MARK101: MARKETING PRINCIPLES WRITTEN REPORT Brand: Jim Beam Product: Jim Beam White Part A: Tarah Scott – 4675769 Part B: Peter Vainauskas – 4278124 Part C: Jade Loughnan - 4266638 Part D: Natalie al-Burqan – 4672094 Part E: Completed by all members of the team Executive Summary In order to know which factors affect the performance and decision-making of Jim Beam‚ the macro environment factors/elements in the organisation’s immediate area were examined. The macro environment
Premium Alcoholic beverage Marketing Alcoholism
Jim Forrest is given the chance to run his own treatment facility with some existing staff‚ but would have to hire most of the staff brand new (Lewis‚ Packard‚ & Lewis‚ 2012). Forrest’s approach to running the program is set up as a token economy meaning that the clients would receive concrete and specific reinforcements for behaviors that were consistent with responsible adult conduct (Lewis‚ Packard‚ & Lewis‚ 2012). Forrest’s approach to program administration is a good idea‚ but he does need
Premium Management Leadership Organization
of Bramble Elliot‚ who died on the 22nd of May. A girl who thought taking her life was the only solution and thought she wouldn’t have missed or mourned. But she was wrong..." I hear the Priest say but after that I space out. Tears are dowry streaming down my face and I can’t focus on anything except a few words. "Guilt...tragedy...pain...death..." Suddenly‚ someone’s shaking my arm and I realize it’s time for me to give my eulogy. Snapping out of my daze‚ I look up to see Mr. Elliot standing in
Premium Death Family Marriage
Huck and Jim Huck and Jim’s relationship is unlike any one I have ever read about before. Jim goes from being treated as a slave and being devalued as a human by Huck‚ to being seen nearly equal and a friend of Huck. The fact that Jim stays loyal to Huck through all of that shows the character of Jim as being a trustworthy and loyal friend. Huck views Jim as property and an ignorant slave that is below him. I believe that Huck thinks like this not because he is evil but because of the society
Premium Slavery in the United States Adventures of Huckleberry Finn Interpersonal relationship
The poem is based on a strong father-son relationship which is contrasted by the film Billy Elliot. In the poem‚ the Boy seeks ambition through his father whom he sees as God-like and a great encouragement. Analysis of FOLLOWER by Seamus Heaney An analysis of "Follower" by Seamus Heaney "Follower" is a poem which relates back to Seamus Heaney’s past memories which he had experienced when he was at a younger age‚ they are memories of him and hisfather and their relationship. From the poem
Premium Poetry Grammatical person Stanza
Jim and His Father Heather BucklewKaplan University CM 206 Professor Olson November 5‚20141) How would you describe Jim’s self-concept? I noticed that Jim has a negative image about himself. Jim believes that his father has a unrealistic expectation of him. 2) How is self-concept affecting the interaction? Is it helping it? Hindering it? Explain using concepts from the text. Jim having a negative self-concept is really bothering him. While his dad is telling him he isn’t trying hard enough
Premium Perception Sense Mind
reduce dissonance. The hypothesis suggests that people need only minimal justification to change their attitude or belief. If a person is offered just enough reward or punishment‚ they are likely to reduce their dissonance. Social psychologist Elliot Aronson is credited with producing the self-consistency interpretation of dissonance‚ a modification of Festinger’s theory. Though Aronson’s interpretation includes Festinger’s idea that behavior and cognitive change is motivational in nature and
Premium Cognitive dissonance
In “Nobody Left to Hate: Teaching Compassion After Columbine”‚ Elliot Aronson (2000) was able to easily allow readers to understand the isolation experienced by students who commit violent attacks at school campus. The author also provided understanding around how quick-fix solutions can cause deeper isolation within students who are already marginal to the school’s social structure and root-cause interventions can assist with building empathy amongst students on a school campus. Type of Blaming
Premium Emotion Emotional intelligence Education
Case 2- Jim boothe POINT OF VIEW Jim Boothe Statement of the Problem Incomplete business plan and requirements Entrepreneurial mindset of Jim objective Present an impressive business plan to the banker to ensure the fund will be approve needed for the business venture. Areas of consideration Jim is an inventor Member of the cycling club for 2 years Not an Entrepreneurial type Lack of experience in business Incomplete Business Plan and Requirements Objections and concerns of his
Premium Entrepreneurship Management
Jim McNeely was born in Chicago‚ and moved to New York City in 1975. In 1978 he joined the Thad Jones/Mel Lewis Jazz Orchestra. He spent six years as a featured soloist with that band and its successor‚ Mel Lewis and the Jazz Orchestra (now The Vanguard Jazz Orchestra). 1981 saw the beginning of Jim’s 4-year tenure as pianist/composer with the Stan Getz Quartet. From 1990 until 1995 he held the piano chair in the Phil Woods Quintet. At the present time‚ he leads his own tentet‚ his own trio
Premium Jazz Benny Goodman Music