to look at Key topics: Why would a business internationalise? International marketing strategies e.g. Ansoff growth strategies and think global‚ act local Culture‚ what is it and what are typologies and their use to marketers(
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